PEN-PALS INDUSTRY OVERVIEW • The Indian writing instrument industry is estimated at Rs. 24 billion (organized presence Rs. 19billion). • Since the industry is price-sensitive‚ brand recall is critical. • The Indian stationery market is expected to grow 10% annually till 2012. • The low-price pen segment (Rs. 2 to 5) accounts for a large proportion‚ marked by the absence of brands. • Foreign brands dominate the premium segment (above Rs. 50 each). INDUSTRY STRUCTURE • Fragmented‚ marked
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food and hospitality industry from its current business of manufacturing of premium pens. INTRODUCTION Luxor Writing Instruments Private Limited (LWIPL) is the market leader of the premium pens segment in India .It has a market share of 60%; it has been in existence since the last four decades & consisted the widest range of pens with leading brands including Luxor‚ pilot‚ paper mate & parker. The pens industry in India had passed through various phases with the changing tastes and preferences
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but I have always wished to cultivate a friend in a foreign country. The other day I was going through a magazine and came across the addresses of many children from the world over who were desirous to make pen friends. I looked for the name and the country that I liked. I wanted a pen friend in the United States of America as I found the culture of that country very different from ours. At last I found the address of Mary who lives in San Francisco. She is Fifteen Years’ old and is the daughter
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LIGHT PEN A light pen is a computer input device in the form of a light-sensitive wand used in conjunction with a computer’s display. It allows the user to point to displayed objects or draw on the screen in a similar way to a touchscreen but with greater positional accuracy. A light pen detects a change of brightness of nearby screen pixels when scanned by cathode ray tube electron beam and communicates the timing of this event to the computer. Since a CRT scans the entire screen one pixel at
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Linc Pens Case Study Fact File: 1. The writing instruments industry in India is estimated to be around ` 2100 crores with organized players accounting for huge chunk of market share of ` 1600 crores. 2. Linc is growing at rate of 20% against the industry average of 9% and is the second company from Kolkata after Emami to appoint Shah Rukh Khan as its Brand Ambassador will be soon rolling out campaigns and merchandise. 3. Linc commands 25% of the market share in Eastern India‚ 11% of the market
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Q-1 What valuation(s) can we place on the business? What method(s) did you use to arrive at the valuation(s)? Valuation Based on Discounted cash Flow Discounted Cash Flow Paint Pen Value using this model is $8.17M. The WACC used for discounting cash flows was 16%. We had made the following assumptions about revenues projections which were based on our growth strategy: 15% growth rate in FY-1997R 17% growth rate in FY-1998E 20% growth rate in FY-1999E 25% growth rate in FY-2000E
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Question 1: Calculate the revised product cost for the four pens‚ based on the activity information collected by Dempsey: Activities Indirect labour Computer system Scheduling / production runs 50% 80% Physical changeover 40% Record maintenance 10% 20% Activity cost pool Activity measures Scheduling / production runs No of runs Physical changeover No of hours Record maintenance No of hours Scheduling
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reflects highly in their writing style their Diaspora “as a pen to fight” and this fight is against their fate‚ their experiences and their identity. The writers I am going to discuss have their distinct outlook and different way of fighting against what they have faced in their life time. It is because of their distinct experience which gave them a distinct way to fight. Therefore a great deal of difference is to be traced in their works. A PEN to fight As a result of historical upheaval which leads
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PUNCTUALITY | 5% | | CONCLUSION | 5% | | TOTAL | 100% | | BACKGROUND COMPANY Wizcom Technologies Ltd. is a multinational company‚ which is the largest producer of portable hand-held scanning translators. The company produces portable electronic pen-shaped scanners‚ which are capable of scanning printed text and immediately translating the text‚ word for word‚ into other languages‚ and displaying the translated text on an LCD screen or scanning text and keep it in memory in order to transfer scanned
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Hello‚ Pen Pal‚ I am so very happy to hear from you and I hope all is well. You are right the Internet can be very fascinating with the amount of information that is accessible. I am writing this letter to you to explain how to assess the value of information found on the Internet. I will also describe ways you can check the reliability and credibility of a website‚ and I will also go into detail about digital divide‚ and ways to bridge the digital divide gap. The Internet is filled with tons
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