Question Paper Integrated Case Studies - I (MB3J1): January 2009 Case Study∗ (100 Marks) • This section consists of questions with serial number 1 - 5. • Answer all questions. • Marks are indicated against each question. Read the case carefully and answer the following questions: 1.Till 2005‚ eBay EachNet was the leader in the Chinese e-commerce market‚ controlling more than half of it. But eBay EachNet soon lost its market leadership position to Taobao.com (Taobao). In this context‚ analyze the
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eBay’s Strategy in China Defining the Business Model 1) Customer Value Proposition (CVP) eBay’s customer value proposition consists on three main ideas. The main one‚ their target market‚ is all Chinese customer with the willingness to buy and trade through an online platform. eBay tried to fulfill this necessity by opening an online trading “auction house” for Chinese customers. The company provided a service where an item would be listed in their webpage with the ability to bid on it. The
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Group 9 Hongliang Wang 7/24/2014 Does eBay deal effectively with its external environment? First of all‚ I want to separate the eternal environment to three parts‚ one is eBay’s American external environment‚ one is European and Australian external environment and another one is eBay’s international external environment. In my opinion‚ eBay’s was good at dealing effectively with American and European and Australian external environment. The reason is eBay’s creator Pierre Omidyar and his
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Summary: Making eBay work 6 PART C: Case Questions 7 Case Question #1: 7 Case Question #2: 10 Case Question #3 10 PART D: Implications and Recommendation 12 Implications 12 Recommendations 13 Introduction: Strategic capabilities have become a source of competitive advantage for both small and large organization. Organizations that wish to survive and compete in today’s dynamic business world need to implement unique and high-value strategic capabilities. This paper takes you through
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Expanding Your Business A financial plan is a must for any business that wants to succeed; this is what turns goals into reality. The financial plan‚ or budget as it is also called‚ helps guide the day-to-day decision making of the business. Comparing forecast numbers to actual results‚ important information about the overall financial health‚ and overall efficiency of the business. (Scarborough‚ 2011) When it comes to creating a financial plan for my driving
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Bao and eBay are tending to use multiple aspects‚ but it also has the most influential segmentation. First‚ in geographic segmentation‚ e-Bay segments the market based on the nation. For example‚ the apps will suggest the most popular products in different nations due to distinct preferences such as the clothes‚ shoes and accessories in the front page for American. The idea behind this is that people living in the same area share similar needs and wants. But‚ for Tao Bao‚ it focused on China most and
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forecast horizon is extended. © 2007 Elsevier B.V. All rights reserved. JEL classification: G13; G33 Keywords: Probability of default; Structural models; Barrier option; Discriminatory power; Recalibration 1. Introduction The purpose of this paper is two-fold. First‚ we estimate default probabilities for close to 6000 industrial firms in the period 1988–2002‚ refining the estimation procedure within a structural ∗ 1
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Competitive Strategic Management (QGM6163) | eBay Inc.: Bidding for the Future | | | | | | Introduction Founded on 1995 by Pierre Omidyar‚ eBay was considered a pioneer in the online auction industry whereby people are brought together on a local‚ national and international basis to serve the purpose of creating a person-to-person community where ever individual could have an equal access through the same medium which is the Internet. eBay offers wide varieties of products and
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EXECUTIVE SUMMARY eBay‚ Inc. is the largest and most popular marketplace on the Internet‚ allowing members to buy and sell almost anything. Launched in 1995‚ about 147 million people now use eBay. An estimated 430‚000 people in the United States make all or most of their living by selling on eBay. eBay’s online payment service‚ called PayPal‚ enables transactions nearly anywhere in the world. eBay proclaims “trust” between buyers and sellers as the key to the success of the marketplace. eBay is the “The
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CASE: EBAY EXPANDS AROUND THE GLOBE Retail Management: A Strategic Approach Berman and Evans As recently as 2000‚ eBay had virtually no international operations. Then‚ international expansion became a major strategic initiative. By 2005‚ the firm had Web sites in 31 countries around the world – ranging from Brazil to Germany to China. eBay’s 2005 foreign operations generated well over US$1 billion in revenues‚ accounting for 46 percent of eBay’s trading revenues. By 2008‚ 54 percent of
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