Introduction This paper analyzes the case article entitled “IKEA: Design and Pricing”. It aims to analyze IKEA’s business strategy of introducing its “good quality at low price” products in North America and identify the factors and strategies that IKEA must consider and apply to ensure its success. IKEA’s Challenge: Products Success in North America IKEA is known for its product strategy of providing low cost household items. This is made possible through IKEA’s constant process of driving
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* CASE STUDY * PLANT LOCATION PROBLEMS * During 1970 government of india decided to expand the steel production under public sector units (psu). Three locations were selected to set up the plant. 1. Vijayanagar steel plant in bellary Karnataka. 2. Salam steel plant in TN. 3. Vizag steel plant in AP. * A panel of eminent personalities was formed to analyze the locations. * The important raw materials for steel are : 1. Iron ore : should contain atleast 60% of
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SHIPPER MANUFACTURING COMPANY Teaching Notes Synopsis and Purpose Shipper Manufacturing Company is a manufacturer of electrical products‚ laminated materials‚ and specialty products. The Advanced Products Division (APD)‚ which manufactures the specialty products‚ has reformulated its corporate strategy. As a result‚ its manufacturing strategy should also be revised. In the past‚ APD has manufactured custom products in low volume for its customers. The division plans to gradually
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MANDEXOR MEMORY CASE STUDY Analysis of Mandexor Memory Case Study-Capacity Planning and Control Alfred Asuah Adongo (13025813) Ghana Institute of Management and Public Administration Professor: Dr. Chris Tabi Amponsah EMBA 665 - Operations and Project Management 6th April 2014 1 Analysis of Mandexor Memory Case Study-Capacity Planning and Control 2 Abstract This paper explains capacity planning and control in the case of Mandexor Memory. Mandexor Memory with its parent company in the US
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underway in implementing an integrated operations management solution across all its factories and offices worldwide. L’Oréal feels this positions the company as a leading global IT user‚ both in terms of technology and user-friendliness. To reap benefits early‚ while reducing risk and cost‚ L’Oréal has implemented OM decisions in an integrated manner‚ site by site‚ using a common “core” model. This model allows L’Oreal to capture best practices in supply chain management (including operational logistics)
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1. The R&D department is planning to bid on a large project for the development of a new communication system for commercial planes. The accompanying table shows the activities‚ times‚ and sequences required: |Activity |Immediate Predecessor |Time (weeks) | |A |- |3 | |B |A |2
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Case Study Analysis- Zara ABSTRACT This paper is based on case study on operation management and positioning strategy of Zara‚ one of the world’s fastest growing manufacturers of fashion clothing. Also a world leading fashion retailer brand of Inditex. The case study outlines how Zara transforms from a local clothing retailer it into a global successful brand. It addresses few components in the case study‚ such as the products and process control and integrate business model used in Zara. The case
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the U.S division of a multi-national candy company operating in the highly competitive chocolate products market. In late 2001‚ the main issue facing BCF management involves determining and agreeing on an appropriate strategy for the purchase of extra conching capacity‚ through the implementation of either new in-house developed conching technology or existing conventional conching technology. Other issues that need to be addressed by BCF management include decisions about the timing of capacity
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CHAPTER 1 Operations management Short case: Dealing with variety – two examples The Bombay Tiffin Box Suppliers Association (TBSA) operates a service to transport home-cooked food from workers’ homes to office locations in downtown Bombay. Workers from residential districts must ride commuter trains some 30–40 km to work. Typically‚ they are conservative diners‚ and are also constrained by strong cultural taboos on food handling by caste‚ which discourage eating out. TBSA arranges for food
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Journal of Operations Management 20 (2002) 419–433 Effective case research in operations management: a process perspective I. Stuart∗ ‚ D. McCutcheon‚ R. Handfield‚ R. McLachlin‚ D. Samson Faculty of Business‚ University of Victoria‚ P.O. Box 1700‚ Victoria‚ BC‚ Canada V8W 2Y2 Received 8 August 2001; received in revised form 26 October 2001; accepted 11 March 2002 Abstract Despite many calls for case-based operations management research‚ the successful publication rate of such articles
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