Introduction to Marketing Final Exam M2: Explain the limitations of marketing research used to contribute to the development of a selected organisation’s marketing plan. There are 3 types of limitations of market research. These are; * Cost effectiveness of data collection * Reliability of data collected * validity of data collected Costly: Marketing research is a costly affair. It needs a lot of money to conduct various market research activities. Huge funds are required
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P2- Describe the different stakeholders who influence the purpose of two contrasting businesses. A stakeholder is anyone with an interest in a business. Stakeholders are individuals‚ groups or organisations that are affected by the activity of the business. There are two different types of stakeholders; internal and external. Internal stakeholders are groups within the business e.g owner/workers and employees. External stakeholders are local and national communities and governments‚ these are
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Limitations / Constraints Like everything else‚ there are advantages and disadvantages or limitations in research. The imitations are basically the downside of a marketing research. These limitations are manipulated by many factors such as the constant change in human behaviours and marketing environment. Therefore‚ the information can be used for a period of time. Some of the major limitations include marketing research is costly‚ time consuming‚ has a limited scope and practical value. It cannot
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Pathogens are bad microorganisms that cause diseases which make you unwell if gets into your body‚ some of these are bacteria and viruses. Bacteria cause infections like TB‚ legionnaires and flu and viruses cause Hepatitis B‚ measles‚ mumps and more. Bacteria often produce toxins which affect the body‚ while viruses take over whole the cell and then destroy P2 Explain how pathogenic micro-organisms grow and spread? Pathogen microorganisms grow if all right conditions are in place for it to expand
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P1 Describe the role internet marketing has a within a modern marketing content PP P2: describe how selected organizations use internet marketing. 3/4 P3 Explain the benefits to customers of a business using internet marketing MP P4 Describe how the benefits and opportunities for the business of using internet marketing 5 withing the marketing mix of a selected business P5 Explain how internet marketing has made a selected business more efficient ‚ effective and
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M2: Explain the limitations of marketing research used to contribute to the development of Nivea. No matter how small or large a market research project may be‚ any type of research performed poorly will not give relevant results. In fact‚ all research‚ no matter how well controlled‚ carries the potential to be wrong. There are many reasons why research may not give good results but a common problem is deciding whether the research is really measuring what it claims to be measuring. There
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BTEC L3 Ext Dip In Business Unit 2 – Task 1 – P2 Introduction For 37 years‚ Ralph Lauren’s reputation and distinctive image have been consistently developed across an expanding number of products‚ brands and international markets. The organization is a leader in the design‚ marketing and distribution of premium lifestyle products in three categories: HOME‚ accessories and fragrances. With expansion into 65 countries‚ Polo Ralph Lauren brands represent approximately $10 billion in global retail
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are working carrying out pre-flight checks on the navigation and operating systems communicating with air traffic control before take-off Tasks may vary slightly depending on whether it is a short or long-haul flight and the size of the team you are working in. However‚ they typically include: Attending a pre-flight briefing‚ during which air cabin crew are assigned their working positions for the upcoming flight. Crew are also informed of flight details‚ the schedule and if there are passengers
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P2 Describe discriminatory practise in health and social care When working in a residential home with young adults who have it is very important that you are careful how you approach them and that you are always thinking about their feelings. You could easily discriminate someone without even knowing I am going to explain some of the ways you may discriminate against a social user without realising. Vulnerability A young person with complex needs is bound to be very vulnerable. It may be oblivious
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P2 requires selecting holidays in European destinations to meet differing motivations Adventure- Rhone Alpes France‚ skiing in Spain City break- Prague and Budapest Summer sun- Lycian coast Turkey‚ Paphos Cyprus Cultural- Rome‚ Lazio‚ Italy – Athens‚ Attica‚ Greece Adventure 1. Rhone Alpes (France) The visit to France is for a couple‚ who are planning to stay for 5 days‚ at Rhone-Alpes which is named after the River and mountains in the area. The activities they have chosen to do are
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