CONSEQUENCES OF CUSTOMER SATISFACTION AND DISSATISFACTION The consequences of not satisfying customers can be severe. According toHoyer and MacInnis‚ dissatisfied consumers can decide to: -• discontinue purchasing the good or service‚• complain to the company or to a third-party and perhaps return the item‚ or • engage in negative word-of-mouth communication.Customer satisfaction is important because‚ according to La Barbera andMazursky‚ “satisfaction influences repurchase intentions whereasdissatisfaction
Premium Customer satisfaction Customer
Customer Satisfaction Satisfaction is a person’s feeling of pleasure or disappointment resulting from comparing a product’s perceived performance in relation to his/her expectations. Short of expectation = Unsatisfied customer Matches expectation = Highly satisfied customer A short of expectation means an unsatisfied customer while a matched expectation means a highly satisfied customer. Customer satisfaction is the relationship of perceived performance to expectation. It is a form of expectation
Premium Marketing Costs
A STUDY ON CUSTOMER SATISFACTION ABOUT THE SERVICE RENDERED BY THE TRUE SAI WORKS WITH REFERENCE TO PASSENGER CARS IN SALEM CITY [pic] Submitted to The True Sai Works‚ Salem. Requirement for the award of degree of Bachelor Of Business Administration (B.B.A.) Submitted by N.NIZAR AHAMED (Regd. No; 07AHA1488) Under the guidance of Mr. C.Mugunthan‚ M.com.‚ M.Phil.‚ (Head of the Department-Management) SALEM SOWDESWARI COLLEGE (SFC) Affiliated to Periyar University‚ Salem-636010
Premium Tata Motors Customer service Service
Delhi Business Review X Vol. 13‚ No. 1 (January - June 2012) DETERMINANTS RETAIL SATISF CTION TISFA DETERMINANTS OF RETAIL CUSTOMER SATISFACTIO N ORGANISED RETAIL STUDY A STUDY OF ORG ANISED RETAIL OUTLETS IN DELHI Manish Madan * Sima Kumari ** P THE study investigates the detailed information about the growth of retailing industry in India. It examines the growing awareness and brand consciousness among people across different socio-economic classes in India‚ and how the urban and semi-urban
Premium Retailing Shopping mall
Every person uses some type of vehicle for transportation. Among many means of transportation‚ the most common types are public transportation‚ such as the MTA‚ and a person’s own car. Many people choose their means of transportation because of their different aspects of thinking‚ and also how they live. From a general overview‚ these aspects can be categorized into comfort‚ expensiveness and the effects on the environment. Both types of transportation have their benefits and detriments. These properties
Premium Transport Automobile
concerns………………………………………………………………………………………3 Customer service role in business…………………………………………………………………4 Customer satisfaction……………………………………………………………………………...5 IVR system and feedback…………………………………………………………………………6 Analysis……………………………………………………………………………………………7 Conclusion……………………………………………………………………………………….11 References………………………………………………………………………………………..12 Introduction E-Z RP is a small company compared with Datatronics‚ which was able to compete on perspective of customer service. This quality of service
Premium Customer service
Prof. K. Buchanan The Public Transportation Revolution For as long as I can remember‚ public transportation has been a bittersweet experience. Trains and busses are reliable‚ convenient and very environmentally friendly. They help a city become more interconnected and overall seem like rather enjoyable experience. But‚ a problem that seems to be repetitively irritating me is that there are also so many negative effects about the poor state of public transportation that have not yet been taken
Free Public transport Bus Bus stop
Establishing profitable customer loyalty for multinational companies in emerging economies Reference Bowen‚ John T. and Shiang-Lih Chen (2001)‚ “The Relationship Between Customer Loyalty and Customer Satisfaction‚” International Journal of Contemporary Hospitality Management‚ 13 (5)‚ 213–17. Research Problem : establishment of “profitable customer loyalty” Problem Analysis : Inspite of investing time resource and finance there is no guarantee of sucesss. RELATED RESEARCH AND MOTIVATION
Premium Per capita income Multinational corporation Marketing
in the morning whether to take the bus or to take the car? Why take the car to work when you can take a two or three minute walk to the bus stop down the road‚ and only pay a dollar twenty five? Taking a bus or train or any other kind of public transportation will always be more advantageous than taking the car. By taking your car to work you help to pollute the earth and its atmosphere. You also increase traffic and parking congestions. Last but not least you end up spending more of your hard
Free Public transport Bus Road
A study on relationship between the effectiveness of public transportation system and customer satisfaction in Kuala Lumpur Chapter One-Introduction 1.0 Background of study Public transportation has become widely popular all over the world especially in urban area. There were a lot of public transportation available and the most popular and currently used transports modes were bus‚ rail and taxi. Less a decade‚ there were many effective way to fulfill the need of human being as well as advanced
Premium Public transport Kuala Lumpur Bus