Global Marketing 325-309 Assignment 2: Michel’s Patisserie Word Count: 1979 (excluding title page‚ executive summary‚ tables‚ and bibliography) I Executive Summary This report analyses the expansion of Michel’s Patisserie into the Chinese market through the creation of joint venture franchise agreements. Michel’s will be evaluated based on the motivations for expanding to China‚ process of internationalisation‚ choice of entry mode‚ and standardisation versus adaptation decisions. This analysis
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“ La Seconde France “ The tasty group Not only a bakery. But a French universe that welcomes you. Table of Contents EXECUTIVE SUMMARY Section I: BUSINESS DESCRIPTION A. Business Concept B. Industry Analyse C. Business Name D. Why will this concept work? SECTION II: MARKETING PLAN A. Geographic market B. Customer Profile C. Market Penetration D. Promotion SECTION III: MANAGEMENT PLAN A. Human Resources SECTION IV: FINANCIAL PLAN A. Initial Capitalization
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MONGINIS – THE CAKE SHOP Executive Summary: The Monginis brand name originated over 100 years ago‚ when 2 Italian brothers set up a catering firm in south Mumbai. It manufactured and distributed savouries‚ pastries‚ cakes‚ birthday gateaux‚ cookies‚ breads and other bakery items. Products were divided into two main categories: (1) Pastries and Cakes‚ and (2) Savouries. . In 1971‚ for the first time in India‚ a plan of having an exclusive franchise cake shop was conceptualized. Mr. H.T.
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For many years I have wanted to work in the culinary field as a pastry chef. A pastry chef is a station chef in a professional kitchen‚ skilled in the making of pastries‚ desserts‚ breads‚ and other baked goods. they are employed in large hotels‚ bistros‚ restaurants‚ bakeries‚ and some cafes. when I originally started at the Art Institute of Philadelphia I did not realize everything that went into being a pastry chef‚ for me
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BIsBusiness Proposal GOLDEN PAN BAKESHOP Pastry and Restaurant Prepared for: DMCI Acacia Town Center Management DMCI Homes Inc. Acacia Estate Lane Taguig City Prepared by: Golden Pan Bakeshop Corporation Description: We would be happy to serve you a quality and best baked products‚ pastries and sumptuous meal. Golden Pan Bakeshop is newly Form Corporation that aims to provide the creative and delicious meals for daily consumption. We offer the variety of baked products‚ pastries
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Philippine Women’S University | Practicum with Specialty | Mr. Robin T. Meneses | | Arden Benard L. Asuncion IV-BSHRM-CAT | 10/8/2012 | Second Practicum at Bizu At my second Practicum at Bizu Commissary which is Located at 2158 Pasong Tamo‚ Makati which really welcomes me to the real world of Industry is a Memorable but Learning experience. The Commissary also houses the Administration Offices headed by Mrs. Annabel Jayne L. Tanco‚ which is the owner of Bizu. The Catering Services
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MARKETING PLAN FOR CHAD BAKES [pic] A UNIQUE DESSERT SHOP SUMMARY Chad Bakes outlet in Vasant Kunj‚ New Delhi offers a casual‚ bistro-style seating and a mouth-watering variety of bakery specialties made fresh each day in the kitchen. Open from 11am to 11pm‚ Chad Bakes is the ideal place for gathering with friends and family‚ meeting business partners or have a romantic date over sweets. Featuring an extensive menu of Gourmet cupcakes‚ Baby shower cakes‚ Wedding cakes‚ Picture or
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Executive Summary Our proposed business is a Coffee shop and Bakeshop named Café Semastaliga‚ where you can relax and enjoy our products while doing things that you want inside our shop. It’s a cozy and eco-friendly shop where you can also enjoy the ambiance and the atmosphere of the place. Aside from that‚ it is also accessible to the customers. Café Semastaliga has a manager‚ baristas‚ pastry chef‚ waiters and cashier. Café Semastaliga has 19 staffs with different shift time
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process can be effectively carried out through the use of process mapping which is a technique to define a business entity with the purpose of quality improvement. The aim of this report is to conduct process mapping and improvement at “Michel’s Patisserie” which includes a diagrammatic representation of the process chain as well as the key functions and interactions. The report is composed of five major sections: the key problem‚ background‚ the concept‚ statistics and the solution. 2. Background
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KESTER GRANT COLLEGE “Chef Kevin’s Patisserie Café” A Marketing Plan presented to The Faculty of Business Administration In Partial Fulfillment Of the requirements for the degree Bachelor of Science in Business Administration Submitted to: MS.MARIA CYNTHIA V. FABRIGA Submitted by: CAROLINE TAN TABLE OF CONTENTS: I. Executive summary Objectives Mission Statement II. Company Profile Organizational structure Products
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