Public Relations As an IMC tool‚ PUBLIC RELATIONS can perform these tasks for us: * Promotion: Use techniques such as events‚ promos‚ and ads to create and stimulate public interest. * Internal Communications: Planned messages disseminated to company employees through a variety of communication channels‚ including newsletters‚ bulletin boards‚ posters etc. * Corporate Sponsorship: Providing support to an event or cause by devoting company resources in exchange for an opportunity
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INTERNAL PUBLIC AND EXTERNAL PUBLIC Public for public relations can be classified into categories: (A) Internal Public. (B) External Public. MEANING OF PUBLIC RELATIONS:- Public: Public is group of similar individuals‚ an assortment of person having similar interest‚ problems‚ goals and circumstances. It generally from such sources that OPINIONS emerge. Public comes in many forms and sizes. They have a multitude of desires and wants. Public has its own likes and dislikes
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Summary Jürgen Habermas’ article “The Public Sphere: An Encyclopaedia Article” is a conceptual‚ historical and liberal explanation of the Public Sphere as a discursive space where discussion occurs. Habermas defines the public sphere as a mediation between the private and authoritarian spheres; similar to a middle sector (a Bourgeois public sphere) where private citizens “confer…about matters of general interest". * * In Habermas’ account‚ the public sphere is founded in its simple accessibility
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conclusions throughout will draw from a variety of public government data such as Public Expenditure Statistical Analysis (PESA)‚ HM-Treasury archives‚ personal accounts‚ blogs and online news articles. Pre 1997 - The Public Expenditure System The old spending system was known as the Public Expenditure Survey. Based around a total expenditure figure know as the ‘control total’‚ the system was central in planning and controlling public expenditure running up to 1998. Surveys took the form
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sure that the intended meaning is conveyed by word choice. • Public - any group of people tied together by some common bond of interest or concern and who have consequences on an organization. - divided into nominatively‚ demographically and psychographically • psychographics refers to the various lifestyle‚ ie VALS (values‚ attitudes and lifestyles) • external public - exist outside an institution • internal public share the institutional identity • audience -people who are recipients
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public administration translates laws into action. Public administration exists to implement law‚ because laws do not implement themselves. Without public administration‚ we would not have our mail delivered to our homes‚ police and firefighters would not be available in emergencies‚ welfare workers and the military would have nothing to do‚ there would be no Peace Corps volunteers sent to places in need‚ and space exploration would be nonexistent! And more! Public administration touches nearly every
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Satish Poduval‚ Media and the Public Domain 13th February 2007 Report: Rethinking The Public Sphere by Nancy Fraser Rethinking The Public Sphere is a response to Habermas’ 1973 essay‚ later published in English as The Public Sphere in 1989. Habermas states his concept of the public sphere as both historical‚ and normative. It is historical both in the sense of era and region- 20th century Western Europe. He dismantles the distinctions between the public and private domain.
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1.) Define personality The free dictionary: the visible aspect of one’s character as it impresses others: He has a pleasing personality. the sum total of the physical‚ mental‚ emotional‚ and social characteristics of an individual. the organized pattern of behavioral characteristics of the individual. the quality of being a person; existence as a self-conscious human being; personal identity. the essential character of a person. http://www.thepersonalitysystem.org: "Personality
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40 JOURNAL FOR ECONOMIC EDUCATORS‚ 10(1)‚ SUMMER 2010 UNDERGRADUATE RESEARCH Public Transportation Ridership Levels Christopher R. Swimmer and Christopher C. Klein 1 Abstract This article uses linear regression analysis to examine the determinants of public transportation ridership in over 100 U. S. cities in 2007. The primary determinant of ridership appears to be availability of public transportation service. In fact‚ the relationship is nearly one to one: a 1% increase in availability is
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NATIONAL OPEN UNIVERSITY OF NIGERIA COURSE CODE : POL 123 COURSE TITLE: INTRODUCTION TO PUBLIC ADMINISTRATION COURSE GUIDE POL 123 INTRODUCTION TO PUBLIC ADMINISTRATION Course Team Dr. Justice Igbokwe (Writer) - NDC Dr. C. Nna-Emeka Okereke (Editor) - NDC Ifeyinwa M. Ogbonna-Nwaogu (Coordinator) - NOUN NATIONAL OPEN UNIVERSITY OF NIGERIA ii POL 123 COURSE GUIDE National Open University of Nigeria Headquarters 14/16 Ahmadu Bello Way Victoria Island Lagos Abuja Office
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