Tows matrix Strengths 1)opening new outlets in different cities. 2) marketing and advertising their products. 3) distribution channels are well maintained 4)no compromise on product quality like lab tests of the products. 5)acquired value chain and reduced the cost Weakness 1)less concentration towards rural areas 2)high operating expenses 3)little access to international market 4)lack of promotions like large discounts 5)little diversification in products Opportunities 1)Sales are
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resultant economy downturn stemming from the global recession of 2008-2010 has left varying degree of impact on countries and business organizations in the developed economies‚ developing economies. Effect of the downturn on the P&G Procter & Gamble a global player in the FMCG sector was one affected as a result of the fact that the resulting implication of the downturn are as follows; * Consumers’ confidence did suffer a dip as result of the economy going down from boom to burst thereby
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FABRIC CONDITIONERS P&G: 63.9% Downy (63.9%) Unilever Phils.: 27.7% Comfort (27.72%) Henkel Phils.: 4.8% Vernell (4.8%) 3.) TOILET SOAPS P&G: 63.9% Safeguard (57.0%) Ivory (5.0%) CPP: 13.4% Palmolive Naturals (8.3%) Tender Care (3.8%) J&J Phils.: 4.6% 4.) HAIR CONDITIONER Unilever: 82.5% Creamsilk (82.5%) P&G: 11.0% Pantene (7.5%) Ivory (3.5%) Bristol-Myers: 4.9% Herbal Essence (4.9%) 5.) SHAMPOOS P&G: 41.0% Rejoice (16.9%) Pantene (9.1%) Head&Shoulders
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The ideals of feminine beauty for Mauritanian are stretch marks and rolling layers of fat. This argument is being made for families whose force feeding girls. In Mauritanian‚ people believe that a fat wife is a symbol of a man’s wealth. African American and African are races which the author is hoping will read. Teenagers and Islamic are the group of people who they will be inspired by this article. The author is for the article is Abigail Haworth. The writer is trying to prove that the society
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The financial statements of proctor & Gamble can be found in the annual report. But what these numbers really mean can be found by the use of ratios. In order to give you a more in depth analysis of Proctor & Gamble’s financial position we used several ratios. Activity ratios. These ratios measure whether a company is able to convert account within their balance sheet into cash. Showing us how fast a company can generate into cash and thus sales and ultimately more revenue. We used four ratios
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Managing Cultural Changes at Procter & Gamble In September 1998‚ the Procter & Gamble Company‚ Cincinnati‚ USA‚ announced a major global structural change programme‚ “Organisation 2005”. The mission of the programme was to take P & G’s global turnover from $ 38 billion to $ 70 billion by 2005. The objective was to raise profitability by changing the work culture at P & G. The change drivers identified were the attributes of Stretch‚ Innovation‚ and Speed (SIS). The structural changes
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Procter & Gamble (PG) is a global investor‚ a company that is always on top of marketing and reinforcing its brand names as being at the top of the pack. One example of how the company has used social media to reinforce its brand and then offer a short term income play. The creativity in marketing today can be amazing when one uses social networking in combination with brand awareness. And this type of quick thinking and awareness can set a company apart‚ contributing to sales. Procter and Gamble
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by Procter & gamble‚ which is one of the most successful companies in the world. P&G philosophy is to provide superior quality and value that best fills the needs of the consumers; it was recognized as a leader in the Canadian packaged goods industry. P&G Canada has five operating divisions‚ organized by product category. The divisions and some of their major brands are: 1- Paper products: Royale‚ Pampers‚ Always 2- Food and beverage: Crisco‚ Pringles‚ and Sunny Delight. 3- Beauty care: Head
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MKT 750 FINAL TERM EXAMINATION ANSWERS PROCTER & GAMBLE INC. SCOPE: CASE STUDY ON PAGES 251 – 262 PREPARED BY: xxxxxxxxxx STUDENT ID: xxxxxxxxxx GROUP: xxxxxxxxx PREPARED FOR: ASSOC. PROF. DR FAIZAH ABD RAHIM This case is about P&G Inc.‚ which is one of the most successful consumer goods companies in the world. The P&G community consists of nearly 98‚000 people working in almost 80 countries worldwide. What began as a small‚ family-operated Soap and Candle Company now provides
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Procter & Gamble: A Company with Global Operations MKT 421 December 16‚ 2013 Procter & Gamble: A Company with Global Operations Procter & Gamble (P&G) is a leading manufacturer of personal and home care products. P&G is an international company that operates in 40 different countries. This paper will examine the environmental factors that affect how effective P&G’s global marketing efforts are. These factors known as environmental forces include social and economic forces‚ as well as technological
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