MCDONALD OR BURGER KING Remember when eating out used to be a treat? Over the past 40 years‚ we have moved out of the kitchen and into the car for mealtime. Nearly one-quarter of all meals are eaten away from home. The odds that frequently eating fast food meals can "super size" you are real. But to prevent unwanted and unhealthy weight gain‚ is it enough to change your choice of food‚ drink‚ or portion sizes at fast food restaurants? Or do we need to change your attitudes about eating and the
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operated by either a franchisee‚ or the corporate itself‚ approximately 15% of McDonald’s restaurants are owned itself directly and the remainder are operated by other through a variety of franchise agreements and joint ventures. 4.2 Burger King Burger King is founded United States in 1954‚ it is the second largest chain of hamburger fast food restaurant in terms of global locations. They owned a total of 12‚521 restaurants in 81 countries‚ approximately 90% of the current restaurants are franchised
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| |Instructor: | Qi Jun | |Homework: |McDonalds Corporation & Burger King Corporation | |Name: |张健鸿 | |Student ID No.: |10210412
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McDonald’s and Burger King (BK) have been the world’s two largest and most successful fast food chains. Both have battled out all these years over their operational differences which form the core of their corporate culture. The “Doing It All For You” (McDonald’s) vs. “Having It Your Way” (BK’s) stems from their respective production methods. McDonald’s “Made to Stock” vs. BK’s “Made to Order” also originate from the differences in their respective processes. Exhibits 1 and 2 show the Process Flow Diagrams
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International Business Assignment Abstract Burger King has been widely known as one of the biggest fast food restaurant around the world. For decades‚ Burger King has grown rapidly and well known in the worldwide. Founded by James Mclamore and David Edgerton in Miami‚ Florida in 1954‚ the company first started its menu dominantly of burger‚ fries‚ and soft drink. Since the restaurant grows‚ Burger King expanded the breadth of its menu by adding various non-beef items like chicken‚ fish and
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Burger King SWOT Analysis Strength: Burger King serves a lot of burgers that is typically not available in other fast food restaurant. Some of the examples are‚ BK Mushroom Swiss which serves beef patty and topped with mushroom sautéed sauce‚ Grilled Chicken burger which is prepared by grilling the chicken patty and others. Most of the burgers prepared in Burger King are cooked by properly grilling them over fire. Burger King also serve varieties of side dishes in their restaurants such as mozzarella
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Burger King Expansion Strategy for International Markets March 11‚ 2013 Akash AGARWAL Debasish GHOSHAL Samarjeet SINGH MIB 34 - Introduction to International Business Burger King - Have it your way 1 Agenda Segmentation of the food service industry Burger King ► Business case of Burger King Our Approach to market entry/expansion SWOT Analysis Taiwan ► Analysis of fast food market ► Analysis of external macro-environment ► Competitive analysis and market share Indonesia ► Analysis
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McDonalds and Burger King are two separate entities with a lot of differences‚ but the two have been competitors for decades. In order for one to know why the two have come to compete over the years‚ he or she must first understand the two entities and their entirety. This paper will analyze the differences of the corporate cultures of McDonalds and Burger King‚ Analyze the ways in which the two have benefitted from one another’s competition‚ and discuss the ways in which the companies will continue
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mohmed Summary of Samsung vs. Apple Achieving the Strategy with a Marketing orientation Marketing strategy Apple The strategy that apple follow is to make distinct position in the market‚ and decide to focus on the needs and desired of the customers through innovation and create a new product. They do deeply into the simple detailed of the product to come up with different and great product. The make the customers satisfied about the high prices through providing benefits‚ good quality
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Human resources means when a business has a forecast and a projection of its future staff needs. This means that the business can develop appropriate strategies for the recruitment‚ training and development of its staff. Within a small business‚ with perhaps one or two employees‚ responsibility for human resources will lie with the owner or with the partners while large organizations with many employees on the other hand‚ will have a whole section devoted to personnel. The social reformer Before
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