Royal Enfield – Brand Rejuvenation of Motorcycle in India The year 2000 could have been decisive. That was when the board of directors at Eicher Motors decided to either shut down or sell off Royal Enfield - the company’s Chennai-based motorcycle division‚ which manufactured the iconic Bullet motorbikes. For all its reputation‚ the sales of the bike was down to 2‚000 units a month against the plant’s installed capacity of 6‚000; losses had been mounting for years. Just one person stood up to the
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ROYAL ENFIELD: In 1863‚ Enfield Company was registered as bicycle manufacturing company in England. In 1913‚ Royal is added to the company name and started manufacturing motor cycles with own designed engine with 8 BHP to war department. In 1921‚ Royal Enfield has introduced 973 cc engine twin and in 1924‚ 350 JAP has been introduced. During Second World War‚ The models produced for the army were the WD/C 350 cc side valve‚ WD/CO 350 cc OHV‚ WD/D 250 cc SV‚ WD/G 350 cc OHV and WD/L 570 cc SV
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FT-10-822 HISTORY The Enfield Cycle Company made motorcycles‚ bicycles‚ lawnmowers and stationary engines under the name Royal Enfield out of its works based at Redditch‚ Worcestershire. The legacy of weapons manufacture is reflected in the logo comprising the cannon‚ and the motto "Made like a gun". Use of the brand name Royal Enfield was licensed by the Crown in 1890. Royal Enfield motorcycles were being sold in India ever since 1949. In 1955‚ the Indian government started looking for a suitable
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office- Royal Mail Introduction: Recently‚ Royal Mail Group will be sold at least 1/3 of the whole business to private companies or foreign postal companies in the United Kingdom. One of 71 post centres‚ half of them will be cut down‚ and 50‚000 employees will possible lose their jobs. One hand‚ this essay will demonstrate the crisis issue from public; on the other hand‚ how the issues have been handled by the Government and analyze these strategies and tactics. Main body: Royal Mail Group
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Royal Massacre of Nepal: One of the Greatest Mystery Nepal‚ also known as the country of Himalayas‚ was a constitutional monarchy few years ago. In that interval of few years‚ Nepalese people faced the most shocking event in the history of Nepal. In June 2001‚the crown prince murdered his own family and killed himself in the end. News channels started to fluorish the news all over the world with the name of Royal massacre. After the news come around to the Nepalese society‚ there were tears
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Royal Mail Privatization According to the Business News on ‘BBC’ which was updated on 8 October 2013‚ the government intended in privatizing Royal Mail as this had been planned for many years. Royal Mail employees have been given 10% of the shares as part of a stock market flotation. Business Secretary Vince Cable described it as “the biggest employee share scheme for almost 30 years”. Meanwhile‚ the public have been given the opportunity to apply to buy shares online until 8 October. An amount
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The conviction of a Royal Marine for murdering an injured Afghan insurgent should not "besmirch" the organisation‚ Prime Minister David Cameron has said. Speaking to marines at Downing Street‚ Mr Cameron said the "appalling" case in no way represented the spirit and proud history of the Royal Marines. The sergeant‚ identified only as Marine A‚ was convicted over the shooting of the unknown man in 2011 on Friday.The conviction of a Royal Marine for murdering an injured Afghan insurgent should
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strategy to enhance the sales of Royal Enfield Bikes By Group 7 Submitted To Prof. J.N. Godinho December-2004 Document No. Authorized By Roll Nos. Signature / Date Int/01 Gaurav Kapil Gulshan Chawla Manasi Ghose Neelesh Goyal Shaveta Arora 04PGHR 04PGHR 04PGHR 04PGHR 04PGHR45 /13-Dec-2004 /13-Dec-2004 /13-Dec-2004 /13-Dec-2004 /13-DEc-2004 Acknowledgement This project is aimed at understanding the Marketing Practices and implementation‚ through Royal Enfield bikes. The attempt has
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disasters such as the turbulence in Libya and the Middle East‚ and the earthquake in Japan‚ the oil prices were set to rise once again in 2011. This was the reason why the cost of the fuel made to the top priority in risk management affecting not only Royal Caribbean but also the entire cruise line industry‚ where the fuel costs signify concern given by representing a major part of a ship’s expenditure. The alteration of the oil prices has always been an unstable business‚ being $140 per barrel in July
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reader much needed description to create an understanding‚ or relationship with the character. The shortened plot‚ with a build up to the conflict and resolution‚ grips the reader‚ and makes them feel the suspense of the author’s story. In “Royal Beatings” by Alice Munro‚ Rose is the main character of the short story. She is a believable character that Munro describes in what clearly was hard time and place to grow up. Not only living in a poor area of town‚ Rose had a strained relationship with
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