"Rayport and jaworski" Essays and Research Papers

Sort By:
Satisfactory Essays
Good Essays
Better Essays
Powerful Essays
Best Essays
Page 4 of 37 - About 369 Essays
  • Good Essays

    Influence Within the Firm‚” Journal of Marketing‚ 63 (April)‚ 1–17. Howard‚ John A. (1983)‚ “Marketing Theory of the Firm‚” Journal of Marketing‚ 47 (Fall)‚ 90–100. Jaworski‚ Bernard J. and Ajay K. Kohli (1993)‚ “Market Orientation: Antecedents and Consequences‚” Journal of Marketing‚ 57 (July)‚ 53–71. Kohli‚ Ajay K. and Bernard J. Jaworski (1990)‚ “Market Orientation: The Construct‚ Research Propositions‚ and Managerial Implications‚” Journal of Marketing‚ 54 (April)‚ 1–18. ———‚ ———‚ and Ajith Kumar

    Premium Marketing

    • 13368 Words
    • 54 Pages
    Good Essays
  • Powerful Essays

    dropship

    • 2928 Words
    • 10 Pages

    David King‚ Deborrah Turban‚ Efrain Turban‚ Jae Lee‚ Ting-Peng Liang. 2012. Electronic Commerce 2012. United States. Pearson. 2. Chan Kah Sing. 2004. Electronic Commerce and Supply Chain Management. Singapore. Thompson. 3. Bernard J. Jaworski‚ Jeffrey F. Rayport. 2002. Introduction to E-Commerce. Americas‚ New York. McGraw-Hill.

    Premium

    • 2928 Words
    • 10 Pages
    Powerful Essays
  • Better Essays

    Tony Dungy Tony Dungy is the #1 New York Times bestselling author of Quiet Strength and Uncommon. He led the Indianapolis Colts to Super Bowl victory on February 4‚ 2007‚ the first such win for an African American coach. Dungy established another NFL first by leading his teams to the playoffs for ten consecutive years. Dungy joined the Colts in 2002 after serving as the most successful head coach in Tampa Bay Buccaneers history. He has also held assistant coaching positions with the University

    Premium Basketball National Basketball Association Michael Jordan

    • 9231 Words
    • 37 Pages
    Better Essays
  • Powerful Essays

    Watergate

    • 2080 Words
    • 6 Pages

    The Lasting Effect of the Watergate Scandal When one thinks of what has been termed as the Watergate scandal many different issues can come to mind. Watergate is arguably‚ the largest‚ most widely known political scandal in American history. Watergate brought about a shift in the American public’s view of the presidency‚ causing many at that time to lose faith‚ and view the office in a way it had never been viewed before. What has become known as Watergate is an all-encompassing term for a mixture

    Premium Watergate scandal Richard Nixon Gerald Ford

    • 2080 Words
    • 6 Pages
    Powerful Essays
  • Powerful Essays

    Branding in Clothing Industry

    • 22431 Words
    • 90 Pages

    Effect of Brand Image on Consumer Purchasing Behaviour on Clothing: Comparison between China and the UK’s Consumers By Kwok Keung Tam 2007 A Dissertation presented in part consideration for the degree of “MSc International Business” Table of Content Page numbers Abstract i Acknowledgements ii Chapter 1: Introduction 1.1 The importance of brand image on fashion clothing 1.2 Background information of China and the UK clothing markets 1.2.1 China clothing market 1.2.1.1 Chinese

    Premium Brand Branding Brand management

    • 22431 Words
    • 90 Pages
    Powerful Essays
  • Powerful Essays

    Ryanair Low Fare Airline

    • 6249 Words
    • 25 Pages

    Press Edition. • Prescott‚ J.E‚ Kohli‚ A.K‚ Venkatraman‚ N. (1986)‚ "The market share-profitability relationship: an empirical assessment of major assertions and contradictions"‚ Strategic Management Journal‚ Vol. 7 pp.377-94 • Rae D • Rayport. J. & Jaworski. B.‚ (2002).‚ “Introduction to E-Commerce”.‚ Second Edition • Rhoades‚ D.L.‚ Waguespack‚ B • Rhoades‚ D.L.‚ Waguespack‚ B. (2008)‚ "Twenty years of service quality performance in the US airline industry"‚ Managing Service Quality‚ Vol. 18

    Premium Marketing Strategic management

    • 6249 Words
    • 25 Pages
    Powerful Essays
  • Powerful Essays

    Community Agency Report2

    • 1783 Words
    • 6 Pages

    Students with Disabilities (SSD) which provides assistance to students with disabilities. Primarily‚ the agency assists them with their school needs as well guiding them to obtain internships and employment. Additionally‚ the Agency Director Dr. Jaworski overseas the implementation of the Workability program at CSUSB. The SSD office acts as a catalyst and agent for compliance with federal and state laws that mandate equal opportunity and access for persons with disabilities. These programs and their

    Premium Disability Mental disorder Rehabilitation counseling

    • 1783 Words
    • 6 Pages
    Powerful Essays
  • Powerful Essays

    viral marketing and was coined as long ago as 1996 by Rayport at Harvard. Viral marketing

    Premium Marketing

    • 1422 Words
    • 6 Pages
    Powerful Essays
  • Best Essays

    E-Commerce Air Asia

    • 4555 Words
    • 19 Pages

    org/economics/cost+of+delays/‚ Air Transport Association‚ 2008 http://www.microsoft.com/malaysia/pree/linkpage4327.mspx‚ Microsoft‚ 2007 Kotler.‚ P Purcell‚ F.‚ and Toland‚ J. (2004). Electronic commerce for the south pacific: a review of e-readiness Rayport & Jaworski (2003). “Introduction to E-Commerce”‚ 2nd ed.‚ Int’l ed.‚ McGraw Hill‚ New York. Tony Fernanders (2005)‚ Press Releaseht t p:/ / www. a ir a sia. com/ sit e/ M Y/ en/pressRelease.jsp? Walker‚ J.W

    Premium Airline Low-cost carrier

    • 4555 Words
    • 19 Pages
    Best Essays
  • Better Essays

    Watergate Scandal

    • 1094 Words
    • 5 Pages

    By: Leigh Overstreet THE WATERGATE SCANDAL Watergate is a hotel in Washington D.C. where the Democratic National Committee held their campaign headquarters. The current president at the time was Richard M. Nixon‚ who was involved in the scandal himself and which lead to the cause of his resignation. The Watergate scandal should not have happened‚ but it did and it caused the American people to judge less of their government system. The scandal began on June 17‚ 1972‚ with the arrest of five men

    Premium Watergate scandal Richard Nixon Gerald Ford

    • 1094 Words
    • 5 Pages
    Better Essays
Page 1 2 3 4 5 6 7 8 9 37