Rural marketing of consumer durables A study of two Taluka Table of Content 1. Executive Summary……………………………………… 2. Introduction……………………………………………….. 3. Overview of the Auto segment………………………… 4. Review of Literature……………………………………… 5. Objective of the study………………………………… 6. Scope of the study……………………………………….. 7. Research methodology…………………………………. 8. Limitation of the study………………………………….. 9. Car’s Profile……………………………………………….. 10. Finding and Analysis……………………………………
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Q1 Personal training requirement are based on what factor? Ans: Q4: What are the advantages and disadvantages of functional organisation? Ans: Merits The merits of functional organisation are as follows: (1) Specialisation—It ensures a greater division of labour and enables the concern to take advantage of specialisation of functions. (2) More efficiency—Efficiency of workers is increased as the workers and other have to perform a limited number of operations and they get suggestions
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answers the question. ____ 1. An interactive‚ flexible information system that enables managers to obtain and manipulate information as they are making decisions is called a: a. single-source system b. marketing information system c. primary data system d. marketing decision support system e. database marketing system ____ 2. The function of _____ is to address "what if" questions. It entails planning‚ collecting‚ and analyzing data relevant to marketing decision making
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Case Study Three: Thanks for 24 Years of Service. Now Here’s the Door! Russ McDonald graduated from the university of Michigan with his MBA in 1969. He had numerous job offers but chose General Motors for several reasons. The automobile industry offered terrific career opportunities‚ and GM was the world’s number one car manufacturer. Salaries at GM were among the highest in corporate America‚ and a job at GM provided unparalleled security. A white-collar job with GM was the closest anybody
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Marketing Executive - Job Profile.pdf uploaded successfully APPOINTMENT A leading Limited company offering Consultancy services from Two Decades & Specialized for ISO Certification‚ Tax Management‚ Financial Management‚ Corporate Registration & advisory Consultancy‚ NGO Consultancy & Management Consultancy Services. Company Looking for Marketing Executive At all Districts of Maharashtra‚ Goa‚ Daman & Diu‚ Dadara-Nagar– Haveli and Silavasa Requirements: Graduates (With 3 years Experience in
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MMM Question Papers 2007 Semester � I Sub Code | Subject Name | 2007 | 2007 | 101 | P P M | May | Oct | 102 | Principles of Marketing | May | Oct | 103 | Fundamental of Management Accounting | May | Oct | 104 | Managerial Economics | May | Oct | 105 | Research Methodology | May | Oct | 106 | Consumer Behaviour | May | Oct | Semester � II Sub Code | Subject Name | 2007 | 2007 | 201 | Service Marketing | May | Oct | 202 | Retail Marketing | May | Oct | 203 | Sales Management
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Question 1 List and briefly explain the external or macro-environmental forces indicating how each element can affect the ability of the organisation to compete in the market. External Environment (Chapter 3) Question 2 Differentiate between the core product‚ the actual product‚ and the augmented product as these concepts apply in the motorcar industry. Product (Chapter 8) Question 3 Draw a product life cycle diagram showing the sales and the profit changes that occur over a typical
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PLEASE do not share with too many people‚ I took this down for my group and am allowing only a FEW others to see this. QUESTIONS Lecture 4 1. The major actors in the organization’s microenvironment are: 1. the company‚ state government‚ competitors and customers‚ 2. the company‚ competitors ‚ customers and intermediaries (correct) 3. the company‚ competitors‚ state government‚ customers‚ and media 4. the company‚ competitors‚ customers and media. 1. Demography
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Question 1 1. The four components of the promotional mix are: personal selling‚ advertising‚ publicity and the web True False 5 points Question 2 1. A major advantage to two sided messages is the inoculation effect it has for the receivers to competitive messages True False 5 points Question 3 1. A major advantage to two sided messages is the inoculation effect it has for the receivers to competitive messages True False 5 points Question 4 1. When considering the
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active change planned change unanticipated change 3. Well-planned and executed marketing research should produce __________. (Points: 3) new marketing strategies action plans for management to implement a set of alternative decisions for management pertinent information 4. A written statement that describes the marketing problem‚ the purpose of the study‚ and the research methodology to be used is known as a __________. (Points:
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