The customer as co-producer Solveig Wikström - School of Business‚ Stockholm University‚ Stockholm‚ Sweden Introduction A look at what is happening in the world of business today shows that the focus of business development is now gradually moving away from products and factories. Instead‚ interest is concentrated on the various processes taking place around the customer. This orientation is not new. Concepts such as “customer orientation”‚ “close to the customer”‚ “customer segmentation” and
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1 Understanding Motivation for Adult Learners None of us are to be found in sets of tasks or lists of attributes; we can be known only in the unfolding of our unique stories within the context of everyday events. Vivian Gussin Paley Like the national economy‚ human motivation is a topic that people know is important‚ continuously discuss‚ and would like to predict. We want to know why people do what they do. But just as tomorrow’s inflationary trend seems beyond our influence and understanding
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LANDAU COMPANY In early August‚ Terry Silver‚ the new marketing vice president of Landau Company‚ was studying the July income statement. Silver found the statement puzzling: July’s sales had increased significantly over June’s‚ yet income was lower in July than in June. Silver was certain that margins on Landau’s products had not narrowed in July and therefore felt that there must be some mistake in the July statement. When Silver asked the company’s chief accountants‚ Meredith Wilcox‚ for
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Have you ever heard of the phrase “Go Green”? What does it mean to "Go Green?" Going Green means to adopt certain practices and habits that reduce the overall impact on the environment. These practices may include anything from recycling‚ reducing energy usage‚ using public transportation‚ and buying local products. Going Green is used in our schools‚ businesses and everyday life practices. New ideas are being invented more than ever these days. These ideas and practices are considered green technology
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Allama Muhammad Iqbal was born on 9th November 1877 in Sialkot. After seeking early education‚ he was admitted to the Government College Lahore‚ where he obtained the degree of MA in the subject of philosophy. He left for England for higher studies in 1905. He obtained the degree of philosophy of ethics in 1907; he obtained the degree of doctorate (Ph.D.) from Munich University. Services of Iqbal in Pakistan Movement Iqbal and Pakistan Movement Although his main interests were scholarly‚ Iqbal
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Nashik ( pronunciation (help·info))[1] is a city in Maharashtra‚ India. Nashik is located in the northwest of Maharashtra‚ 171 km (106 mi) from Mumbai and 210 km (130 mi) from Pune. Nashik is the administrative headquarters of Nashik district and Nashik Division. Nashik is located in the Western Ghats‚ on the western edge of the Deccan peninsula on the banks of river Godavari. The Nassak Diamond‚ derives its name from the fact that it long remained in the Trimbakeshwar Shiva Temple‚ near Nashik
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Tourist motivation is the reason why a tourist will make the decision to choose one destination over another and the attributes that governs that behavior. This is important to the tourist professional for a number of reasons. The tourist professional must have an understanding of what drives the tourist to initiate the vacation and then match a destination that fits with the tourist’s travel motives. A good fit may ensure that the guest will enjoy the vacation and either come back year after year
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Psychology and Motivation What are some of the limitations of traditional approaches to motivation? Discuss this question‚ referring to at least three specific management theories and considering the historical context in which these ideas were developed or adopted. Motivation in general refers to the result of behavioral changes in reaction to internal or external stimuli. Analysis can be done at the individual psychological level too. The studies attempt to understand people’s behaviour and
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Speech Communication Favorite Co-Culture Jamaican culture is fairly known in the United States today as such reggae music it is my favorite co-culture. Jamaican culture describes the Jamaican religion‚ Jamaican lifestyle and Jamaican society on a whole. Jamaican culture defines as the origin of its entire population. The Jamaican culture mixes‚ as most of the society is ethnically diverse. There are several nations and people‚ the majority are African‚ then Indian and Chinese‚ then the minority
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of Motivation I was born 27 years ago in a desolate small mountainous village named Darazinda which is situated in rural area of Pakistan herein called FATA (Federally Administered Tribal Area of Pakistan) where the trends of getting education were almost extinct‚ but I am fortunate enough to be the son of the father who is a Veterinary officer‚ whose professional influence contributed to my personal motivation to become well educated and asset for the motherland. The said goal induced some inner
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