segments listed in the case study‚ buyers can also be divided into basically the two types of sellers that list their products to be sold on eBay i.e. the corporate companies and the small businesses and the buyers that purchase the products from these sellers. All these buyers certainly have a strong bargaining power as they are needed to sustain the growth of eBay. Threat of new entrants Google‚ even though it is not in e-tailing or online auction is a potential competitor as it is a strong trusted
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History of eBay It all began in September 1995 when Pierre Omidyar a software developer for Apple computers decided to sell his broken laser pointer. He created originally called ‘‘AuctionWeb‘‘ site which was created on the very same server as his page devoted to research about the ebola virus. It came as a surprise when he found out that his broken laser pointer was sold for more than 14 dollars. He decided to contact the winning bidder asking why would he buy a broken thing for this amount of
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Millions of buyers and sellers have made eBay Inc. the world’s largest and most popular Internet site for individuals and businesses to exchange goods. By 1999 eBay had 5.6 million registered users and listed over 3.1 million items for sale; by 2004 there were an estimated 65 million registered users from 150 countries‚ 971 million items for sale‚ and gross merchandise sales hit $15billion. eBay owns local sites in 19 countries‚ has stakes in another eight foreign nations‚ and provides users with
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How did eBay pursue international growth? With exceeding 3.7 billion‚ more than a half of the world’s population‚ and Internet usage in the region rapidly growth at 406 percent‚ Asia became an attractive and lucrative marketplace for eBay to expand their business. Since 1995‚ eBay enjoyed strong revenue growth and was a dominant player in online auction industry. With previous experience of extending their business in Europe‚ North America‚ Latin America and failure in China and Japan‚ eBay was once
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eBay Introduction In this paper‚ eBay’s strategy for its growth through the years 2001-2010 is analyzed. eBay has tried itself to expand and diversify through its various business strategies. This paper would analyze the major strategies that affected the eBay’s growth positively and negatively. Mergers and Acquisitions One of the widely used strategies for diversification is Mergers and acquisition. Companies acquire stakes in other companies and control them. Some companies follow the strategy
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eBay Case Threshold resources • Offices and facilities • IT server platforms and appropriate software • Personnel with in-depth IT knowledge • All other appropriate personnel • Sufficient customers and suppliers Threshold competences Unique resources • Being the first • Web 2.0 management skills • Electronic platform management skills • Leading technology expert • Active community of users • eBay brand • Partnering on the internet • Biggest electronic exchange platform SWOT analyse:
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eBay started with the basic auction service‚ but eBay has refined OAMs by creating a unique business model‚ with specific features that other OAMs do not offer. First of all‚ eBay makes money by helping buyers meet sellers‚ where individuals can advertise items that they would want to sell and buyers can contact the sellers directly. Sellers ship the items directly to the highest bidder. Then‚ to ensure an safe online auction environment (sellers are paid for what they sell)‚ eBay has worked with
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UVA-F-1357 EBAY INC. (A) Gary Bengier‚ Chief Financial Officer and Vice President of Operations at eBay‚ clicked on the send button as he emailed the week’s financial update to Pierre Omidyar‚ the company’s 31-year old chairman. It was September 15‚ 1998 and Wall Street was still reeling from a summer of severe market volatility. Much of the market’s instability could be traced to bearish worries over a deepening and continuing economic crisis in Asia and other developing markets. Many investors
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than 94 million active users globally‚ eBay is the world’s largest online marketplace‚ where practically anyone can buy and sell practically anything. Founded in 1995‚ eBay connects a diverse and passionate community of individual buyers and sellers‚ as well as small businesses. Their collective impact on e-commerce is staggering: In 2010‚ the total worth of goods sold on eBay was $62 billion -- more than $2‚000 every second. For the latest stories about eBay‚ including recent financial performance
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The Quantitative Strategic Planning Matrix (QSPM) Enhance security features: The sellers’ details will be provided to the buyer upon payment Enhance security features: The sellers’ details will be provided to the buyer upon payment STRATEGIC ALTERNATIVESAdd feature daily necessity groceries Add feature daily necessity groceries | Key factors | Weight | AS | TAS | AS | TAS | Opportunities | 1) The need for substantial resource investments in technology and marketing in order to
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