The Home Depot: EcoOptions Case study 1. Who is THDC’s target customer for the EcoOptions line of products? THDC’s target customer for the EcoOptions line of products is a DIY (do it yourself) or DIFM (do it for me) (Chandrasekhar‚ 2006‚ p6). 2. How should EcoOptions be priced? What is the value of "environmentally friendly" or "socially conscious" as a product attribute? Premium pricing is an integral part of eco-products‚ which environmental conscious customers are willing to
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“The Home Depot is in the home improvement business and our goal is to provide the highest level of service‚ the broadest selection of products and the most competitive prices. We are a values-driven company.” The above sentence is the mission statement of The Home Depot. The mission statement itself reveals what kind of standard The Home Depot is looking for. The Home Depot Incorporation was established on 22nd June‚ 1978 by Bernie Marcus and Arthur Blank. Home Depot is the world’s biggest home improvement
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Evaluation of credit rating Memorandum: Credit Rating assignment: Home Depot‚ Inc. After analysing the financial statements of Home Depot‚ we have allocated a “C” rating of credit risk. The proposal is to start with the “C” rating and then to either upgrade to a “B” rating or to be down graded to a “D” rating. The reason for such a decision is discussed below. Home Depot has a current ratio of 1.19 to 1 which means that it’s current assets covers it’s current liabilities by 1.19 times.
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Home Depot / Lowe ’s Financial Analysis 1 Running head: THE HOME LEADER -VS- IMPROVING HOME IMPROVEMENTS The Home Leader -vs- Improving Home Improvements James J. Elliott Capella University Douglas Smith‚ PhD Accounting and Finance in Organizations Home Depot / Lowe ’s Financial Analysis 2 Abstract An industry of competition‚ and tight margins The Home Depot‚ and Lowe ’s Company are still at it. Both of these companies stand now as the industry standard for the home improvement sector. The
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LEADERSHIP 4. THE HOME DEPOT COMPANIES 4.1 EXPO Design Center 4.2 The Home Depot 4.3 The Home Depot Floor Store 4.4 The Home Depot Landscape Supply 4.5 The Home Depot Supply 5. STORES 6. SERVICES 7. SUPPLIERS 8. CORPORATE RESPONSIBILITY 8.1 The Home Depot Foundation 9. MARKETING STRATEGY 9.1 Neighbor of Choice? 9.2 Employer of Choice? 9.3 Retailer of Choice? 9.4 Investment of Choice? 10. THE HOME DEPOT VALUES 11. COMPETITION 12. DID YOU KNOW? 13. SWOT ANALYSIS 13.1 Strengths 13
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The Doors Depot - Trustworthy Store That Works for Your Profit. 10 Tips for Choosing the Front Door. Summary When you are searching a reliable door for a house‚ you probably met stores with loud advertising headlines. But as a rule‚ they please neither quality nor durability. To make sure of high competence of the Doors Depot‚ our specialists are ready to share the most important technical characteristics that should be on any quality entry door. Press release It is no secret that the front door
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Arthur Blank‚ the Home Depot Corporation opened its first store in Atlanta‚ becoming the world’s largest home improvement retailer. They are now the second largest retailer in the United States‚ offering 40‚000 to 50‚000 different types of home improvement supplies‚ building materials‚ and lawn and garden products. They carry a wide assortment of low-cost products‚ and offer expert advice and exceptional customer service. As an innovator of the home improvement industry‚ Home Depot has expanded into
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Company Background: The Home Depot‚ Inc. (NYSE: HD) Home Depot was founded in 1978 by Bernie Marcus and Arthur Blank. These founders envisioned providing one-stop shopping for the “do-it-yourselfer‚” and this vision became a reality after working with investment banker Ken Lagone and merchandising expert‚ Pat Farrah. The first two stores were opened on June 22‚ 1979‚ in Atlanta‚ GA. These first stores were approximately 60‚000 square feet in size each‚ and stocked 25‚000 products‚ which made
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For my report I chose The Home Depot‚ Inc. (HD) on the NYSE. The Home Depot’s fiscal year ended February 3rd 2013. The information used in this report came from the company’s annual report. This company is clearly a retailer. It purchases home improvement goods from manufacturers and resells those goods to the consumer. I chose the Home Depot because I am very familiar with the home improvement industry having spent ten years working in the field. While I was working on homes professionally‚ I became
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A Centralized Structure Transforms Home Depot 1. In what ways can (a) decentralizing and (b) centralizing authority help an organization like Home Depot to improve its performance? From 2000 to 2007‚ Robert Nardelli‚ a former senior executive at GE (General Electric)‚ served as CEO of Home Depot. Almost immediately‚ he transformed Home Depot’s logistics and leadership structure from decentralized to centralized. It was one way to respond to the pressures of competition from the Internet
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