3.) Denning presents a storytelling catalog (p. 120-124). Consider your organization (or your communications challenge selected for your final projects) and explain which type(s) of story identified in Denning’s catalog would be most useful in that setting. Vision Statement from U. S. Department of Veteran Affairs: To provide veterans the world-class benefits and services they have earned - and to do so by adhering to the highest standards of compassion‚ commitment‚ excellence‚ professionalism‚ integrity
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CRITIQUE: SEARS TOWER I remember being passionate about the design of a certain building standing in the heart of the United States of America when I was 14-15 years old. Well‚ I still am. There is something romantic about this building- its tall frame‚ its minimal design‚ the elegant black bands running around the building‚ the use of tinted black aluminum curtain with bronze tinted glazing‚ the bundled tubular form etc etc. I have always been a fan of minimalism‚ courtesy Mies Van Der Rohe
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Strengths The company Sears belongs to the parent company‚ Sears Holdings Corporation who is also the parent company of Kmart Holding Corporation and Roebuck and Co. The company was founded in 1886‚ making it one of the oldest retail companies to exist. The locations Sears operates are in the United States as well as parts of Canada and Mexico. As stated in the 10-K form by sec.gov: “Full-line Stores—894 broad line stores‚ of which 842 are full-line stores located across all 50 states and Puerto
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CHAPTER ONE INTRODUCTION 1. BACKGROUND OF STUDY Product catalogs are basically created to provide manufacturers and suppliers‚ with a platform to present their products and services efficiently to the online audience. These product catalogs are fast gaining popularity as they are the most cost-effective medium of advertising online‚ besides being one of the most successful. However‚ just displaying a product catalog would not help a business sell its products and services. It has to be
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| Sears Holding Company | Individual Paper | | Gregory A. Squires | 10/15/2010 | | Contents HISTORY 4 Vision Statement 10 Mission Statement 12 Key Leaders 16 Organizational Culture 20 Organizational Structure 23 NAICS/SIC Codes 26 General Environmental Forces 28 Porter’s Five-Forces Model 35 Key Competitors 40 Competitive Profile Matrix 43 General Discussion on Stakeholders 46 Top 70 Stakeholders 47 Nutt&Backoff Model 53 Finn stakeholder Model
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Summary Candace Company Analysis Nikki/Yvonne Introduction Sears is our nation’s fourth largest retailer. With over 4‚000 stores in the United States and Canada‚ Sears has grown from its humble beginnings. Sears is a leader in apparel‚ home appliances‚ home‚ lawn and garden‚ tools‚ automotive repair‚ maintenance‚ and electronics. Sears also provides home service‚ serving 11 million service calls yearly. Richard Sears founded Sears as a mail order company and it grew to be one of the largest retailers
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1 I. Executive Summary Sears began as a small retailer but as the years have gone by‚ they have become the second largest retailer of the national chains. In the environmental analysis you will discover that Sears’ marketing toward women differentiated them from their competitor’s and increased their sales as well as their market share. They have had many social/cultural problems that they have had to overcome‚ such as problems with stakeholders. There has also been a change in the company
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Running head: SEARS CORE COMPETENCIES EXAMINED Sears Core Competencies Examined July 8‚ 2012 Sears Core Competencies Examined All companies have core competencies that they use to differentiate their company‚ product‚ or service from the competition‚ Sears is no exception. Also‚ it is common for a company’s core competencies to change‚ as their industry progresses through phases and shifts its emphasis between product and process innovations (Regis University‚ 2011)‚ Sears is no exception. Yet
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our advertising dollars within your state. Many of our readers are influenced to purchase‚ visit‚ see‚ do and try things that are featured in our magazine. Our readers are mostly families are single business savvy professionals who owns there own home and travels a lot. As a subscriber the readers receive the magazine directly to their doorsteps and its always there to keep. Readers can soak up the information and advertisement on each page at their own covenant; share special interests with their
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Plan to Rescue Sears BACKGROUND Edward Lampert purchased Kmart in 2003 and Sears‚ Roebuck& Company in 2004 when they were almost bankrupt. Sears holdings have been operating both Sears and Kmart stores since 2004. According to factSet‚ sears holdings had cash and short-term investments of about 2.09 billion dollars since its creation until January 2011. In mid-January 2011‚ a report by national retail federation stated that the sales of Kmart dropped by 4.4%‚ and this placed Sear Holding at a state
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