THE INFLUENCE OF INTERNAL MARKETING ELEMENTS ON BRAND IMAGE OF SELECTED CAR RENTAL COMPANIES IN SOUTH AFRICA STUDENT NAME XXXXXX (student number) Thesis submitted in fulfilment of the requirements for the degree PhD in Marketing Management in the Faculty of Management at the University of Johannesburg JOHANNESBURG September 2009 Supervisor: Prof xxxxx Co-supervisor: Dr yyyy Table of contents ____________________________________________________________________________
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“Mom! There’s a cockroach on my banjo case!” “Okay honey‚ I’ll bring the skillet” Entomophagy is the term for eating insects as food. Insects as food? The idea is not culturally accepted in many developed first world countries. So why do so many people frown upon the consumption of insects? Offering a fried grasshopper to a friend would probably bring about comments such as “gross!” “no way” or “you’re kidding me!!” Let’s face it‚ bugs are known for some gross things. Cockroaches‚ for instance
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Different types of music help in soothing one’s disturbed soul‚ in the growth of concentration and also enliven us to live life to the fullest. There are varied genres of music as people have different tastes. For e.g.‚ classical music‚ rock‚ jazz‚ metal‚ rap‚ folk etc. But the objective remains the same. The aim of all music is to touch the core of the heart and thus music can be called an expression of our heart’s saying. To understand and know about different genres of music‚ let us have a look
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Saturn is the sixth farthest planet from the Sun in our solar system and is the second-largest planet in the solar system. Saturn is greatly known for its rings. Saturn has lots of rings‚ the exact number is not known. It has four main groups and three smaller groups of rings (Cool Cosmos). There are also many gaps between Saturn’s rings. The most famous ring gap is called the Cassini Division‚ which separate the A and B groups of rings. The origin of the rings is still unknown‚ but scientists believe
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Running head: SAME KIND OF DIFFERENT AS ME: DENVER 1 Same kind of different as me: Denver The assigned book Same Kind of Different as Me by authors Ron Hall and Denver Moore was a delightfully captivating and inspiring book. It will bring the most hardened individual to tears. The purpose of this assignment was to apply a theory that explains the behavior and impact that diversity had on the major character. This will be achieved by analyzing the chosen character within the person-in-environment/ecological
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Different kinds of industrial action within the workplace Industrial action usually happens when a dispute in the workplace can’t be resolved through negotiation. There are many forms of industrial action such as: strike Where workers refuse to work for the employer‚ a strike is a collective withdrawal of labour by employees. Under such action‚ employees refuse to perform all work‚ not just selected duties. Strikes are usually‚ but not always‚ organised by a union. The purpose of a strike is to
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The company was established in 1937 by the Deutsche Arbeitsfront‚ the Nazi Trades union organization (Bowler‚ 2015). The company was named Volkswagenwerk‚ or “The People’s Car Company.” because Adolf Hitler has a vision to produce cars for people of the Reich. Hitler proposed that the car should carry 5 people‚ able to run at 62mph (100km/h)‚ and cost only 1000 Reich Marks (around $160) which supposedly affordable for every Reich family (Knorr‚ 1998). His vision made reality by an Australian automotive
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Different kinds of Folk Dances The following are examples of popular Philippine folk dances : Binasuan - Originated in Pangasinan Province “meaning with the use of drinking glasses”‚ this vibrant dance basically shows off balancing skill of the performers. Glasses filled with rice wine are placed on the head and on each hand carefully maneuvered with graceful movements. This dance is common in weddings‚ fiestas and special occasions. Rigodon - Originated from Spain‚ this dance is commonly performed
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While reading A Different Kind of Perfect Writings by Parents on Raising a Child with Special Needs‚ I was able to read two personal testimonies related to the perception of anger‚ and how different people cope- or lack thereof. First‚ I read a writing by Neil Nicoll speaking on the topic of “Different Kind of Perfect”. Here Nicoll started with a quote by Ralph Waldo Emerson that goes as follows‚ “We all boil at different degrees” . (Thomas 43) Additionally‚ I stayed with the theme of anger and
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“Huwag kaming kalilimutan. Kaming mga bumagsak sa kadiliman.” Though the parting lines of Sisa‚ Crispin and Basilio in the Noh play Ang Paglalakbay ni Sisa were a little creepy‚ it was nevertheless very effective. Memorable‚ as what they had been aiming it to be. This was the first Noh play I’ve watched and I don’t think I’ll forget it‚ what with the intense emotional experience and the appreciation for both Japanese and Philippine cultures it has brought me. A Noh play is a traditional play
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