Philips VS. Matsushita: Competing Strategic and Organizational choices Case Analysis Background Philips and Matsushita are the biggest international players in the consumer electronic market. They have developed strategies and global organizations that can enhance the firms’ capabilities in the global market. Due to the small size market in their country‚ Philips‚ Netherland based company‚ began to look for the international opportunities by developing their overseas business units and creating
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Philips versus Matsushita: A New Century‚ a New Round Overview of the Case: N.V. Philips (Netherlands) and Matsushita Electronic (Japan) had followed very different strategies and emerged with very new and different organizational capabilities. Philips built its success on a worldwide portfolio of responsive national organizations while Matsushita based its global competitiveness on its centralized‚ highly efficient operations in Japan. During 1990s‚ both company faced major challenge to their
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Summary Two major competitors in the global consumer electronics industry‚ Philips of the Netherlands and Matsushita of Japan‚ both have extensive histories that can be traced back more than a century. They have each followed different strategies and have had significant capabilities and downfalls along the way. In general‚ Philips built its tenured success on a portfolio of responsive national organizations. On the other hand‚ Matsushita based its global strategy on a centralized and efficient operation
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Case analysis: Philips versus Matsushita: A New Century‚ a New Round A case analysis comprises four components‚ 1) A specification of the problem being faced 2) The delineation of best alternatives available to solve this problems 3) An identification (and discussion) of each of the issues which bear up on the choice of alternatives 4) A conclusion which deduces the best alternative from facts and discussion • The case as a written report of 1000 words. Possible Structure of
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Case Analysis Philips versus Matsushita: A New Century‚ a New Round Summary This analysis is based on two corporations‚ N.V. Philips (Netherlands) and Matsushita Electric (Japan). The two companies both have experienced big changes and have different strategies and organizational capabilities now. With their distinctive operations and management‚ they got success and continued to compete with each other and occupied the leader position in global markets nowadays. The analysis discusses how
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1) How did Philips become the leading consumer electronics company in the postwar era? What distinctive competence did they build? Philips became the leading consumer electronics in the world in the post-war period by a strong investment in research and development of their independent national organizations‚ and good communication between the organizations. Philips has continued this tradition with fourteen divisions of product development‚ production and distribution in the world‚ which
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Philips and Matsushita are two giants in the global consumer electronics market. Their international strategies and organizations are very different — while the former pursued a localization strategy‚ the latter pursued a global standardization strategy; while the former made use of highly self-sufficient national organizations (NOs) for strong local responsiveness‚ the latter adopted ”one product one division” structure for cost cutting. Nevertheless‚ both companies encountered their difficulties
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CASE STUDY ASSIGNMENT: Philips vs Matsushita Philips and Matsushita are two principal consumer electronics companies that adopted two different strategies that lead them to some success‚ and later losses. Philips‚ as a multinational company‚ was more into a global organizational portfolio; whereas‚ Matsushita was focusing its operations in Japan. Unfortunately‚ both companies face loss of profitability even if their top managers were putting a lot of effort into the success of their respective
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Philips versus Matsushita: A New Century‚ a New Round 1. How did Phillips become the leading consumer electronics company in the world? Philips started its business in 1892 in Eindhoven with its basic product‚ a light bulb. The company focused on only producing light bulbs at the beginning‚ and could therefore specialize and create significant innovations. The rapid growth to being the leader in industrial research‚ helped to broaden its product line. During the post war era Philips gained
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Philips versus Matsushita Case summary of Philips: The company has built its success on worldwide portfolio of responsive national organizations (NO). The company was established by Gerard Philips and his father opened a small light bulb factory in Eindhoven‚ Holland in 1892.The company faced a tough fall. Gerald then recruited his brother Anton‚ a salesman and manager. In 1900 it became the 3rd largest producer of light-bulb in Europe and in 1912 Philips
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