1. Advertising & Sales Promotion Assignment Name: Dipankar Chakraborty Roll: 12 MBA IB 2008 -11 1. CATEGORY: MOBILE PHONES BRAND: LAVA A10 Brief Description of the Commercial: The advertisement shows a cashier (an attractive lady)‚ in a retail mall‚ meeting two shoppers at the payment counter. The first man carries an ordinary phone (though it subtly looks like Samsung Corby because of the yellow back cover) and the cashier hands him a few candies in lieu of change. The second man carries
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Mother Nature Recent floods in the Sun City are an excellent example of "fooling with Mother Nature." Arroyos are creek beds that are usually dry and covered with plants and trees; they also attract wildlife in search of food and shelter. Arroyos are nature’s way of providing natural barriers that can prevent flooding by providing channels for water to drain away from populations. The storm that escalated on August 1‚ 2006‚ serves as a warning to local politicians and developers who want to develop
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RECENT CORPORATE SCANDALS IN MALAYSIA Air-freight firm Transmile Group Berhad hit the business news headline for the wrong reason in 2007. The share price suffered turbulence when it was revealed that auditors of Deloitte & Touche were unable to substantiate the accounts of year 2006. The fraud was discovered after a special audit conducted by Moores Rowland Risk Management Sdn. Bhd.‚ stating that the company has been overstating its revenue between the periods of 2005-2007 to reduce the net loss
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Acknowledgement I have taken efforts in this project. However‚ it would not have been possible without the kind support and help of many individuals and organizations. I would like to extend my sincere thanks to all of them. I am highly indebted to Ace Institute of Management for their guidance and constant supervision as well as for providing necessary information regarding the project & also for their support in completing the project. I would like to express my gratitude towards my college
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INTRODUCTION Education is an evolving program of instruction that is intended to provide students with the opportunity to become responsible and respectful global citizens‚ to contribute to their economic well-being and that of their families and communities‚ to exploreand understand different perspectives‚ and to enjoy productive and satisfying lives. Our government is hard pressed to provide for a public school system that is able to evolve and adapt in order to better focus on strenthening
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Earth seems finely tuned so we can exist. It’s the perfect distance from the sun for mild temperatures and liquid water‚ it has a protective giant‚ Jupiter‚ nearby to keep rogue asteroids from hitting us - all key requirements for intelligent life to evolve. But the Earth is not fine-tuned. The galaxy is teeming with at least 100 billion planets. By chance alone‚ there will be at least one fit for intelligent life. In a multiverse teeming with universes‚ there will be at least one that’s suited to
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October is a time for scaring and being scared. It is a time for Halloween parties. A great Halloween party needs great decorations‚ great costumes‚ and great food. Decorations are an important feature of a scary party. Orange and purple lights cast eerie shadows. Jack O’ Lanterns‚ glowing from within‚ top every table. Ghosts‚ with different horrifying faces‚ hang from the ceiling. Skeletons standing in doorways‚ and black cats in your path‚ help to set the mood. Another important aspect
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Skills and Characteristics of Mental Health Human Service Workers Sean BSHS 471 July 7‚ Robert Skills and Characteristics of Mental Health Human Service Workers Working in the human service field can be a very difficult job to accomplish for many people. Some people believe that this type of a job is a skill that you have to be born with‚ whereas other people believe you can be taught the right attitude. I believe the type of compassion that is involved in this field of work is
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1. Analytics: Analytics is the discovery and communication of meaningful patterns in data. Especially valuable in areas rich with recorded information‚ analytics relies on the simultaneous application of statistics‚ computer programming and operations research to quantify performance. Analytics often favors data visualization to communicate insight. Firms may commonly apply analytics to business data‚ to describe‚ predict‚ and improve business performance. Specifically‚ arenas within analytics
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1.0 Industry Profile 1.1 General Introduction Insurance in India can be traced back to the Vedas. For instance‚ yogakshema‚ the name of Life Insurance Corporation of India’s corporate headquarters‚ is derived from the Rig Veda. The term suggests that a form of “community insurance” was prevalent around 1000 BC and practiced by the Aryans. Burial societies of the kind found in ancient Rome were formed in the Buddhist period to help families build houses‚ protect widows and children. Bombay Mutual
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