have made the business environment for Apple more complex in recent years? 4 2. Which aspects of the South Korean market have significant implications for the success or failure of the iPhone in the market and why? 6 3. Besides market entry strategy and marketing mix‚ what other aspects of the planning process should Apple consider before entering the South Korean market? 8 4. Discuss the relative pros and cons of each of the marketing mix elements
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with this task. The user will not only benefit from the hundreds of hours that went into the methodology and its application‚ but also from its alternative perspective on strategic planning in South Korea. This report helps executives evaluate strategic investment and entry alternatives in South Korea. As the editor of this report‚ I am drawing on a methodology developed at INSEAD‚ an international business school (www.insead.edu). The methodology decomposes a country’s strategic potential along
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Investment South Korea is a role model country that has‚ over the past 40 years‚ successfully evolved into a country of notable economic growth. Possessing a highly achieving educational system‚ South Korea has emerged from a low-income‚ low education region to a thriving nation of scholarly professionals. High levels of education‚ a substantial domestic economy‚ and excellent profitability are elements that make South Korea an attractive site as a foreign direct investment. South Korea is recognized
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North Korea and South Korea are similar but yet different in many ways‚ such as in economies. North Korea’s economy seems to need support from other countries to survive. South Korea’s seem too able to rebuild their economy even stronger than it was before from the Korean War. North Korea is under a strict communist dictatorship. N. Korea’s leader is Kim Jong II. He came to power in 1994 after his father died. North Korea has a large military and command economy. The average Korean person lives
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BUSINESS CULTURE IN SOUTH KOREA Korean culture is heavily influenced by Confucian values and this shows in every aspect of life in South Korea. Authorities‚ seniors‚ and elders are always respected‚ and families and friendships are an extremely valuable part of life. South Korea is more conservative both in everyday life and business environment than the Western world but it should be considered as getting different opportunities to do business. Greetings and introduction If possible‚ the
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is a question that human beings have been seeking throughout the centuries. It is different among nations and changes based on the historical context‚ cultural back ground‚ economic circumstances‚ international relations‚ and any other elements. South Korea today is considered that the country is on a right track to the “good society” due to the democratization‚ economic development‚ and advancement of other sectors. However‚ how can it be the “good society” with the highest suicide rate in the world
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Introduction The purpose is to analyse a specific given country (South Korea)‚ economic‚ socio-cultural and legal and political environment. Economic environment Past four decade South Korea showed an impressive growth as well as global integration to become a high tech industrialized economy. In past in 1960s‚ the Gross Domestic Product (GDP) per capita was compared to the poor countries (Africa and some parts of Asia)‚ by 2004‚ it joined the trillion dollar club of world’s economies
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Power distance At a score of 60‚ South Korea is a hierarchical society. This means that people accept a hierarchical order in which everybody has a place and which needs no further justification. Hierarchy in an organization is seen as reflecting inherent inequalities‚ centralization is popular‚ subordinates expect to be told what to do and the ideal boss is a benevolent autocrat Individualism South Korea‚ with a score of 18 is considered a collectivistic society. This is manifest
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November 2011 North and South Korea CBA The Korean peninsula is divided into two separate countries‚ North and South. Looking at both countries you can see the differences. North Korea and South Korea may share the same land but have different outtakes on their economic views‚ political beliefs‚ and even social conditions. Before North and South Korea there was just the Korean Peninsula. Korea was ruled by many countries even Japan and China. While in control of Korea‚ Japan grew hungry for power
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VIew South Korea was the one of the poorest country in the world in 1953 and GNP per person was $67. However‚ South Korea started to develop rapidly since 1960 and reached 10 million dollars of national income in twenty years. Now Korea is one of the G20 members with GDP of $ 1.116 trillion ( 2010 ) . Country studies Korea’s economy was based on agriculture in early days. However‚ contribution of agriculture decreased as Korea industrialize . Agriculture and domestication of Korea is made
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