TaoBao vs. eBay China Why did eBay succeed in the US but fail in China? What could eBay have done to avoid defeat? Unlike the US‚ China did not have the infrastructure necessary for eBay to enter and operate successfully. Therefore‚ eBay was before its time in China and failed because: * Low internet penetration rate – eBay needs high traffic. * Lacked the norms and laws to support online exchange – trust is a key success factor in internet based businesses‚ and the lack of rules
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differences in customer tastes and preferences require a change in approach to marketing. This requires a redefining of the actions managers can take to compete more effectively as an international business. The Advantages of Global Expansion Expanding globally allows a business to increase its profitability in ways not available to purely domestic businesses. Companies that operate internationally are able to: Expand the market for their product offerings by selling those products in international
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Introduction EBay was founded in 1995 in San Jose by Pierre Omidyar a computer programmer. It is originally called Auction Web and is divided in three segments: marketplaces or platforms‚ payment (PayPal)‚ and the communication segment (Skype). EBay Inc. is available in 28 languages over 225 countries. It has no clear or fixed Vision and Mission statements‚ but you can find a yearly vision in the financial statements. Main issues for eBay Inc. There is no clear issue‚ but we think that eBay Inc. faces
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Introduction According to Heyes (2005)‚ in recent years online shopping is becoming more popular. Two popular online shopping sites are Amazon and eBay. Therefore‚ in this report‚ I want to explore which site is more competitive and how each one will do in the future‚ in relation to the industry in which they compete. The industry of online shopping has a unique service. Online shopping is the process through which consumers directly buy goods or services from a seller in real-time‚ without an
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Why eBay? It ’s not just beanie babies and Pez dispensers. There are 157 million users of eBay worldwide‚ make that 157 million and one‚ I am the internet powerhouse ’s newest recruit. With an unexpected sense of anticipation I scroll down the web page‚ I spot what I am looking for "One pair of brand new Prada heels‚ Authentic!" excitedly I click on the link and read the short novella the seller has written for my benefit. She swears she paid $580 for these on a recent trip to New York but alas
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being sold on the website. The main use or objective of the business is to make sure that the tangible goods which are sold on the website can be traded in a safe and a secure manner without inconvenience to the consumers. The most important role for eBay in this entire process is to simulate and maintain the strength of the various virtual ties of the organisation which can lead to safe and secure transaction of the
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existing in eBay’s current external environment? -The greatest opportunity in eBay is the quick development of online sales‚ most people find it hassle-free to shop online and because of that they tend to shop online and one of it is eBay. While the threat is the low entry barrier for aggressive competition‚ the competitors will make promos that will lure the customer of eBay to buy to them and it will lessen the customers of eBay and it will be a great threat to them. What are the company’s greatest
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1. What are the greatest opportunities and threats existing in eBay’s current external environment? In the current external environment the online sales are still a growth industry there are some opportunities for ebay‚ the actual global economic crisis it could be an opportunity due the unemployment and the decrease in the power purchasing parity and mortgage crisis generates two effects‚ first the buyers are look for discounts‚ and second the sellers by this channel could increases. The importance
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Strategic Management EBay Case Study 1. A). EBay’s greatest opportunities are: a. Long auction time-10 to 15days is too long for customers to wait b. Localizing their website all over the world c. Acquiring Skype and they have begun to integrate buyers and sellers d. Mobile phones‚ social media trends‚ will help them try to keep up with Amazon B). EBay’s greatest threats are: a. Constant Hacking and Fraud transaction b. Copyright problems-companies may
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EBAY SWOT ANALYSIS STRENGHTS | * Leading global brand for online auctions the brand name is more and more recognized around the world (brand recognition). EBay is expanding its international presence. Consequence : growth of profit * Ability to attract buyers * Volume of transactions * Selection of goods * Customer service and security * PayPal: PayPal has helped eBay to increase satisfaction among customers thanks to the services it offers. The share of PayPal in eBay’s turnover
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