Introduction J Sainsbury plc was founded in 1869 in Drury Lane by John James and Mary Ann Sainsbury‚ and is one of the oldest supermarkets in the United Kingdom. Its current company structure comprises of a chain of 547 supermarkets‚ 343 convenience stores and the recent addition of Sainsbury’s Pharmacy and Sainsbury’s Bank (which is a joint venture with the Lloyd’s bank group). Currently their customer profile consists of approximately 19 million customers’ each week and a surplus of an estimated
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Tesco Plc: 3 Sainsbury: 4 Analysis of logistic operations of TESCO: 4 Logistics in practice: 4 Logistics replenishment policy: 5 Transportation model for national and global operations: 6 Analysis of logistics of operation of SAINSBURY: 7 Logistics practices: 7 Logistics replenishment policy: 8 Transportation model for national and global operations: 8 Comparative analysis of the two companies: 9 Recommendations to TESCO and SAINSBURY: 10 References:
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RATIONALE FOR LOCATION SIZE NO. EMPLOYEES BRANCHES TURNOVER TARGET MARKET MERCHANDISE 1 Sainsbury Needs to be near a car park for easy access to customers. Best location near a well-populated area‚ lots of customers will come round to shop with their families. Over 150‚000 people 1‚016 (16 March 2013) £22.294 billion Households and families online groceries‚ clothing in store bakery‚ butcher‚ fishmonger‚ delicatessen and pizza counters‚ a cafe‚ TU clothing‚ general merchandise‚ mobile phone shop
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The above table shows the loyalty of Sainsbury customers compared to one of its biggest rivals Tesco. This shows that Sainsbury is doing a better work at building a relationship with its customers than any of its rivals as its customers prefer to shop at Sainsbury’s more than any other supermarket. Sainsbury also hands out magazines to its customers to make them aware of any activities that are taking place and also tells customers of any offers or if they will be introducing any new product or service
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UK population’‚ Public Health Nutrition‚ 4(6)‚ p.p.1279-1286. Rao‚ A.R. and Monroe‚ K.B. (1989) ‘The Effect of Price‚ Brand Name on Buyer’s Perceptions of Product Quality: An Integrative Review’‚ Journal of Marketing Research‚ 26(3)‚ p.p.351-357. Sainsbury ’s Supermarkets Ltd.‚ (2012). ‘Tesco official website’ Retrieved November 28‚ 2012‚ from http://www.sainsburys.co.uk/sol/index.jsp The Telegraph Tesco PLC. (2012). ‘Tesco official website’ Retrieved November 28‚ 2012‚ from http://www.tescoplc.com/index
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Sainsbury‚ 2009‚ P.34 This continues on to the final aspect of the “Triad” ‚ the social aspect and is a clear following issue relating to the other parts of the “Triad” The social concept of conversation can become quite a challenge for some one with AS. The literal thinking nature of the syndrome initiates them to respond different to the socially accepted “Norm”. Sainsbury commented that many people with Apserger’s syndrome‚ like me
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market share. Tesco competitors‚ ASDA and Sainsbury increase their market share by giving more coupons/ vouchers‚ lowering price on essentials necessities‚ and cutting petrol prices. However‚ Tesco increases their market share by improving more on their services like reforming their operation‚ refurbished old stores‚ recruiting more staff. FEEDBACK HERE Because Tesco is in the middle market for quality and price‚ ASDA provides cheapest price‚ Sainsbury has the best quality. Customers are in tight
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UNIT 3: Introduction to marketing To: Kelly Griffin‚ Marketing manager From: Jubrile Belo-osagie Date: Monday 22nd September 2014 Ref: JBO 1.0 Terms of reference In this report I have been made to discuss how marketing techniques are used to sell a certain product in their organisation. The business which I chose was Nike as I believe they would demonstrate good quality in their products. One aspect I will focus on is their footwear as they are commonly used by their target market. In addition‚ I
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target” Available from: http://www.cio.co.uk/news/2282/sainsburys-it-savings-ahead-of-target/ [Accessed in the 28th april 2011] * Taylor‚ A (2008). “J Sainsbury helps close gangmaster”‚ Financial Times‚ England * Official J Sainsbury’s PLC Website (2010) “Sainsbury’s announced changed in the operating Board” available in http://www.j-sainsbury.co.uk/index.asp?PageID=424&NewsID=1309 [Accessed in the 25th of April 2011] * Rigby‚ E (2008). “Sainsbury attacks scandal of price inquiry”‚ Financial Times
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Journal One - The Stock Market Game First submission Date 26/10/2009 | Table 1 | | | Company | Shares bought | Share Price | Change | 3i Group | 2000 | £2.95 | £5‚900.00 | BP | 2000 | £5.65 | £11‚300.00 | Prudential | 4000 | £6.33 | £25‚320.00 | Sainsbury’s | 2000 | £3.39 | £6‚780.00 | | | | | TOTAL | | | £49‚300.00 | CASH HELD | | | £50‚700.00 | | | | | Original amount | | | £100‚000.00 | Profit/Loss | | | 0 | I will undertake
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