"Outdoor sporting products case study" Essays and Research Papers

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    Outdoor Sporting Products‚ Inc. Executive Summary The compensation plan for salespeople at Outdoor Sporting should be changed to reflect the company?s long-term strategy and success. The compensation/incentive plan is not effective as proven by the company?s flat sales despite a growing market for outdoor sporting products. Other pertinent facts/issues: 1. McDonald strongly believes that each salesperson should be earning $50‚000/year. 2. Salespeople currently tend to sell close to home‚ neglecting

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    Outdoor Sporting Products Inc. Jeffry Schnepel Business Marketing- BVU 13 December 2014 Executive Summary Outdoor Sporting Products Inc. has a number of issues regarding its product management‚ marketing channels‚ marketing campaigns‚ pricing‚ sales force‚ technology‚ and its customer service lately. Profits are down and sales have declined over the last year. Mr. Hudson McDonald is the owner and Chief Financial Officer of the Outdoor Products and sees the need for change. Mr. McDonald is in

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    Background Outdoor sporting productions manufactured and distributed sporting equipment‚ clothing‚ and accessories nationwide. The company has annual sales volume between $6.2 million to $6.8million with approximately 700 items in its catalog. Those items can be group into three segments: fishing supplies‚ hunting supplies and accessories. Sales Force & Issue Sales forced played an important role in the company‚ since the company doesn’t use any magazine‚ newspaper‚ radio or other media advertising

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    Outdoor advertising The media tools that we suggest for Anlene is outdoor advertising which is under the traditional media channel. Outdoor advertising is any advertisement that publicizes the product and services at outdoor. There are more than 40 types of outdoor advertising‚ with billboards being the most widely recognized media. Types of outdoor advertising include bus benches billboards‚ taxis‚ poster and so on. Billboard advertising is one of the most popular ways of advertising outdoors

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    Dick’s Sporting Goods is known for selling all varitey sport equements like exerciseing meashon‚ fishing good‚ hunting products and all sport accessories as well as supplyies. The company was founded in 1948 by Richard Stack. He was currently woking at the Army/Navy store in his hometown which is New York. By the end of World War ll. His grandmother gave him $300 and he rented a store to start the first Dick’s Sporting Goods at that time. Slowly this compay stated to take off and he was expanding

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    Report 2: Dick’s Sporting Goods Timothy Judy The Ohio State University February 2‚ 2012 National Brands With its deep assortment as well as deep varieties of sporting goods‚ Dick’s Sporting Goods (DSG) has maintained a generous lead in the sporting goods retailing arena. They have been able to do this by offering large varieties of name brand items in every category in the store. Some of the more notable names include Nike‚ Under Armour‚ The Northface‚ and Adidas‚ and are prominently

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    Solution Team 4 Spencer Sporting Goods 1. Sources of distress for Mr William Spencer: - Low cash balance because of the difficulties in collecting debts from clients - Pressure for prompt payments set by the suppliers - Fear that some of the suppliers can cancel Spencer’s exclusive regional rights - Losing discounts granted for prompt-payments - Keen competition from other distributors - Low performance of the partnerships

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    Goodwin Sporting Goods What are the key issues for Jim Jr. and Pam? Peter’s ability is questionable‚ but he is still interested in growing the business. Peter wants to own the business and Fred is looking to get the right amount of his share Business sustainability is the issue; the retail business is not doing so well. Lack of family planning is an issue. The family appears to be a bit spoilt and the expenses on the business are quite heavy. Are there things they could have done to avoid

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    Table 1 demonstrated the result of descriptive statistics. The coverage ratio of Walkable Area was 2.270 ± 2.696%. The coverage ratio of Sporting Open Spaces was 1.082 ± 1.219%‚ including all parks‚ green land‚ squares‚ playgrounds‚ and sport facilities. On the other hand‚ the rate of outpatients with hypertension was 16174.512 ± 2167.747 patients per 100‚000 population. The rate of outpatients with hyperglycemia was 8239.323 ± 1233.128 patients per 100‚000 population. The rate of outpatients with

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    Introduction Ma’s Outdoor Supplies is a new camping supplies retail store in the Detroit metro area. Currently‚ we do not have a website. My company is seeking for a web development company to create a retail website. The company that is hired is to provide a website based on our requests‚ provide advice to engage our consumers‚ tracking metrics‚ and providing a return on our investment. Our budget is $25‚000 - $30‚000. Company Background Ma’s Outdoor Supplies is a brand new startup business that

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