The role of media in the society Name Professor Institution Course Date Introduction The media is unquestionably a pivotal institution in society. Media is the main means of mass communication‚ which includes visual‚ audio‚ and print. The media affect society by molding opinions and perspectives. Therefore‚ as the fulcrum of society‚ the media plays various roles such as communication‚ consolidation of information‚ and as a watchdog of society along
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ROLE OF MEDIA IN SOCIETY The term media is derived from Medium‚ which means carrier or mode. Media denotes an item specifically designed to reach a large audience or viewers. The term was first used with the advent of newspapers and magazines. However‚ with the passage of time‚ the term broadened by the inventions of radio‚ TV‚ cinemas and Internet. In the world of today‚ media has become almost as necessary as food and clothing. It is true that media is playing an outstanding role in strengthening
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(Your Name) Role of Media in our society In the present scenario‚ after “tech savvy “ it is the “Media savvy” that has become synonymous with today’s generation. In the era of super computers and super technologies‚ the Media is considered as the mirror of the modern society. Undoubtedly the Media plays a spectacular role in building the mindset of the society. It provokes people to pass suitable judgments on certain
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There are many different ways in which people communicate such as‚ through the phone‚ through personal encounters‚ and by attending work place‚ school‚ seminars etc. Though media is not the only communication medium used to dispense the flow of information‚ its importance in developed countries is worth mentioning as it has been the main source to inform people on political issues or current affairs as well as being as the main source of entertainment. The flow of information from one geographical
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ROLE OF THE MEDIA IN TODAYS SOCIETY PRESENTED BY: * SUNEETHA MUSAH 1630210 * TELVIN TAIWO OMOLUMO 1820210 * SOLOMON AKOTO 2000210 * VOILET BANNERMAN QUAYE 1310210 * SUPERVISOR : Mr Benjamin Zogbator SIGNATURE : RICHARD E.K. AMENYOGBELI 1150210 OBJECTIVES * DEFINITION OF MEDIA. * PURPOSE / ROLE OF THE MEDIA IN TO DAY’S SOCIETY * Media is defined as the communication channels through which entertainment‚ education‚ data or proportional messages are
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There are many different ways in which people communicate such as‚ through the phone‚ through personal encounters‚ and by attending work place‚ school‚ seminars etc. Though media is not the only communication medium used to dispense the flow of information‚ its importance in developed countries is worth mentioning as it has been the main source to inform people on political issues or current affairs as well as being as the main source of entertainment. The flow of information from one geographical
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Q. Describe the ways women are shaped by the media The media has clouded women’s perceptions in their body image by demonstrating the ‘ideal bodies’ on TV and magazines through print and film advertising‚ increasing the pressure for women and young girls to be ‘thin’‚ further leading to a more complex issue of Eating Disorders. Women who do not live up to societies expectations‚ and are suffocated with the phoney concept of the ‘ideal’ are treated with disregard and discrimination. For instance
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Influence of Society into the Shaping of Personality “Most people are other people. Their thoughts are someone else ’s opinions‚ their lives a mimicry‚ their passions a quotation.” Oscar Wilde Society tries to drive individuals through the roads it wishes to travel‚ and to the destiny it wishes to arrive. Throughout the course of life‚ each individual must endure the struggle of surviving the massacre of personalities and the abduction of identities that occur within today’s civilization. If
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has punctuated the shaping of society for centuries‚ each major instance of which has helped dictate the direction of social interaction. Although we have come a long way in addressing the situation‚ it still remains a prevalent issue today. Being a global citizen in this day and age‚ one has a responsibility to be tolerant‚ as social circles overlap in a multicultural environment‚ and the luxury of being informed‚ grace of the globalizing advances in technology and social media. We live in a melting
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The Mass Media is the most influential institution in shaping modern society. Discuss this statement with reference to two sociological theories of media effects. The term mass media refers to a message that communicates from one point to a large number of points simultaneously. This message can reach many people and is one way. Those who broadcast the message through the TV‚ newspapers‚ and magazines are a comparatively small group. The audience can sometimes write back to them and express
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