PEN-PALS INDUSTRY OVERVIEW • The Indian writing instrument industry is estimated at Rs. 24 billion (organized presence Rs. 19billion). • Since the industry is price-sensitive‚ brand recall is critical. • The Indian stationery market is expected to grow 10% annually till 2012. • The low-price pen segment (Rs. 2 to 5) accounts for a large proportion‚ marked by the absence of brands. • Foreign brands dominate the premium segment (above Rs. 50 each). INDUSTRY STRUCTURE • Fragmented‚ marked
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suppress the beliefs of the people. The pen stands for positive and constructive efforts‚ while the sword signifies negative postures and destruction all around. The sword can force them into submission but cannot propagate and idea. Pen can solve many complex issues. The sword can only destroy. Wars have no significance impact on the development of a nation. Writers‚ thinkers and artists created the sprit of the modern world by the power of the pen. The French Revolution owned inspiration
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food and hospitality industry from its current business of manufacturing of premium pens. INTRODUCTION Luxor Writing Instruments Private Limited (LWIPL) is the market leader of the premium pens segment in India .It has a market share of 60%; it has been in existence since the last four decades & consisted the widest range of pens with leading brands including Luxor‚ pilot‚ paper mate & parker. The pens industry in India had passed through various phases with the changing tastes and preferences
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but I have always wished to cultivate a friend in a foreign country. The other day I was going through a magazine and came across the addresses of many children from the world over who were desirous to make pen friends. I looked for the name and the country that I liked. I wanted a pen friend in the United States of America as I found the culture of that country very different from ours. At last I found the address of Mary who lives in San Francisco. She is Fifteen Years’ old and is the daughter
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LIGHT PEN A light pen is a computer input device in the form of a light-sensitive wand used in conjunction with a computer’s display. It allows the user to point to displayed objects or draw on the screen in a similar way to a touchscreen but with greater positional accuracy. A light pen detects a change of brightness of nearby screen pixels when scanned by cathode ray tube electron beam and communicates the timing of this event to the computer. Since a CRT scans the entire screen one pixel at
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Competitor Market Potential “. Demands are wants for specific products that are backed by the ability and willingness to buy them. Demand for a product can be either by the end user or its intermediaries. In the paint market the network is as follows: [pic] This simple network of Asian Paints shows that there can be either a pull or a push strategy. If the company adopts a push strategy it will not be successful in the long run if there is no end demand‚ i.e. by the end customers. A pull is created
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Question 1: Calculate the revised product cost for the four pens‚ based on the activity information collected by Dempsey: Activities Indirect labour Computer system Scheduling / production runs 50% 80% Physical changeover 40% Record maintenance 10% 20% Activity cost pool Activity measures Scheduling / production runs No of runs Physical changeover No of hours Record maintenance No of hours Scheduling
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was this the life I had imagined! Let me take you a few months back… I was a pen‚ red and shiny but had always written in royal blue. I was the gift from her dad on her fifteenth birthday. She used to be fond of me and used to take me everywhere‚ through people‚ places and events … I had travelled so much‚ through pages and pages of the feelings that lay inside her‚ through her writing. She used to call me her “Lucky Pen” and i was proud of that status. But one day‚ I remember her writing … writing
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Executive Summary Project Title Asian Paints – Challenges and Solutions in the Current Scenario Background Asian Paints is one of the top ranking paint companies of India and it is among the top decorative coatings companies in the world. With an annual turnover of USD 1.1 bn‚ Asian Paints provides services in 20 countries and has 28 paint manufacturing units in the world‚ providing services to consumers in over 65 countries. It has received a large number of national and international awards
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reflects highly in their writing style their Diaspora “as a pen to fight” and this fight is against their fate‚ their experiences and their identity. The writers I am going to discuss have their distinct outlook and different way of fighting against what they have faced in their life time. It is because of their distinct experience which gave them a distinct way to fight. Therefore a great deal of difference is to be traced in their works. A PEN to fight As a result of historical upheaval which leads
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