Chapter 2 Protest movement in Nigeria In democracy‚ having a wide spread number of people tell the government that they do not like its practices could herald to protest movements. As thus‚ it is a very effective way of getting changes made and raising or revisiting issues. History of protest movement During the 19th and early 20th century‚ Nigerians sought and found ways to oppose the foreign rule. As the middle classes and the working classes became more educated‚ there came with it‚ the desire
Premium Igbo people Protest Demonstration
DEFINITION OF RURAL SOCIOLOGY According to A.R. Desai‚ “The prime objective of Rural Sociology should be to make a systematic‚ scientific and comprehensive study of the rural social organisation‚ of its structure function and objective tendencies of development and on the basis of such a study to discover the laws of is development. Since every science social or natural‚ has for its aim the discovery of the hither to hidden laws of development of a domain of nature or society‚ the basic task of Rural Sociology
Premium Sociology
A Seminar Report On “RURAL MARKETING” Submitted in the partial fulfillment of the award of PG Degree of Master of Business Administration Session 2008-09 Submitted To: Department of Management Studies‚ Submitted By:Ravi MBA 4th sem. (Marketing) Jaipur 1 Executive Summary A debate continued for a long time amongst the Indian marketers‚ both practitioners & academicians‚ on the justification for the existence of the distinct discipline of rural marketing. Consequently‚ two schools
Premium Marketing
tingRURAL MARKETING By: Kumar Gaurav Rastogi. ( MBA‚ CUIM) Rural India 740 million people 24 languages… 1642 Dialects 6‚38‚691 villages and 5‚164 towns 70% population still rural & agrarian 41% are illiterate 56% HH - no access to electricity 70% HH have no bank account 96% have no telephones 7% have two wheelers & 1.3% have 4 wheelers By: Kumar Gaurav Rastogi. ( MBA‚ CUIM) Rural Market Structure Demographic Environment Physical
Premium Brand Rural Population
CHAPTER I INTRODUCTION TO RURAL MARKET GONE ARE the days when a rural consumer went to a nearby city to buy branded products and services. Time was when only a select household consumed branded goods‚ be it toothpaste or soap. There were days when big companies flocked to rural markets to establish their brands. Today‚ rural markets are critical for every marketer - be it for a branded shampoo or an automobile. To open a business daily or business magazine today‚ you will read about some company
Premium Rural economics City Population
Case: Rural Outsourcing. 1) Do you think that small businesses in the United States can compete successfully against subcontractors in lower-wage countries such as India and China? Explain. - Yes‚ I do believe that small businesses in the United States can compete successfully against subcontractors in lower-wage countries. I believe this because many outsourcing companies located in the United States have reported double and triple revenue growth in the past few years. Workers in India and
Premium Human resource management United States Small business
Rural Credit in 20th Century India An Overview of History and Perspectives Mihir Shah‚ Rangu Rao and P.S. Vijay Shankar This brief overview of rural credit in 20th century India finds a remarkable continuity in the problems faced by the poor throughout this period. These include dependence on usurious moneylenders and the operation of a deeply exploitative grid of interlocked‚ imperfect markets. We articulate the theoretical and historical case for nationalisation of banks and provide evidence
Premium Bank Debt
WHISTLING WOODS TOURS AND TRAVELS ‘RURAL INDIA…Pure. Natural. Unspoiled. The way life should be…’ About Rural Tourism Villages are abundant in refreshing greenery‚ openness‚ fresh natural airs‚ pastoral beauty‚ and touching and winsome rustic simplicity. Far away from the hustle and bustle of congested cities’ life‚ and polluted air & ambience‚ villages offer fresh comforting breezes‚ lavish openness‚ and pleasant & soothing solitude. Thus‚ the village tourism is an expedient means of spending
Premium Tourism City Rural area
[pic] ASSIGNMENT # 1 OF RURAL MARKETING [pic] SUBMITTED BY - SUBMITTED TO - NIPUN BHARDWAJ Mr. ABHISHEK DUTTA RT1903B38 LIM‚ LPU Company Profile Britannia was incorporated in 1918 as Britannia Biscuits Co LTD in Calcutta. In 1924‚ Pea Freon UK acquired a controlling stake‚ which later passed on to the Associated Biscuits International (ABI) and UK based company. During the 50’s
Premium Marketing
it is targeting youth by promoting its products on MTV and hoardings in strategic locating in all metro cities. It is playing the herbal game by positioning its products on the nature and health platform. Company want to increase its penetration of rural product. Facts and figures ----:: i } Ayurvedic soap medimix rose meteorically from Rs.65crore four year ago to Rs.225crore in 2003. ii } Medimix got an ORG rating of nine among soap categories
Premium Rural area Celebrity Ayurveda