INTRODUCTION The Young Men’s Christian Association ("YMCA" or in the USA "the Y") is a worldwide movement of more than 45 million members from 124 national federations affiliated through the World Alliance of YMCAs. Founded on June 6‚ 1844 in London‚ England by George Williams‚ the goal of the organization was putting Christian principles into practice‚ achieved by developing "a healthy spirit‚ mind‚ and body." The YMCA is a federated organization made up of local and national organizations in
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| | | Table of Contents Business Case Study: Sakae Sushi 2 I. Executive Summary 2 II. Overview of the Industry 2 III. Description of Company 3 1. Market / Product Positioning 4 2. Pricing 6 3. Customers 7 4. Market Size and Trends 7 5. Competition 8 6. Estimated Sales 9 IV. Sales Strategy 10 1. Methods of Sales 10 2. Advertising and Promotion 11 V. Business Development Status 12 1. Production Process 12 2. Cost of Development 13 3. Labour Requirements 14 4. Expenses
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Reason for choosing the topic: The Retail Sector of Indian Economy is going through the phase of tremendous transformation. The retail sector of Indian economy is categorized into two segments such as organized retail sector and unorganized retail sector with the latter holding the larger share of the retail market. At present the organized retail sector is catching up very fast. The impact of the alterations in the format of the retail sector changed the lifestyle of the Indian consumers drastically
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PUMA’s Business Strategy PUMA’s goal is to be “The Most Desirable Sportlifestyle Company”. Along its charted course PUMA makes use of the opportunities offered by the sportlifestyle market to strengthen its position in all categories and regions as one of the few multi-category brands. Selected categories and divisions are being developed with a view to achieving permanent value increases through unique brand positioning. PUMA is a sportlifestyle brand where product categories originate in Sport
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Information About The Business Ming Yi Feeds Sdn Bhd was established and started its feeds operation in Malaysia in 2004 by the founder Seah Yeok Chee. The establishment of the company is to support the founder’s family business in chicken farming. Ming Yi produces and market animal nutrition product and provides consulting services to customer across the poultry value chains. They are specialized in producing chicken feeds and selling the raw material especially corn and soya bean. Besides that
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VIP BUSINESS STUDIES ASSIGNMENT Market Plan summary: Business summary: Business name: VIP Business structure: Company business (retail business) Business Location: HQ – Sydney Australia Executive Summary: MVP is a new retail store that caters to the latest trends in fashion. As our name suggests our focus is to provide multi-sex clothing and accessories‚ and position ourselves as the top retail store in the Sydney City Region. We are the elite retail store in the located in the central
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BU2005 Entrepreneurship Sakae Sushi Business Plan By: Lu Mi (12668064) Zhou Ke Jun (12618536) Aditya Nandal (1266) Mayank Bhardwaj (12669440) mayank.bhardwaj@my.jcu.edu.au Executive Summary This report provides an analysis and evaluation of the current and prospective marketing‚ sales strategy
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Vietnam’s Cultural analysis Brief discussion of the country’s relevant history Vietnam’s history is complex due to the many groups in their history. There are Indochinese known as the Austronesia tribes‚ Khmer which were from Cambodia who came from India‚ Laotians from China’s Yurman Province and the Vietnamese who came South from Yhangtze Valley. The newer people began to push out the Austronesia in order that they could live in the richer delta areas and coastal regions. The first Vietnamese
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(microeconomics‚ economics‚ and macroeconomics). Jerry Murrell understood he would have to give consumers a product which would be consistent each time a customer visited his stores. According to Kurtz‚ D.‚ & Boone‚ G. (2012) Author of Contemporary Business Strayer University “ Murrell realized that in order to compete with the fast-food chains‚ Five Guys would have to concentrate on food. The meat for the burgers – 80 percent lean – is always fresh‚ never frozen. Burgers are made to order‚ with a
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Contents 1. Executive Summary 2. General Company Description 3. Products and services 4. Marketing Plan 1. Market Research 2. Economics 3. Product 4. Customers 5. Competition 6. Table 1: Competitive Analysis 7. Niche 8. Strategy 9. Promotion 10. Pricing 11. Proposed Location 12. Distribution Channels 5. Operational Plan 1. Production 2. Location 3. Legal Environment 4. Personnel 5. Inventory 6. Suppliers 7
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