Os factores ambientais do marketing de uma empresa são: 1. Factores ambientais internos‚ como: funcionários (ou clientes internos)‚ tecnologia do escritório‚ salários e finanças‚ etc. 2. Factores micro-ambientais‚ tais como: clientes externos‚ agentes e distribuidores‚ fornecedores‚ a competição‚ etc. 3. Factores macro-ambientais‚ tais como: Poderes Políticos (e legais)‚ poderes económicos‚ Sócio-cultural e Tecnológicos. Estes são conhecidos como factores PEST. [pic] Factores Políticos A área
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a situational analysis (See Appendix 1). The situational analysis will examine‚ the macro‚ micro‚ and market environments. Many companies undertaking a situational analysis will need to identify both their current resources‚ and their market position‚ with reference to both their customers and their competitors‚ accounting for the fact that businesses exist within a fluid‚ changeable environment. (Thomas and Housden‚ 2011). This report will review and present a situational analysis of Gap 360 Ltd
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PESTLE Analysis Strategy Skills Team FME www.free-management-ebooks.com ISBN 978-1-62620-998-5 Copyright Notice © www.free-management-ebooks.com 2013. All Rights Reserved ISBN 978-1-62620-998-5 The material contained within this electronic publication is protected under International and Federal Copyright Laws and treaties‚ and as such any unauthorized reprint or use of this material is strictly prohibited. You may not copy‚ forward‚ or transfer this publication or any part of it
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TRANSACTIONAL ANALYSIS: A REVIEW OF THEORY Running Head: TRANSACTIONAL ANALYSIS: A REVIEW OF THEORY Transactional Analysis: A Review of Theory Robin K. Walters-Powell Wayne State University SW 9220 Spring‚ 2010 Abstract Eric Berne‚ M.D. during the 1940’s as an alternative to psychoanalysis‚ created Transactional Analysis theory. Although influenced by the likes of Freud‚ Kahn‚ Federn‚ and Erikson‚ it was a transition to the optimistic side of human nature. It lends itself to the
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___ % | Contents Part One Introduction 3 Part Two External Analysis 4 2.1 Brief overview of the company 4 2.2 Starbucks a global corporation 5 2.3 Environmental opportunities and constraints on the company 5 2.3 PESTEL Macro level analysis 5 Political factors 5 Economic factors 6 Social factors 6 2.4 Micro level analysis 7 2.4.1 Industry life cycle analysis 7 2.4.2 Porters five force analysis 7 Treat from rival firms 8 Treat of new Entrants 8 Treat of Substitute
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Structural Analysis of Serine Peptidase-Inhibitor Complexes When analyzing these structures‚ we observed a reasonably strong hydrogen bond interaction (distance ~ NVL ≫ AAoF ≈ NVoL. Surprisingly‚ the unmodified AAF compound showed a substantially higher level of activity over the unmodified NVL compound. Initially‚ we hypothesized that the modified compounds (No H-Bond) would be less active. To our surprise‚ both modified compounds‚ AAoF and NVoL‚ showed negligible activity (Figure 16). Additionally
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December 10‚ 2010 ENG 201 Prof. Merlin Industry Analysis The Computer Hardware industry is a growth industry that includes companies that design and manufacture personal and large-scale computers‚ as well as other information technology devices. The increased use of the Internet has led to increased
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Microbial analysis of soil‚ of top layer from selected sites of Area near Dahisar River Saika N. Esani University of Mumbai (Email – saikae@ymail.com) Abstract: soil samples were collected fortnightly from area near Dahisar River‚ A river in suburb of Mumbai. laboratory analysis started from July 2010 to September 2010. Total bacterial and fungal count were estimated by standard spread plate isolation. Isolated bacteria were subject to colony characterization and were estimated by their
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This paper appraised business external and internal environments‚ with specific reference to the Nigerian business environment. The methodology adopted is basically theoretical and narrative based on aggregative and specific SWOT Matrix and PESTLE Analysis models‚ respectively‚ from previous studies. A review of related literature and exploration of theoretical framework provided more insight into the various factors of the environments of business. The appraisal showed that both external and internal
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Characteristics of behaviorism 1. Focus on what can be measured Empirically accessible things E.g. behaviors like media‚ voting 2. Methodological individualism: 3. Quantification: derived from measurable emphasis‚ formats like survey‚ statistical analysis 4. Establish generate principles‚ do not focus on value 5. interdisciplinary 1. organizations Explaining political behavior a. Aspects 1. Sociological: context‚ networks 2. Psychological: personality(particular in leaders)‚‚ heuristics 3
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