ST AND FUNCTIONAL MANAGEMENT 5.1 Marketing Management The potential role of marketing techniques in sustainable tourism Seeking to understand the customers in terms of their motivations and determinants Need to scan its business environment for relevant data that might determine the stances it takes towards sustainable tourism The potential role of marketing techniques in sustainable tourism (cont.) The scanning should involve: 1. 2. 3. 4. Government legislation
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14/11/2011 HERITAGE TOURISM & MUSEUM MANAGEMENT LESSON 2: TOURISM‚ HERITAGE & HERITAGE TOURISM (1st PART) Dr Christina Bonarou bonarou@gmail.com Alexander Technological Educational Institute of Thessaloniki‚ Greece Department of Tourism Management Definitions of tourism 2 All travel is not tourism. “Tourism comprises the activities of persons travelling to and staying in places outside their usual environment for not more than one consecutive year for leisure‚ business and other purposes
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Table of contents I THE ROLE OF LAKE MALAWI NATIONAL PARK FOR ECOLOGY‚ HEALTH AND TOURISM. Author: Mentor: Tsalayekha Kazembe -Mapapa Mrs. Astrid Rössler Submitted on: 19.04.2011 Klessheim: April 2011 Table of contents II Table of contents TABLE OF CONTENTS ................................................................................................................................... II PREFACE .........................................................................
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CHAPTER 2 TOURISM DESTINATION 2.1 Introduction To Tourism Terrorism‚ natural disasters‚ health scares‚ oil price rises‚ exchange rate fluctuations and economic and political uncertainties – these were just some of the issues faced by tourism industry in 2005. Yet‚ according to the news from World Tourism Organization (UNWTO‚ 2006a‚ Dec 13)‚ international tourist arrivals beat all expectations in exceeding 800 millions and achieving an all-time record. Although world tourism growth was moderate
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3 1 Tourism in Singapore: An Overview of Policies and Issues Brenda S.A. Yeoh‚ Tan Ern Ser‚ Jennifer Wang and Theresa Wong The management of tourism in Singapore has undergone various changes over the decades. The adoption of different policies and strategies aimed at promoting and championing tourism in Singapore has been subject to socio-economic changes on the local and global fronts. A deeper understanding of the issues pertaining to tourism development in Singapore necessitates
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defined by the World Tourism Organization (WTO)‚ tourism comprises the activities of persons travelling to and staying in places outside their usual environment for not more than one consecutive year for leisure‚ business‚ and other purposes. Key concepts of sustainable development and sustainable tourism‚ values and ethics of sustainable tourism and the needs of sustainability in all form of tourism shall be discussed in this essay. 2.1 Sustainable Tourism Since World War II‚ tourism has developed from
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be taken into consideration; the experience seekers‚ this portion of travelers is not specific to any age group‚ income level ..etc. Experience seekers are among all age groups and from different geographic locations‚ this segment is identified by Tourism Australia as people who have a higher propensity to enjoy what the country has to offer. These people see travel and holidays as a major reflection of their lifestyle‚ they have most likely been to other countries and different destination which shape
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The aim of this essay is to discuss the relevance of niche tourism and what facts may affect it. It discusses briefly what a niche market is and what role has in the tourism industry. Different facts are exposed during the essay in order to give a better understanding on how economy‚ politic‚ technology and social affect tourism in general and the construction of niche markets. In addition‚ other influences have been discussed to give more information on current facts affecting the industry. An interesting
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After 1989: Hungarian Tourism in Transition Period Tourism is one of the most important industries in the Central and Eastern European transition economies. Tourism does not only bring in massive hard currencies‚ which transition economies desperately need‚ but also receives tremendous foreign direct investment (FDI)‚ which transition states could possibly benefit from the spillover effects. This paper examines the tourism industry in Hungary after the collapse of Communism in 1989. Firstly‚
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access to the tools that I need to succeed helps me to stay determined to stay on track. Collaboration to me in online course is working as a team. Working on group projects gives me the experience I need in my chosen career field. Collaboration is important in my career field because it helps groups to work effectively. Working as team allows others to put in effort and complete task appropriately. The GCU Facebook page‚ and Twitter‚ helps students with collaboration because it allows students
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