Strengths Tung Lok being the leading innovative restaurant‚ innovation is their key to success. In order to cater to different market segment‚ each of their outlets is distinctive in its own way at the same time maintaining its name for quality. To ensure quality of food produce‚ all their chiefs are personally selected by their managing director. They have a very experience management team in which every senior management has an average of a decade of experience in F&B industry. They have leaded
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The Goal: Our goal is to make women love fruit relaxing tea that will take you overseas and around the world and to the other world –Me Time-. Our goal is all about keeping success and to let women enhance their personal down-time." We want to inspire women to create mood elevating rituals which enhance their daily routine‚” states Naveed Asghar‚ Marketing Director of F&B‚ Unilever Gulf. Who doesn ’t know Lipton Tea! All these advertisements are just like a remembering bulb to show that we
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Strength Strong brand image Consumers has connected the name of Häagen Dazs with the high quality of life. It’s unique and distinctive brand has lead customers to regard Häagen Dazs product as the words finest quality premium icecream made of the highest quality ingredients. Most Chinese would have heard of Häagen Dazs as seen in the surveyed carried out. High product quality Häagen Dazs employs stringent measure to storing of products so as to maintain the freshness and quality of the products
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Airborne Express and Husky Injection Molding Systems Airborne Express 1. Perform a five-forces analysis of Airborne Express’ industry. Forces | Items | Power | Rivalry | * Big competitors are FedEx and UPS; * Smaller competitors like BAX Global‚ DHL‚ Worldwide Express‚ Emery Worldwide‚ RPS‚ TNT Express‚ Worldwide‚ and US Post Service | Keen competition with big competitors as they account for the lion’s share of the market | Entry barriers | * Economy of scale * CAPEX on IT‚ facilities
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Top 10 fast-food restaurants By Ching M. Alano (The Philippine Star) Updated July 17‚ 2008 12:00 AM With today’s fast-paced lifestyle‚ fast food is the fastest way to satisfy hunger pangs. It’s comfort/convenient food that’s good for the soul — and kind to the pocket‚ too. To literally grab a bite to eat‚ you need not look far because fast-food restaurants are all over the country — there’s probably one smack in the center of your neighborhood. Indeed‚ we’re fast becoming a fast-food nation
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attractiveness 32 11.4 Marketing effectiveness 32 11.5 Legal compliances 32 12.0 STRATEGY ASSESSMENT (Tina) 33 Reference 35 1.0 Introduction (Mila) This report has been compiled to gain an understanding of marketing strategy of Hell Pizza chain operator based in New Zealand. The company operates through 65 outlets in New Zealand and franchised in Britain‚ Canada‚ India‚ Korea and Australia (Restaurant and Food Services Industry in New Zealand‚ 2012). In this report only New Zealand’s
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Tesco Swot Before performing a specific SWOT analysis it is often useful to perform a SCAN (strategic creative analysis)‚ or similar objective setting analysis. Objectives vary between companies. For instance‚ many companies would want to increase market share. But Tesco is under investigation by the monopolies commission‚ therefore they might be better concentrating on objectives like "increase sales revenue". The following discussion provides a general overview of the strengths‚ weaknesses
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Express Yourself Language Institute Increased competitive edge • Improved self-esteem • Enhanced thinking skills Background Many colleges and universities require foreign language study‚ and U.S. students from every degree-granting educational institution recognize the importance of fluency in a foreign language. The Express Yourself Language Institute (EYLI) is the premier destination for students wishing to get a head start on their language studies. Drawing on student enrollment patterns
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Strength -Industry leader 2008-Pfizer was the world’s number 1 pharmaceutical company Strong brand name and reputation -Broad pipeline of new drugs and significant amount of cash Financial leverage of Pfizer to expand their business‚ gain more market share -Merger and acquisition Advantages of Merger and acquisition Access to global market Gain economies of scale and access to new technologies. Economies of scale (buying in bulk‚ technology‚ specialization-cost adv) Acquisition of Warner
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Strengths * Unique concept with the photo boots and padlock wall * Strong in advertising and promotions * High quality services * Acceptable prices * Located in center of shopping centre | Weaknesses * Lack of staffs * Not open 24 hours per day * Taking risk of low turnover rate for first 2 to 3 months | Opportunities * Expansion in over Singapore * Representing as most famous K-pop café in Singapore * Becoming as a interesting destination for tourism
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