Complete first part of slideshow Aggregate Expenditure (AE); AE = C + I + G + X – IM I‚ G and X: autonomous expenditures Do not change with change in national income (Y) C and IM: induced expenditures Change with changes in national income (Y) Simple case: Only at C and I No government No foreign sector AE = C + I [C] Keynesian consumption function: Relationship between C and variables that influence it In simple case: C is influenced by disposable income Desired Consumption Expenditure
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INDUSTRY Classification and definition of the industry The relevant industry for Smart Car is worldwide automakers because the target audience will be cost-conscious Americans. In 1999‚ the American car market was filled with many foreign imports that directly competed against and in some instances beat American domestic car producers. Analysis of existing competitors Today there are other low cost automobile manufacturers marketing to the United States. None‚ however‚ produce anything
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to date about environmental issues * Have good communication skills * Able to interact and convince individuals * Have good presentation skills * Good at solving complex problems * Critical thinking ability * Work environment Environment
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CHAPTER 3: THE MICRO ENVIRONMENT MGMT 488 – STRATEGY AND POLICY OVERVIEW The micro environmental analysis is the second step in creating the Environmental Analysis. The micro environment examines the general business climate as it relates to the organization within its industry. The micro environment is also known as Porter’s Five Forces of Competition. The macro environment is primarily concerned with major issues and upcoming changes in the environment. The analysis looks at five areas of interest
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Intro To Macros http://www.mousetraining.co.uk Microsoft Access 2003 Macros Training Manual http://www.mousetraining.co.uk Table of Contents SECTION ONE.................................................................................6 Intro to Macros ..................................................................................................................6 What is a Macro?.......................................................................................................
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ELECTRIC CARS BEGAN TO APPEAR ON ROADS ALL OVER CALIFORNIA. THEY WERE QUIET AND FAST‚ PRODUCED NO EXHAUST AND RAN WITHOUT GASOLINE. TEN YEARS LATER‚ THESE CARS WERE DESTROYED. TEACHER’S GUIDE “A QUIETLY SHOCKING INDICTMENT OF OUR GAS-GUZZLING AUTO COMPANIES AND THE PETRO-POLITICIANS WHO LOVE THEM.” –KAREN DURBIN‚ ELLE MAGAZINE SUNDANCE FILM FESTIVAL 2006 • TRIBECA FILM FESTIVAL 2006 WHO KILLED THE ELECTRIC CAR? NOTE TO THE TEACHER Who Killed the Electric Car? is a powerful
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Google Car: In the paper‚ the point of view will be Google’s. Questions that will be answered in the paper including but not limited to the economical and technical viability for Google to produce Google car in a large scale‚ reasons that Google will succeed or fail‚ the best strategy for Google to adopt. For the industry analysis‚ Porter’s five forces (Appendix 1) will be used to explore the environment of the automobile industry and if Google will be able to enter the industry and produce automobiles
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and acceptance the culture that came along with the changes of the time. It seems plausible to assume that one of the most significant advances to show itself‚ was the car. Although the growing popularity of the automobile was positively affecting middle
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Executive Summary 2.0 Background and Introduction 3.0 External Analysis 3.1 Macro Environmental analysis 3.1.1 Political and Legal Factors 3.1.2 Economic Factors 3.1.3 Social Factors 3.1.4 Technological Factors 3.1.5 Environmental Factors 3.2 Micro Environmental Analysis 3.2.1 Industry Analysis 3.2.2 Market Analysis 3.2.3 Competitor Analysis 3.2.4 Customer Analysis 3.2.5 Stakeholder Analysis 4.0 Internal Analysis 4.1 Resource Analysis 4.2 Marketing Audit 4.2.1 Marketing Strategies Audit 4.2.2 Marketing
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1.0 ASSIGNMENT 1 1.1 Automobile Industry History The birth of the car as we know it today took several years and the works and developments of many people. It was not until 1885 that the first car rolled down the streets‚ however‚ earlier attempts at steam powered road vehicles were successful‚ giving people the idea that cars as we know them today have existed for a lot longer than they have. In the year 1769‚ a French engineer by namely Nicolas J. Cugnot invented the first automobile to
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