Malaysia Airline (MAS) and Air Asia is the main air transport in Malaysia. The passengers of this two flight company are increasing every year. Their have also creates a lot of destinations to let the customers choose. I have chosen three articles for my reference. The first article is about interview of new Malaysia Airlines chief executive Azmil Zahruddin. “We are constantly monitoring our network and focusing on the religion that we feel will have high demand‚ and allow us to increase
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Culture and E-Commerce; A Case Study for Cyprus Vasso Stylianou‚ Leantros Kyriakoullis‚ Andreas Savva Department of Computer Science‚ School of Sciences‚ University of Nicosia P.O. Box 24005‚ 1700 Nicosia‚ Cyprus‚ stylianou.v@unic.ac.cy Abstract This is a study of culture in relation to e-commerce behaviour using Hofstede’s theory on cultural dimensions and country clusters. The main objective of the current project is to provide a longitudinal view of how national culture affecting
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Accounting’. How to think ethically about accounting. pp. 1-108. Routledge‚ Abingdon. Mcphail‚ K.‚ D. Walters‚ and C. James (2010). ‘Accounting and Business Ethics: An Introduction’. The Accounting Review. Vol. 85 (5)‚ pp. 1817-1820. Mintz‚ S. M.‚ and R. E. Morris (2011). Ethical obligations and decision making in accounting: text and cases. New York‚ NY‚ McGraw-Hill/Irwin. Reuters (2012). US regulators cut JP Morgan ’s ability to trade power.The Economic Times. 15 November. Reuters (2012). Barclays says
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SenseAware information service unveiled by FedEx TELECOMWORLDWIRE-17 November 2009-SenseAware information service unveiled by FedEx(C)1994-2009 M2 COMMUNICATIONS http://www.m2.com Transportation‚ e-commerce and business services provider FedEx Corp (NYSE:FDX) announced on Tuesday the introduction of SenseAware powered by FedEx‚ a next generation information service that combines a GPS sensor device and a web-based collaboration platform. According to the company‚ the solution‚ developed by the
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OUMM2103 1.0 INTRODUCTION TO AIR ASIA AirAsia 1 : The AirAsia Logo AirAsia was established in 1993 by DRB-Hicom‚ a Government-owned conglomerate. It started operations in 1996. Tune Air Sdn Bhd‚ Tony Fernandes’s company purchased this heavily indebted airline business from DRB-Hicom in 2001. AirAsia managed to become profitable and world renowned low-cost airline through visionary leadership and innovative business approach. Low Cost Carrier Terminal (LCCT) at Kuala Lumpur International is AirAsia’s
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1 CHAPTER ELECTRONIC COMMERCE— TECHNOLOGY AND PROSPECTS 1.1 INTRODUCTION Commerce (the trading of goods) has been a major impetus for human survival since the beginning of recorded history and beyond. The mass adoption of the Internet has created a paradigm shift in the way businesses are conducted today. The past decade has seen the emergence of a new kind of commerce: e-commerce‚ the buying and selling of goods through human-computer interaction over the Internet. Traditional
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Electronic Business E-business (electronic business)‚ derived from such terms as "e-mail" and "e-commerce‚" is the conduct of business on the Internet‚ not only buying and selling but also servicing customers and collaborating with business partners. One of the first to use the term was IBM‚ when‚ in October‚ 1997‚ it launched a thematic campaign built around the term. Today‚ major corporations are rethinking their businesses in terms of the Internet and its new culture and capabilities. Companies
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President‚ ASEAN until 2001 at Warner Music South East Asia. When Time Warner Inc. merged with America Online Inc.‚ he quitted his job and starts his journey to fulfill his childhood dream. This idea is generated when he was studying in England and wanted to go home during term break but was rejected by his father because the flights tickets that time are expensive. Later‚ he started a company under the name of Tune Air Sdn Bhd to take over Air Asia‚ Malaysia’s second national carrier with the tagline
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Prospects and Problems Of E-commerce Prospects and Problems of E-Commerce Prepared for S I Nusrat A Chaudhury Associate professor Department of Business Administration & Head of Career Counseling Center East West University Prepared by Razoanul Amin Talukder 2005-2-10-207 Sazzad Hossain 2005-3-10-091 Tanzia Afrin 2005-2-10-271 Sk. Abdul Mukit 2005-2-10-135 Golam Kibria 2005-3-10-136 Date of Submission: April 13‚ 2008 [pic] 10 April 2008
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cultural‚ political and economic factors. However‚ these factors may vary depending with the company. In this study case of Air Asia‚ low price was the smartest marketing strategy Air Asia used. The company has done its research and found that there were a huge mass middle-class people that love to travel by plain. They targeted these people and offered them convenient and affordable air travel experience. By this approach‚ the company has satisfied its slogan “Now everyone can fly”. Second factors in
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