ABBOTT GLOBAL ABBOTT PAKISTAN Product Portfolio 4 Pharmaceutical Products Nutritional Products Diagnostics Service Diabetes Care Product Portfolio against B.C.G Matrix 6 Strategical Analysis 7 Conclusions 8 Product Portfolio against B.C.G Matrix: Question Marks Stars Market Growth Rate Diagnostics Services (Biggest Competitors Johnson & Johnson‚ Roche) Nutritional Products (Biggest competitor Nestle) Dogs Cash Cows Diabetes Care (Biggest
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challenges in terms of providing flexibility in operations and dealing with labor productivity issues‚ an increasing contribution to revenues from the garments business‚ which is less capital-intensive & margins-accretive‚ would augur well for earnings growth. GOKALDAS EXPORTS Incorporated in 1979. based in Bangalore. its one of India’s largest manufacturers and designer of garments for men‚ women and children and caters to the needs of several international fashion brands and retailers. Gokaldas
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• Question 1 Short-term objectives __________ long-term objectives. Correct Answer: operationalize Response Feedback: p. 288 • Question 2 Enhanced bargaining power with distributors and retailers to gain shelf space‚ shelf positioning‚ stronger push‚ more dealer attention and better profit margins represents which of the following sources of value building in multi-business companies? Correct Answer: Potential competitive advantage Response Feedback:
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Placing products in the BCG matrix results in 4 categories in a portfolio of a company: BCG STARS (high growth‚ high market share) - Stars are defined by having high market share in a growing market. - Stars are the leaders in the business but still need a lot of support for promotion a placement. - If market share is kept‚ Stars are likely to grow into cash cows. BCG QUESTION MARKS (high growth‚ low market share) - These products are in growing markets but have low market share. - Question
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period from P2.46 billion last year while system wide sales rose 12.4 percent to P75.22 billion from P66.91 billion. AYALA CORP. Conglomerate Ayala Corp. said net income during the nine months to September rose by 20 percent to P10.4 billion. The growth was driven by its real estate and banking units‚ the steady performance of its water business‚ and the sustained improvement in profitability of its international businesses. The performance of its business units resulted in equity earnings of P13
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competitive landscape and strengthened our hold in our consumer’s life. Puma has risen fast to attain sixth place in the global sportswear market‚ doubling its annual profits in one year. Dedicated to delivering cutting edge products and a long-term growth plan are key drivers in our longevity which result in our ability to anticipate the market’s needs. As we will continue to stay true to our objective and expand our innovative ideas‚ we are confident that 2005 will be another rewarding year for PUMA
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BCG MATRIX OF HINDUSTAN UNILIVER LIMITED • • • • Cash cows :are units with high market share in a slow-growing industry. These units typically generate cash in excess of the amount of cash needed to maintain the business. They are regarded as staid and boring‚ in a "mature" market‚ and every corporation would be thrilled to own as many as possible. They are to be "milked" continuously with as little investment as possible‚ since such investment would be wasted in an industry with
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BOSTON CONSULING GROUP (BCG) MATRIX is developed by BRUCE HENDERSON OF THE BOSTON CONSULTING GROUP IN THE EARLY 1970’S. According to this technique‚ business or product are classified as low or high performers depending upon their market growth rate and relative market share. THE BCG GROWTH-SHARE MARKET It is a portfolio planning model which is based on the observation that a company’s business units can be classified in to four categories Stars Question marks Cash caws Dogs It is based
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known as eBay‚ which started in 1995‚ grew significantly within a decade to become the number one e-commerce site in the world by sales revenue. In 2008‚ Donahoe took over as the new CEO of eBay. This was a time when the company was facing issues with growth and consumer behavior was changing. What used to be a thrilling experience for buyers was now an inconvenient waste of time and money. Consumers who were eager to bid against each other for products online were now satisfied with buying new products
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ezproxy.brad.ac.uk/cgi-bin/request.pl?view=articleviewer&article=545298&SessionID=A97D5CC622C911E1921951577B297F78&iso=ID&keyword=HTC&service=1 Business Tools & Templates. (2009‚ January 11). Boston Consulting Group (BCG) Growth-Share Matrix. Retrieved December 5‚ 2011‚ from Business Tools & Templates Web Site: http://www.business-tools-templates.com/U_GuidesPDF/Boston%20Consulting%20Group%20%28BCG%29%20Growth-Share%20Matrix%20User%20Guide.pdf Datamonitor. (2009‚ September 01)
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