Why does Radio One want to acquire the 12 urban stations from Clear Channel Communications in the top 50 markets along with the nine stations in Charlotte‚ NC‚ Augusta‚ GA‚ and Indianapolis‚ IN? What are the benefits and risks? After the Telecommunication act in 1996 significant consolidation occurred in the Radio Industry‚ thereafter Radio companies were able to obtain cost savings by acquiring multiple stations in one area and reaching economies of scale. The nation’s two biggest radio company
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Is Radio Dead ? In the century in of modern generation a lot of things have changed dramatically. Technology has improved to such a large extent that it is rendered our lives to become more convineint and comfortable. Mass media such as radio‚ television and internet are also one such invention which has influenced human kind immensely. Nowadays‚ it is observed that radio is becoming less popular when compared to internet and even television. First of all‚ radio industry plays
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A PROJECT REPORT ON A STUDY ON EFFECTIVENESS OF ADVERTISEMENT ON RADIO Submitted in the partial fulfilment of the requirement for the award of the degree of MASTERS IN BUSINESS ADMINISTRATION SUBMITTED TO SUBMITTED BY PRIYANKA GARG EKTA RAWAL (07080003912) (ASSISTANT PROFESSOR) GIBS GITARATTAN INTERNATIONAL
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“The Quiet Hour” “The Quiet Hour” written by Robert Mayer. Mr. Mayer suggest that to persuade audience that all TV broadcasting should be prohibited by law for 60-90 minutes per night in USA. He wants to know what the results might be if such a personal were adopted. Perhaps families might sit around together after dinner and talk to each other. Mr. Mayer thinks good would be come from less TV: families could eat together and they could solve each other’s problems; children would want to read
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LEVEL OF AWARENESS AND IMPORATNCE OF RADIO COMMUNICATION ON BOARD A Research Paper Presented to the Marine Transportation Department John B. Lacson Colleges Foundation-Bacolod Alijis‚ Bacolod City In Partial Fulfillment of the Requirements for the Degree Of Bachelor of Science in Marine Transportation By: Chapter 1 INTRODUCTION Communication is easily overlooked‚ but the ability to communicate effectively is necessary to carry out the thoughts and visions
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Objectives 1. Define radio in the field of communication in the digital age (convergence‚ niching‚ synergy) 2. Enumerate the aural platforms (terrestrial radio‚ online radio‚ CD’s‚ mobile phone‚ podcasting‚ etc.) 3. Describe the characteristics of radio and related media (portable‚ intimate‚ etc.). 4. Compare radio and related media with other forms of media (consumption and production). PART 1: THE RADIO Basically‚ a radio is an electronic technology that enables communication between
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of radio has been gradual over the decades . Radio developed out of pre-existing technologies that is ;telephone and telegraph .It was believed to have originated in 1873 when James Clerk Maxwell wrote his electromagnetic theory which predicted the existence of radio waves; Maxwell’s theory which stated that an electromagnetic signal could be sent through space without using wires .Heinrich Hertz after many experiments generated the radio energy
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Roles and functions of radio in society Radio is an electronic medium of audio communication Functions and roles Information .Through news‚ talk shows‚ adverts and other programmes‚ radio creates awareness in society of what is happening within and outside agiven the society. For example focus on Africa programme on BBC world service radio. Education. Through the documentaries‚ drama and quiz shows aired onradio. Society members are able to draw lessons. Look at instance of playson Hiv/Aids‚ agriculture
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research on radio waves‚ to us‚ radio waves were just waves going through the atmosphere‚ carrying sound from one place to another. Those were our ignorant days! We did not realize the complicated terms and theories involved. In the following report you will see how we advanced in our knowledge of radio waves‚ and we hope it will do the same for you. Radio waves are a combination of two kinds of electric vibrations. Audio frequency waves‚ which represent voice and other sounds and radio frequency
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famous broadcasting a hockey game on the radio (“The Early Years”). It was words like these that the public became used to because there was no television. The radio served as the first medium to hear things live as they happened. This gave sport fans the opportunity to sit down and tune into a game anytime they like. The radio started off big and then took a dramatic fall due to the introduction of the television. However‚ radio found new ways to attract the public. Radio broadcasting was introduced
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