ADVERTISING AGENCIES ROLE‚ TYPES‚ IMPORTANCE & ORGANIZATIONAL STRUCTURE SUBMITTED BY: CONTENTS 1. INTRODUCTION 2. DEFINITION 3. ROLE 4. TYPES ON THE BASIS OF: SERVICE PROVIDED ADVERTISING MEDIUM 5. IMPORTANCE 6. ORGANIZATIONAL STRUCTURE 7. TOP 10 INDIAN ADVERTISING AGENCIES 8. SUMMARY 9. REFERENCES INTRODUCTION ADVERTISING AGENCIES: The work of a tailor is to collect the raw material‚ find matching threads‚ cut the cloth in desired shape‚ finally
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1. Reading for this Lecture Porter M. (1990)‚ The Competitive Advantage of Nations‚ Chapters 3&4 2. Why Location Matters The ways that firms create and sustain competitive advantage in global industries provides the necessary foundation for understanding the role of the home nation in the process. There are five premises we must understand relating to national advantage: 1) The nature of competition and the sources of competitive advantage differ widely among industries and industry segments
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The Future of Luxury Travel © Brown + Hudson 2011 A Global Trends Report First Findings for ILTM Asia JUNE 2011 EXECUTIVE SUMMARY What does the future hold for the luxury travel industry? Where are we headed? In order to isolate the key trends and achieve a clear view of the direction of luxury travel‚ International Luxury Travel Market (ILTM) has launched a global research project on the luxury travel industry. The objective of the research is two-fold: to identify key supply and
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Governmental Agency on Prison Health Care Phyllis M. Williams HCS/430 November 26‚ 2012 Christie Artuso‚ EdD‚ RN‚ CNRN Governmental Agency on Prison Health Care Within this paper‚ there will be an explanation of the role and impact of a governmental agency that regulates prison health care. In order to understand the full velocity of prison health care‚ one must first understand the definition of health care regulatory agencies. Health care regulatory agencies were established to monitor
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A Porter’s Five Forces Analysis explores five principal industry factors to determine the attractive of a given industry in a given market. In this P5F exercise‚ we look at the automobile industry in India. This is independent of any manufacturer. As such‚ it applies to every Indian car manufacturer. In any P5F analysis‚ one must examine the following: 1. The threat of new entrants 2. The bargaining power of buyers/customers 3. The threat of substitute products 4. The amount of bargaining
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Some of mans greatest accomplishments have occurred in space‚ such as the moon landing. Space travel not only provides the delightful experience‚ but it also helps us to better our technology as the year’s progress. Although these are positive aspects of space travel‚ there are negative aspects that strongly linger‚ making space travel not so promising. As you may know‚ funding for space travel has cost the people in our society a great deal of money. The government has managed to put the
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Porter’s Five Forces Model versus A Blue Ocean Strategy Porter’s Five Forces Model‚ provided by Michael Porter‚ is an external environmental analysis tool for a specific market. This model emphasizes that in any existing industry‚ there are five competition forces: threat of new entrants‚ power of suppliers‚ power of customers‚ threat of substitute products‚ and intensity of competitive rivalry. In addition‚ these five forces can influence and determine the profitability of the enterprise. Using
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1.0 Introduction In a dynamic business environment‚ companies enter industries whenever they see growth or profit potential or exit when they see a decline. As such‚ companies have to consistently practice an internal and external check or analysis on the company to see where they stand in the industry they operate in. The Boston-Consulting Group’s Growth model‚ among all other models provides one of the best guides to analyzing a company’s marketing performance and its potentials.
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THE AGENCY FOR ACCREDITATION The accreditation of curricular programs in the Philippines‚ particularly for state universities and colleges‚ is the main function of the Accrediting Agency of Chartered Colleges and Universities in the Philippines (AACCUP)‚ Inc. Organized in 1987‚ though officially registered and recognized under the Securities and Exchange Commission (SEC) on September 4‚ 1989‚ it is the youngest of the four (4) accrediting agencies in the country until late 2003. Under its charter
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rebranded as Thomsonfly in May 2005. In 2007 Thomsonfly was merged from the travel division of TUI AG and First Choice airways. These two travel agents were merged under the former Air Operator’s Certificate in May 2008. The company was rebranded Thomson Airways on November 1st 2008. The companies head office is situated in Wigmore House‚ Luton Bedfordshire‚ although its registered office is at the TUI Travel House in Crawley. Thomson Airways is one of the world’s largest charter airlines
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