Modern Russia: Overview Russia faced enormous problems in the 1990s. After 70 years of communism‚ with its planned economy and controlled currency‚ Russia was ill-equipped for a rapid conversion to capitalism. Factories were in poor repair and inefficient‚ and their consumer products were shoddy. Managers did not have the know-how to function in a market economy‚ nor were workers prepared for the uncertainties of the marketplace. The transportation and delivery system for the goods they produced
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Assignment 1- PEST Analysis: Business Environment in Russia (982 words) Pest Analysis: Business Environment in Russia Introduction Russia‚ with a wide base of natural resources and one of the BRIC countries is seen as an attractive market to gain a toehold in by global investors including the United Kingdom’s retail industry. This report aims to analyze the business environment in Russia for British retailers using the PEST analysis. The PEST analysis will focus on four different aspects of
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Overview Russia is the largest country in the world with a total population of 143 billion and areas stretching over Europe and Asia. Formerly the dominant public of the Union of Soviet Socialist Republics (USSR)‚ Russia now is an independent country and the most influential member of the Commonwealth of the Independent States (CIS). Several governmental policies have been launched in the last few years aiming to transform the country to be more democratic with a market-oriented economy. From 2002
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Stalin’s Russia‚ 1924-53 The leadership struggle * Russia wasn’t a democracy * Struggle wasn’t about winning popularity with the people * Influence was very important * Lenin was leader as party respected him could count on the loyalty of most party members The contenders: Leon Trotsky * Most obvious contender * Heroism during revolution and Civil War * Organised October Revolution and commanded Red Army * 1917-22 Lenin’s right-hand man * Radicalism‚ strong
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IKEA IN RUSSIA INTRODUCTION Today‚ we present our analysis of the adaptation of a multinational in an emerging country. We chose to study the Ikea’s case because the company is the leader in the field of interior design and furniture. In addition‚ we chose to focus on the implementation of Ikea in Russia because the cultural differences between Russia and Sweden are important. This cultural distance shows the importance of brand policy and how it could have an impact on sales as well as
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McDonald’s in Russia (Technological approach) By Donald Jordan In 1985‚ Mikhail Gorbachev started a new programme of the reformation of the USSR‚ Perestroyka. It was aimed to improve the overall technological and industrial base hoping to increase the quality of life for many citizens in the country. The openness of the Soviet Union towards the Western world led to the new stage of relationships between the country and the Western companies. One of first firms interested in the Soviet market
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NATO formally welcomed Russia as a participant – but not as a fullfledged member. The agree-ment signed at an extraordinary meeting of the leaders of NATO’s member nations‚ marked another major step in its effort to lock in Moscow’s shift toward the West. The accord will for the first time give Moscow a role from the outset in NATO discussions about a fixed variety of topics ‚ including non - pro-liferation‚ crisis management‚ missile defence and counterterrorism. But in an indication that the North
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------------------------------------------------- International Business In Russia Introduction There are a number of misconceptions about Russia as a business destination. Some people believe that conducting business in Russia is an all too easy process and that all it takes are some good connections or simply meeting with the right people. On the other hand‚ others believe that in Russia‚ it is almost impossible to do business and that companies are not governed by the basic principles of economics
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| | Nescafé in russia | Executive summary Table of Content * Introduction The company overview The industry overview Coffee is the world’s most valuable agricultural commodity. The coffee industry in the United States‚ and around the world‚ has exploded in recent years. Instead of simply drinking caffeinated and decaffeinated‚ coffee consumers are trying different types of coffee‚ such as‚ cappuccino‚ espresso‚ mocha‚ and latte. Consumer demand is ever increasing‚ and
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RESEARCH RUSSIA Evdokimova E.P.; Eremitcheva G.V.; Ignatova S.N.; Poretskina E.M. Sociological Institute of Russia Academy of Sciences. Scientific consultants: Man’ko Ju.V.‚ St.Petersburg University of Technology and Design‚ professor Olimpieva I.B.‚ Cenetr of Independent Social Research‚ PhD Cherejskij V.L.‚ St.Petersburg State Pedagogical University‚ PhD Jakimenko A.A..‚ St.Petersburg State Pedagogical University‚ PhD Chistiakova N.Ye.‚ Institute of the Problems of Regional Economy‚ RAS‚ PhD
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