A LEVEL OF ACHIEVEMENT BUSINESS STUDIES A LEVEL RESOURCES. Issue 3 Sept 2004 Page 1 PEST Analysis A PEST analysis examines the Political‚ Economic‚ Social and Technological environments that affect industries and companies. (PEST analysis is also known STEP analysis). It is now recognised by marketing professionals that in the longer term survival and success of a business is dependant upon the external environment a business operates within. It is not enough to say we have the right marketing
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1. TELECOM INDUSTRY IN INDIA Presented By:Submitted To:Dr. Sandhir Sharma Group 10Chitkara Business School Gagandeep Singh Mohit Sharma Aman Mahajan Karun Sharma Kanika Dhawan Ashima Gupta 2. Well Postal means of communication wasthe only mean communication until theyear 1850. In 1850 experimental electric TELECOM INDUSTRYtelegraph started for first time in Indiabetween Calcutta (Kolkata) and DiamondIN INDIAHarbor (southern suburbs of Kolkata‚ onthe banks of the Hooghly River).In 1851‚ it was
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INDIA – Power Sector: Emerging Developments & Critical issues 1. Introduction Large number of power projects (XI and XII five year plans) is under construction to overcome the power shortages and meet the growing energy requirements in the country. However‚ the sector has been encountering problems on account of inadequate / depleting conventional fuel resources‚ slippages in capacity addition‚ transmission / open access constraints and high Aggregate Technical & Commercial (AT & C) losses in the
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References: Kotler Philip‚ marketing management‚ (Pearson education‚ 12 th edition) Malhotra K. Naresh‚ marketing research (An applied orientation)‚ Research design‚ (Prentice hall of India pvt. 5th edition) Zeithmal V. A.‚ Grembler D.D.‚ Bitner M.j.‚ and Pandit A.: Service Marketing Integrated customer Focus across the Firm” (4th Edition) M.K. Rampal : Service Marketing Websites www.google.com www.hdfcbank.com www.hdfcindia.com www.wikipedia
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Pest analysis: The following pest analysis has been created for three markets separately. Pest analysis stands for political‚ economic‚ socio-cultural and technological environment. Use of the pest analysis guides our company to work according to the changes taking place in these categories. Moreover good use of the analysis assist the company to avoid taking action that is condemned to failure from the outset‚ for reason beyond its control. The following is a pest analysis created for the
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protection‚ using the four headings of a PEST analysis: political‚ economic‚ social and technological. Where such influences have more than one dimension‚ they are considered under the heading that is considered to be the most relevant. POLITICAL FACTORS The Terrorist Threat Precautions against terrorist attacks have been stepped up since the events of 11th September 2001‚ and there is strong demand for security services and equipment in the public sector. The UK‚ and especially London‚ has been
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What is PESTLE Analysis? Originally known as PEST Analysis‚ this is a macro environmental framework used to understand the impact of the external factors on the organization and is used as strategic analytical technique. PEST stands for "Political‚ Economic‚ Social‚ and Technological” factors. Francis Aguilar is referred to as the originator of this tool. He talked about ETPS – Economic‚ Technological‚ Political‚ and Social– as the four important factors for Scanning the Business Environment
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Telecom reforms was initiated in 1994‚ there were three incumbents in the fixed service sector‚ namely DoT (Department of Telecom)‚ MTNL and VSNL. Of these‚ DoT operated in all parts of the country except Delhi and Mumbai. MTNL operated in Delhi and Mumbai and VSNL provided international telephony. Given its all-India presence and policy-making powers‚ the DoT enjoyed a monopoly in the telecom sector prior to the major telecom reforms. However‚ subsequent to the second phase of reforms in 1999‚
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3. (a) training program Companies who work hard to meet the needs of their employees can cultivate a work atmosphere conducive to productivity. Being able to plan for the needs of employees by thinking ahead can help to improve the rate of skilled employees who chose to remain working for a company. Improving the employee retention rate can reduce the money companies spend on finding and training new employees. It is important to consider employees may want or need and what the company can reasonably
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National Maritime Museum PEST Analysis What political factors affect the Museum’s ability to attract visitors? The museum is required to meet government target to attract any groups. Free admissions in museum are funded by central Government. Foreign tourists are worried about health risk such us the recent outbreak of Foot and Mouth disease and because of this they can stop to visit. What economic factors affect the Museum’s ability to generate income and increase the number and profile of visitors
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