UG2 Marketing Sales Promotion Sales promotion is one of the five aspects or elements of promotional mix. Promotional elements are advertising‚ personal selling‚ public relations‚ sales promotion and direct marketing. Sales and promotion is the fourth one. Sales promotion is a fast process that makes the people to be aware of some kind of good and services and increases their interests in buying those good or service‚ sales promotion is for all kind of customers. Sales promotion is one of
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COMMERCE Project Report On Sales Promotion tools used by Pantaloon Retail (India) Limited PGDM -2 Term-4 Submitted To: Submitted By: Prof. Rakshita Puranik Arpit Jain Konark Jain Vaibhav Zelawat CONTENT Sales Promotion | Reasons for Sales Promotions | Popularity of Sales Promotions | Company Profile | Sales Promotion techniques at Pantaloon Retail (I) Ltd. | Conclusion | Sales Promotion Sales promotions are short-term incentives
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Installment Sales The DJ Company accounts for sales of merchandise on the installment basis. At the end of each year it recognizes gross profit on these sales‚ considering collections during the year to be composed of cost and gross profit elements. The balances of the control accounts for installment contract receivable at the beginning and at the end of 2009 were: 1/01/2009 12/31/2009 Installment Accounts Receivable: 2007………………………… P 24‚020 P - 2008………………………… 344‚460 67
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SALES & MARKETING PLAN (For 2011 – 2012) THE IMAGERY HOTEL‚ XYZ CITY‚ INDIA The presented sales and marketing plan has been worked upon while covering the theoretical knowledge gained during the duration of module. The sales and marketing plan covers only the rooms division strategy due to word count limitation (Revenue aspects such as Food & Beverage outlets‚ other revenue etc are not being discussed). Glossary at the end of appendices features the key industry specific terms used in the plan
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Sales Promotion Sales promotion is any initiative undertaken by an organisation to promote an increase in sales‚ usage or trial of a product or service Sales promotions are varied. Often they are original and creative. Buy-One-Get-One-Free (BOGOF) - which is an example of a self-liquidating promotion. For example if a loaf of bread is priced at $1‚ and cost 10 cents to manufacture‚ if you sell two for $1‚ you are still in profit - especially if there is a corresponding increase in sales.
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http://www.researchandmarkets.com/reports/869/ Sales Force Structures and Strategies 2001: A Case Study Analysis of Effective Sales Force Management Description: As sales forces expand to maintain share of voice in an increasingly competitive market and physicians limit the time spent with sales representatives‚ ROI on detailing is in decline. Therefore‚ maximizing field force productivity is vital to the future success of all pharmaceutical companies. Sales Force Structures and Strategies 2001 is an
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SALE OF GOODS Nature and Sources of Sale of Goods Law It is principally to be found in the Sale of Goods Act Cap 31 and certain propositions of the English Common Law. The Kenyan Sale of Goods Act is a replica of the English Sale of Goods Act of 1893 as passed in 1963. In addition to the Sale of Goods Act‚ the general rules of contract law apply to contracts for sale of goods. Contract of the Sale of Goods S.3 (1) of the Sale of Goods Act defines a contract for the sale of goods as ‘a contract
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History Car boot/trunk sales or boot/trunk fairs are a mainly British form of market in which private individuals come together to sell household and garden goods. The term refers to the selling of items from a car’s boot or trunk. Although a small proportion of sellers are professional traders selling goods‚ or indeed browsing for items to sell‚ the goods on sale are often used but no longer wanted personal possessions. Car boot sales are a way of focusing a large group of people in one place
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One of the key drivers of current Philips business strategy is fixing sales fundamentals at main outlets of Philips customers (retailers). Sales fundamentals are basic indicators like shelf share‚ display share‚ leaflet share and merchandising vs. Philips market share per key categories. Basically‚ those indicators (sales fundamentals) should be at least or ideally higher than the market share. Let’s take one category as an example – Philips has 60% market share in male grooming category so Philips
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Point of sale software gives business owners a convenient way of checking out customers and of recording sales. It can keep a record of the store inventory‚ updating it when an order is processed. It can also print out receipts‚ carry out credit card processing‚ track customers‚ etc. Point of sale software eases the flow at checkout terminals‚ while recording all the information that can help you make better business decisions. Point of sale software allows users to input via keyboard or mouse‚
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