customer information is essential for the use of Microsoft Dynamics CRM 4.0 for customer relationship management tracking for both Wal-Mart and the customer and can become a tool used as a strategic opportunity and advantage with a competitive edge outcome for Wal-Mart’s stakeholders to analyze and make a decision as to whether or not repairing the self check-outs‚ allowing for negative publicity is good in the area of project feasibility. Tesco has built its massive Crucible database to parlay
Premium Customer relationship management Marketing
Findings and Analysis Consumer Analysis These are among the feedback that Maxis has analyze and with these‚ they use it as a guidance to perform their Corporate Social Responsibilities ( CSR) in fulfilling customer’s satisfaction. Internal factor: Strength Weakness Innovative culture Strong management Customer loyalty Economics of scale Weak supply chain Weak brand External factor:- Opportunity Threat Online market Innovation New service New technology New markets New products
Premium Economics
Introduction Of Business Maxis Bhd ( Background of Maxis Bhd .) -Maxis Berhad is a leading mobile phone service provider in Malaysia ‚ was established on 1995 under the name of Maxis Mobile Sdn Bhd .Which the founder is Ananda Krishnan who are one of the richest man in Malaysia . Maxis Mobile Sdn Bhd operates as a subsidiary of Maxis Berhad. -Since the commencement of commercial operations of its parent company‚ Maxis Communications Berhad‚ in 1995‚ Maxis Malaysian business has been
Premium Maxis Communications
Strategic Marketing ! TOPIC 1 Creating value Pricing strategies The Role of Pricing The role of pricing Product Communicating Communicating value Delivering value Capturing value Promotion Distribution Price ! Profitability A 1% increase in price gives the biggest improvement in profit 2 compared to a 1% improvement in
Premium Marketing Pricing
3.0 The Maxis Company Profile and Background 3.1 Types of Services Offered by Maxis 4.0 Mission Statement of Maxis 5.0 Strategic Thrust of the Integrated Marketing Plan 6.0 Maxis Company’s Key Success Factors 7.0 Situational Audit and Analysis 7.1 Macro - Environmental Analysis for the Maxis Company 7.1.1 P.E.S.T and S.W.O.T Analytical Frameworks for Environmental Analysis 7.1.1 Benefits of Using these Tools 7.2 SWOT Analysis for Maxis Malaysia 7.2.3 The Strengths of the Maxis Company
Premium Mobile phone
IKEA has cut the prices of nearly 300 products since September 2012. The price of a hot product‚ Skubb boxes‚ was cut to 29.9 yuan from 49 yuan. The president of Ikea China ( retail business ) Jillian said : " The advantage we have is that we can control all the links in the supply chain‚ and reduce the cost of each link effectively so that it runs in the entire process from product design to ( shape‚ material and so on )‚ select the OEM manufacturer management‚ logistics design and mall management
Premium Furniture Price IKEA
Introduction Maxis Communications Berhad‚ or in short Maxis‚ is a Malaysian mobile network operator headquartered at Kuala Lumpur‚ Malaysia. It was started in the year 1993. It uses the dialling prefix identifier of "012"‚ "017" and “0142”. Their mobile services are provided over the 900 & 1800 MHz GSM band and as July 2005‚ the 2100 MHz UMTS band. Majority of the company’s stake is owned by Malaysian billionaire Ananda Krishnan. The company has total subscribers at 13.95 million as of December
Free Mobile phone Internet Broadband Internet access
it The Price is Right Pricing Strategies for Mobile Broadband Services Telecom & Media Insights Innovative pricing model Contents 1 Abstract 3 2 Current Scenario and Need for New Pricing Strategies 4 3 Components of Mobile Broadband Pricing 3.1 Pricing Structures 3.2 Pricing Metrics 3.3 Payment Modes 7 8 9 9 4 Assessing the Pre-requisites for New Pricing Models 4.1 Operational Pre-requisites 4.2 Market Pre-requisites 11 12 12 5 Pricing Process to Maximize Value
Premium Pricing Marketing Mobile phone
Individual Assignment 5 Glitzz: Devising a Pricing Strategy 1. What factors influence the pricing decisions for a product such as Glitzz? Analyze these factors and comment on the range of prices that can be set for Glitzz. Price is the amount of money given in exchange for the ownership or use of a good or service. Firms‚ like Glitzz need to consider the amount of money that consumers are willing to give up in exchange for their products. In making pricing decisions‚ firms‚ like Glitzz must first
Premium Marketing Variable cost Pricing
Factors affecting Pricing Strategies Introduction Pricing can be defined as the assignment of value or the cumulative amount of value that a customer must exchange in order to receive a particular product or service (Gerth‚ n.d.). For marketers‚ pricing can be viewed as a single strategic tool that can translate a potential business entity into reality (Abratt & Pitt‚ 1985). On the same notion‚ Avlonitis & Indounas (2005) noted that pricing is the only element of the marketing mix that
Premium Marketing Pricing