"Samsung the making of a global brand case analysis" Essays and Research Papers

Sort By:
Satisfactory Essays
Good Essays
Better Essays
Powerful Essays
Best Essays
Page 47 of 50 - About 500 Essays
  • Good Essays

    war of Apple and Samsung As well as you known that Apple and Samsung are good partner‚ between the two companies‚ they have lots of cooperation. The earliest cooperation between Apple and Samsung was in the 2007‚ before Apples Company issued IPhone; the Apple Company realized that if they want the mobile phone has good performance‚ they need good chip to support the phone; therefore‚ they found Samsung Company‚ and they began the cooperation. From 2007 to 2012‚ the Samsung Company is providing

    Premium Mobile phone Smartphone Motorola

    • 865 Words
    • 4 Pages
    Good Essays
  • Good Essays

    Close Up Brand Analysis

    • 851 Words
    • 4 Pages

    Though the brand has indeed been successful in differentiating its use and targets from the irreplaceable number one‚ the dream to finally land the gold continues to linger. Overview of the Brand Close Up was launched by Unilever in 1967 as the first gel toothpaste in the world. The product’s unique structure made it easy to market it as a new and diverse product‚ all other brands having manufactured the same opaque white consistency toothpaste normally has. Furthermore‚ the brand made sure

    Premium Brand Toothpaste Marketing

    • 851 Words
    • 4 Pages
    Good Essays
  • Satisfactory Essays

    Samsung vs Apple

    • 623 Words
    • 3 Pages

    Samsung vs. Apple Samsung is the apple of American smartphone buyers’ eyes. The winner in the U.S. smartphone market is no longer Apple. In May‚ A survey conclusion is that Samsung’s Galaxy S4‚ Galaxy Note II and Galaxy S III sold more combined in the U.S. than did Apple’s iPhone. For example‚ the results of this report suggest that Samsung is good at flooding the market with products in between Apple’s predictable new product introductions each fall. Apple has predictably introduced a real

    Premium Smartphone

    • 623 Words
    • 3 Pages
    Satisfactory Essays
  • Satisfactory Essays

    W.O.T Analysis of Samsung Telecommunications Strength 1. In 2007‚ Samsung Telecommunication reported growth of over 40% and became the second largest mobile device manufacturer in the world. 2. Samsung sold more than 300 million mobile devices which was a close second after Nokia with 300.6 million mobile devices sold in the first three quarter of 2011. 3. As of Q3 2012‚ Samsung is the largest manufacturer of devices running Google Android with a 46% market share. Nevertheless‚ Samsung mobile

    Premium Marketing Personal digital assistant Mobile device

    • 379 Words
    • 2 Pages
    Satisfactory Essays
  • Powerful Essays

    Bitantes Clarisse Lanugan Rose Vi Crisostomo Jennica Tahinay Case Study- Global Marketing Strategies Introduction On paper‚ global marketing is undoubtedly a great concept. The idea of leveraging a marketing strategy across multiple markets seems to be nothing but beneficial. It saves effort and resources‚ and ensures a high degree of consistency between all in-market branding and activities. However‚ the question of whether global marketing works is a frequent conversation topic amongst marketers

    Premium Marketing Marketing plan Marketing strategy

    • 1770 Words
    • 8 Pages
    Powerful Essays
  • Good Essays

    Samsung and Apple Inc

    • 481 Words
    • 2 Pages

    APPLE INC. VS SAMSUNG In Australia‚ the electronic industry is dominated by oligopoly. The two companies from the electronic industry‚ Apple Inc. and Samsung‚ control more than 46% of the market share just from smartphones which gives them dominance that has led to increased difficulties for other firms to enter the market‚ decreased prices for consumers and higher profits. The competition between these two industries also has caused uproars in employment issues‚ court cases and copyright controversies

    Premium Mobile phone Smartphone Apple Inc.

    • 481 Words
    • 2 Pages
    Good Essays
  • Satisfactory Essays

    Strenghts: • Experience • Knowledge • Worldwide known brand • Innovation Experience Saab has experienced a lot since entering the car industry. They reached successes with cars which had huge competitive advantages. But they also faced near bankruptcy‚ saviour by GM‚ loss of identity‚ and collaborations. Assuming that Saab has learnt from all this failures‚ but also small successes‚ would not be peculiar. However‚ Saab was not able to climb out of the trouble they were in. To their relief

    Premium Innovation Automobile General Motors

    • 749 Words
    • 3 Pages
    Satisfactory Essays
  • Powerful Essays

    Cases for Management Decision Making CA-1  suggested uses of cases Case CASE 1 Greetings Inc.: Job Order Costing CASE 2 Greetings Inc.: Activity-Based Costing CASE 3 Greetings Inc.: Transfer Pricing Issues CASE 4 Greetings Inc.: Capital Budgeting CASE 5 Auburn Circular Club Pro Rodeo Roundup CASE 6 Sweats Galore CASE 7 Armstrong Helmet Company Overview This case is the first in a series of four cases that presents a business situation in which a traditional retailer decides

    Premium Costs Variable cost Cost

    • 11463 Words
    • 46 Pages
    Powerful Essays
  • Good Essays

    Making A Killing Analysis

    • 407 Words
    • 2 Pages

    After reviewing the documentary of Making a Killing‚ it has confirmed my long time assumption about drug/medication use and its affection. I think it was rather a disturbing and an eye opener documentary especially‚ the tremendous revenue of the nonexistent or so-called treatment/ cure (which possible of happening today‚ too) I was struck by the test takers that were not allowed to talk about nutrition‚ only about the symptoms‚ medications to lead them to see a psychiatrist; teen screening in school

    Premium Drug addiction Drug Medicine

    • 407 Words
    • 2 Pages
    Good Essays
  • Good Essays

    Samsung vs Apple

    • 481 Words
    • 2 Pages

    SAMSUNG VS APPLE-BATTLE OF THE GIANTS Samsung and Apple are the two biggest smartphone companies with a combined market share of more than half the global smartphone market. Every year both the companies bring in new innovations in their smartphones‚ which greatly increases their smartphone sales. But in today’s market where there is cut throat competition it is given that each company will try to outdo the other in every possible manner. Hence I would like to discuss the fierce battle raging

    Premium Apple Inc. Smartphone Mobile phone

    • 481 Words
    • 2 Pages
    Good Essays
Page 1 42 43 44 45 46 47 48 49 50