UNDERSTANDING STRATEGIC MANAGEMENT CHAPTER 2: The General Environment The external environment facing the organization consists of both: a. A general environment‚ often referred to as the macro-environment because changes that occur here will have an effect that transcends firms and specific industries. b. A competitive environment‚ consists of the industry and markets in which an organization competes. In order to scan and monitor their environment‚ firms require tools of analysis that will
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Analyzing the General Environment Select three categories to analyze‚ from the list of the major forces that comprise the macro/general environment. Macro environment are external factors that have a direct impact on the organizations strategy and decision making. Those factors are uncontrollable. For example‚ some of those factors are: change in interest rates‚ change in cultural tastes‚ government regulations‚ social condition‚ technological changes‚ and natural forces. Those factors are usually
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The forces within the general environment‚ including politico legal‚ economic‚ technological‚ socio cultural and international forces‚ have a broad general impact on the organization. Although these forces do not always have a direct influence on the organization’s daily activities‚ they are important for several reasons. First‚ forces in the general environment can evolve into significant trends with far-reaching effects. A good example is the increasing interest in protecting natural resources
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Volume 21 • Number 3 • July 2013 Contents The Long Haul: The QANTAS – Emirates Alliance................................................ 2-4 Introduction....................................................................................................... 2 QANTAS SWOT Analysis. ................................................................................. 2 Strengths. ..................................................................................................
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QANTAS CASE STUDY The History of Qantas Qantas is Australia’s largest domestic and international airline. Although Qantas is primarily a passenger airline‚ air freight is also an integral part of its core business. Other Qantas operations include catering‚ tourism and E-commerce devoted to transport and travel. It was founded in the Queensland outback in 1920 as the Queensland and Northern Territory Aerial Service (QANTAS). The company began its operations with one aircraft providing joyrides
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QANTAS ANNOUNCES PROFIT RESULT‚ RESPONSE TO ECONOMIC CONDITIONS Highlights: Strong portfolio performance: o Continuing record results for Jetstar and Qantas Frequent Flyer.1 o Revenue growth of 6 per cent. o Yield and unit cost improvements. o Offset by industrial action and record high fuel costs. Improvement in net operating cash flow of 5 per cent. Strategic initiatives to transform Qantas International and grow Jetstar in Asia. SYDNEY‚ 16 February 2012: The Qantas Group today announced
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1. Executive Summary • Qantas is Australia’s largest domestic and international airline • Qantas was founded in the Queensland outback in 1920 and it began its operations with one aircraft carrying mail and now it has expanded to 146 planes transporting people all over the world • Qantas’ major influences they have to deal in todays market with include globalisation‚ technology and the increased cost-based competition and the strategies that they have implemented to meet these influences are
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What’s behind Qantas’ restructuring decision? 22 May 2012 Myriam Robin SHARE 3 Change is coming thick and fast at Qantas Airways. A mere day after announcing 500 job cuts‚ the airline is in the news again with an even bigger announcement. The company is splitting its domestic and international operations into two separate businesses from July 1. Each of the businesses will get their own CEO‚ and will report their financial results separately. “This change will enable a greater
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Qantas Qantas is a domestic budget airline established in Australia since 1920. The first operated aircraft of this company is an Avro 504K carried two passengers and one pilot. It is one of the airline company underwent the trading transformation during mid-century by the end of the last century. The airline commences to expand by the end of the wars. Qantas foresees there would be the huge growth in the civil air transport. In this case‚ it expands the range of the airplane and bye the new airline
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CASE 5 Qantas in the global airline industry‚ March 2010 Dallas Hanson Un¡versity of Tasmania i In mid-2009 Alan Joyce‚ chief executive officer (CEO) of Australia’s national air’1ine‚ had â rânge of difficult decisions to take. Qantas was at a crossroads‚ still profitable‚ but ’ I in the middle of a Ênancial crisis that posed a rhreat to I the whole airline industr;z What akernatives should he I contemplate and what should he do? : i The history of Qantas I Early years I ‚ ’
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