DISSERTATION On “TO STUDY THE BRAND SWITCHING (CONSUMER SWITCHING) BEHAVIOUR IN FMCG (FAST MOVING CONSUMER DURABLES ) SECTOR WITH SHAMPOO AS FOCUS IN DELHI-NCR” BY ASHUTOSH AGRAWAL- 51 JYOTSNA JHA-29 ANISHA YADAV- 1 NIKHITA ARORA- 6 RADHIKA KAPOOR- 17 MBA- HR CLASS OF 2015 Under the supervision of Ms. VANDANA GUPTA Assistant Professor Department of Marketing At AMITY BUSINESS SCHOOL AMITY UNIVERSITY UTTAR PRADESH
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The women in the film illustrated an example of situational Fundamental Attribution Error (FAE) when she was mad at the man for eating her supposed salad. She thought the man thought it would be okay to eat her salad because he was hungry‚ even though she was the one who had made the mistake of sitting at the wrong table. She overestimated the man’s personality by assuming he was rude by eating “her” salad and underestimated the situation by automatically thinking the salad was hers. Additionally
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“Evaluate Kelley’s Co-Variation Model Of Attribution” The co-variation model of attribution uses the idea that all people analyse behaviour and search for causes of it in a similar way to a scientist. The model introduces the theory that when observing behaviour‚ people will process a cause by identifying the factor with the highest co-variance to the behaviour. This is achieved by collecting three sets of information‚ these being consistency‚ distinctiveness and consensus. When consistency is low
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2. To illustrate the use of the effective interest rate formula or the APR‚ assume you agree to pay $440 for a washing machine. A down payment of $40 is made leaving $400 to be borrowed at a stated interest rate of 10 percent. The loan is to be paid off in 18 equal monthly installments. The finance charge can be calculated using the simple interest rate formula‚ I = PRT: I = $400 x 0.10 x 1.5 = $60 You are borrowing $400 (P) for 1.5 years (T) and you will owe a $60 finance charge (I). But is
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holidays. Average trade union members get 29 days annual leave against 23 days for non-unionised workers. Gaining compensation for those who are injured or become ill. Developing the job of Health and Safety committees. Typical examples of UNISON’s tasks are: (a) Caring for cleaning staff - More than 860‚000 people work as cleaners in the UK and there is a higher rate
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Running head: SOCIAL CONTROL‚ STRAIN‚ SOCIAL LEARNING‚ AND CRIMINAL BEHAVIOR Criminal Behavior: The Negative Attribution of Societal Nurturing Criminal Behavior: The Negative Attribution of Societal Nurturing Imagine someone telling you that “you are the product of your environment”‚ what does that mean? Imagine a girl who has decided to pursue a career as a stripper. All of her friends are strippers and the new people she meets are those she has met while stripping. Would it be easy
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References: Bellott‚ F. K.‚ & Tutor‚ F. D. (1990). "A Challenge to the Conventional Wisdom of Herzberg and Maslow Theories." Paper presented at the Nineteenth Annual Meeting of the Mid-South Educational Research Association. New Orleans‚ LA. Herzberg‚ F.‚ Mausner‚ B.‚ & Snyderman‚ B. B. (1959). The Motivation to Work (2nd ed.). New York: John Wiley & Sons. Maslow‚ A
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Errors in Attribution It is human nature for us to think about other people’s actions and intentions and then process what they mean. In this way‚ we form attributions‚ which help us understand others’ purposes and objectives. There are two main types of attributions. The first is dispositional attribution‚ which are assumptions that are made based on someone’s behaviour where a person assumes the behaviour is caused by someone’s personality or character. The second type is a situational attribution
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Conservation refers to the idea that "certain physical characteristics of objects remain the same"‚ despite their perceptual differences (Berk‚ 2009). In Piaget’s theory on conservation‚ children gradually acquire various conservation abilities‚ such as understanding the conservation of numbers‚ weight‚ and volume to name a few. Piaget asserts that until they successfully acquire these abilities‚ they have no real understanding that quantity remains unchanged despite perceptual changes of the objects
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themselves starting‚ stopping and finishing many different cognitive tasks. This study was conducted to discover the effect that task switching has on performance. Thirty eight students participated in this experiment. They were asked to complete both repeating and switching tasks. The 100 total tasks were fully randomized with 50 task repeating and 50 task switching. It was hypothesized that when a participant will be asked to switch a task over repeating one‚ he or she will be significantly slower in
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