Transcom Beverage Ltd | The production of Pepsi | Assignment on Production and Operations Management | | | 7/28/2012 | | Submittted to: Ishfaque Hossain Lecturer School of Business North South University ------------------------------------------------- Submitted By: Muhammad Mufrad MAHMUD (ID-0910645630) Sarah TABASSUM (ID-0910888030) sugandha saha (Id-082276030) md. rezaul karim (id-0920117030) md. zia uddin (Id-0910260030) farhana rahman (ID-0910229530) Acknowledgement
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world‚ Pepsi has implemented several smart strategies in the last decade to improve its turnover and profits. Pepsi-Cola’s expansions in snacks like Lays‚ Quaker oats‚ Cheetos and Kurkure have given them an edge over Coca-Cola. Although‚ Coca-Cola is still the number one selling brand‚ Pepsi has reduced their dependency on soft drinks by expanding their product mix. We all know that the marketing mix is a dynamic process and is always changing with prices and promotions. However‚ Kudos to Pepsi‚ who
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and control (9th ed.). New York: McGraw-Hill. PlanWare‚ (2009); Business Planning Papers: Developing a Strategic Plan‚ retrieved 2009 from‚ http://www.planware.org/strategicplan.htm#1 Thompson‚ A.A.‚ Gamble‚ J.E.‚ & Strickland‚ A.J. (2006). Strategy: Winning in the marketplace: Core concepts‚ analytical tools‚ cases (2nd ed.). New York: McGraw-Hill
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Operational Management Chapter 1: Strategy and competitiveness OM (Operational Management) is use to create customer value through effective processes in both product and service-based organization. Core competence A bundle of skills that enable a firm to provide the greatest level of value to its customers in a way that is difficult for competitors to match and that provides for future growth. Core competences are embodied in the skills of the workers and in the organisation. They are developed
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to the right. These are the parts of advertisement that we don’t think about when looking to buy something we necessarily weren’t interested in but was brought to our attention. This Pepsi ad is a rather interesting way the company chose to persuade an audience into buying their product. In this case Pepsi‚ the soft drink company‚ is focusing on rather young audience. As mentioned before‚ focusing on a specific age group or style of group is more effective in getting more customers for the
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PepsiCo‚ Incorporated is one of the largest Fortune 500 companies in the world. It got its start as the Pepsi Cola Company in 1898 when a pharmacist from Chinquapin‚ North Carolina. A pharmacist named Caleb Bradham invented the Pepsi Cola soft drink. The soft drink was originally named “Brad’s Drink” but was later renamed “Pepsi-Cola” combining the terms “pepsin” and “cola.” Along with selling the soda concoction the many soda fountains‚ Bradham also bottled and sold the drink in his own stores.
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Study Operational Definitions The following chapter is excerpted from Designing HIV/AIDS Intervention Studies: An Operations Research Handbook‚ Andrew Fisher and James Foreit‚ 2002‚ Washington‚ DC: Population Council. (More on OR Handbook) CHAPTER 6 OPERATIONAL DEFINITIONS A fter formulating the study objectives and hypotheses and describing fully the study intervention‚ the next step in the research process is to define operationally the key variables and terms of the study. Operational definitions
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through 3 contain the company’s recent financial statements. PepsiCo’s major subsidiaries were the Pepsi-Cola Company‚ which was the world’s second largest refreshment beverage company‚ Frito-Lay‚ Inc.‚ the world’s largest manufacturer and distributor of snack chips‚ and Tropicana Products‚ the largest marketer of branded juices. PepsiCo’s leading brands included carbonated soft drinks (Pepsi‚ Diet Pepsi and Mountain Dew)‚ AquaFina bottled water‚ Tropicana juices and juice-based drinks‚ Lipton tea-based
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What makes international food companies so successful? As an example: SWOT on Pepsi Co 1.Extrernal origin: 1.1. Opportunities: Opportunities in International Markets: consumption of their products is still relatively low overseas‚ there is a significant opportunity to grow in the global market by expanding existing businesses and through acquisitions‚ especially in up and coming markets (mostly 3rd world countries) With innovative marketing: beverage and food players can build growth for their
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ASSIGNMENT Year Programme Title Unit Title Unit No. Unit Code Assignment No. Level Credit value Deliverer Handout Date Hand in Date 2013/2014 Edexcel Pearson BTEC HNC Certificate in Business and HND Diploma in Business (QCF) Operations Management in Business. Unit 34 F/601/1092 01 Level 4 – HNC and Level 5 - HND 15 credits Dr Joy ‚ Mr Solomon ‚Mr Natesan ‚Mr Hamim‚ Mr Kennedy ‚Mr Richard‚ Mr Nawaz‚ Ms Samar 18/11/2013 18/12/2013 Assignment title Using the Principle
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