Blue Ocean Strategy 1. What is a blue ocean strategy? What is a red ocean strategy? Explain these from the perspective of company‚ competition‚ costs‚ and markets. Blue oceans mean that one industry has not existed in the world. This is an unknown market space in the industry. In the market space‚ there has no competition or just a little competition. In blue oceans strategy‚ market demands come from innovation rather than fierce competitions. From the perspective of company‚ Blue ocean strategy
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MARKETING CONCEPTS Following are the six concepts of marketing • Production concept • Product concept • Selling concept • Marketing concept • Societal marketing concept • Holistic marketing concept THE PRODUCTION CONCEPT: DEFINITION BY KOTLER: “It is the idea that customers will favor products that are available and highly affordable and that the organization should therefore focus on improving production and distribution efficiency.” EXPLANATION: This concept is the
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Marketing Concept When one thinks about marketing‚ many different things come into mind; however‚ the actual definition of Marketing Concept is: “identifying consumer needs and then producing the goods or services that will satisfy them while making a profit for the organization.” (Gitman & McDaniel‚ 2008) Basically‚ the marketing concept comes down to being able to offer the consumers something that they find valuable. Value is the key term that comes into play. The marketing concept consists
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Screw you guys‚ I’m going home Ever since 1997‚ South Park has revolutionized the cable TV scene as a profane and obscene program that isn’t afraid to mock religious‚ political‚ and cultural topics and not get away with at least offending somebody. Throughout its twelve seasons‚ some of the most prominent events in pop culture have suffered the wrath of ridicule from the show’s creators‚ Matt Stone and Trey Parker‚ and succeeded in making millions of Americans laugh until they cry. The creative
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technique of parallel parking are aligning your car‚ turning your steering wheel‚ and parking safely. As a result‚ you will be able to park your vehicle within two automobiles without getting into a collision and damaging your car. Alignment of your vehicle is the first essential step to perfecting the skill of parallel parking. To begin‚ you need to find a space to park in between two vehicles. Pull up beside the available space parallel to the street and between the two cars. The space should be
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Comedy Central October 21st‚ 2009. It marked the 191st episode of the overall series of South Park. Wikipedia reports that according to Nielsen ratings‚ W.T.F." was seen by 1.37 million households among viewers aged between 18 and 49. [1] On the Comedy Central website‚ when I watched it there had been 5.1 million on the website. I will analyze the representation‚ production and audience of this South Park episode in my essay. There are 4 main characters who are boys‚ Cartman‚ Kenny‚ Stan‚ and Kyle
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decrease) in salinity around the equator? Could it not be argued that higher temperature causes more evaporation from the ocean surface‚ which‚ in turn‚ results in higher salinity content? Figure 9.4 shows how the surface temperature of the ocean and the surface salinity change with latitudinal position. Salinity the measure of the concentration of dissolved salts in the ocean water. Salinity influences where plants and animals can thrive‚ and also affects aspects of water quality and treatment
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Case Study: ‘Ocean Carriers’ By: Alyssa Linder Wenliang Zhang Xhangoli‚ Eva 1. Daily spot hire rates are determined according to supply and demand of the shipping capacity. According to the article‚ the supply of ships available equals the number of ships currently in the fleet plus any new ships added‚ minus any scrapings and sinking. According to Exhibit 2‚ there are a limited number of ships older than 24 years which are likely to be scraped. For those ships under the age group
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OCEAN ACIDIFICATION‚ NO RED HOAX - 22 million tons of carbon is dumped into the ocean - Making seawater more acidic - Affecting plant life and marine life - Doing horrors to our marine fishing community Donald Trump‚ our very own cheeto president‚ is claiming all these horrors we are doing to our environment is not only true‚ but a hoax made by the Chinese. Not only is he an idiot for thinking this‚ but he is neglecting God’s green earth. For those of you who don’t know what Ocean Acidification is
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Simply stated‚ the marketing concept means that an organization should seek to make a profit by serving the needs of customer groups. The concept is very straightforward and has a great deal of commonsense validity. Perhaps this is why it is often misunderstood‚ forgotten‚ or overlooked. The purpose of the marketing concept is to rivet the attention of marketing managers on serving broad classes of customer needs (customer orientation)‚ rather than on the firm’s current products (production
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