www.ccsenet.org/ijms International Journal of Marketing Studies Vol. 4‚ No. 3; June 2012 The Effect of Alternative Market Orientation Strategies on Firm Performance Eric T. Micheels (Corresponding author) Assisstant Professor‚ Department of Bioresource Policy‚ Business & Economics University of Saskatchewan‚ Canada E-mail: etm550@mail.usask.ca Hamish Gow Professor of Agribusiness‚ College of Business‚ Massey University‚ New Zealand E-mail: h.r.gow@massey.ac.nz Received: February 6‚ 2012 doi:10
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CURRICULUM DEVELOPMENT The identification and organization of a set of activities scheduled to ensure the achievement of the goals and aspiration of a system of education based on an existing design or model. It is defined as the process of selecting‚ organizing‚ executing‚ and evaluating learning experiences on the basis of the needs‚ abilities and interests of the learners and the nature of the society or community. It describes all the ways in which training or teaching organization plans
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Heiens / Market Orientation Market Orientation: Toward an Integrated Framework Richard A. Heiens University of South Carolina Aiken Dr. Richard Heiens is Assistant Professor of Marketing at the University of South Carolina Aiken‚ School of Business Administration‚ 471 University Parkway‚ Aiken‚ SC 29801. (803) 641-3238. RichardH@Aiken.SC.edu EXECUTIVE SUMMARY "Market orientation‚" may actually encompass several different approaches to the strategic alignment of the organization with the external
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Customer orientation. The retailer should verify the characteristics and needs of its targeted consumer and endeavors to please the needs to the highest (Bermann and Evan‚ 2012). As noted by Scheer and Loos (2002)‚ to categorize the customer-oriented spectrum’s services and products‚ it is essential to identify appropriate parameters. An appropriate parameter as guideline is the degree of individuality whereby it illustrates the output of orientation of a customer’s individual need based on his
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Fundamental Philosophical Issues Lecture Outline I. Introduction II. Mind-Body relationship III.Determinism vs indeterminism IV. Value-free science V. Mental health and morality VI. Autonomy vs conformity VII.Conclusions ------------------------------------------- I. Introduction: Adherents to the different theoretical orientations take sides on numerous
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realism and social constructionism in the health sciences: a philosophical orientation Justin Cruickshank University of Birmingham – POLSIS‚ Edgbaston‚ Birmingham‚ West Midlands‚ UK Accepted for publication 25 March 2011 DOI: 10.1111/j.1440-1800.2011.00558.x CRUICKSHANK J. Nursing Inquiry 2012; 19: 71–82 Positioning positivism‚ critical realism and social constructionism in the health sciences: a philosophical orientation This article starts by considering the differences within the positivist
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instructions for authors and subscription information: http://www.tandfonline.com/loi/rjmm20 From market orientation to brand orientation in the public sector a Johan Gromark & Frans Melin a b Lund University‚ Sweden b Lund University‚ Sweden Published online: 02 Sep 2013. To cite this article: Johan Gromark & Frans Melin (2013) From market orientation to brand orientation in the public sector‚ Journal of Marketing Management‚ 29:9-10‚ 1099-1123‚ DOI: 10.1080/0267257X.2013.812134
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Member Name (First and Last): Tessa Bayless ORIENTATION QUESTIONS 1. What is the mission of the Society? Discuss the symbols of the shield and their meaning. The mission of the Society is “We build leaders who make a better world” The shield has three symbols‚ Σ = Success Α = Action Π = Purpose Two Stars - Accomplishing more together than we would alone. Six Bars Six steps of leadership: 1. Clarify Your Purpose 2. Create a Shared Vision 3. Challenge the Status Quo 4. Inspire Positive
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Values Orientation “Cultures‚ as well as countries‚ are formed by the emergence of value systems (social stages) in response to life conditions. Such complex adaptive intelligences form the glue that bonds a group together‚ defines who they are as a people‚ and reflects the place on the planet they inhabit.” – Don Beck‚ international expert on the psychology of values. Benefits of Values Orientation * Understand organisational and individual behaviour and successful adaptation to the environment
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commonly referred to as production‚ sales‚ marketing‚ and societal marketing orientations. The production orientation focuses on internal efficiency to achieve lower prices for consumers. It assumes that price is the critical variable in the purchase decision. A sales orientation assumes that buyers resist purchasing items that are not essential and that consumers must be persuaded to buy. The marketing orientation is based on an understanding that a sale predominantly depends on the customer
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