Ashesi University College Competitive Strategy Course Code: BUSA 405 Semester One: 2010/2011 Marking Scheme Mid Semester Exams Lecturers: Anthony Ebow Spio and Robert Ahomka-Lindsay Section A (40 Marks) Provide Short and concise answers 1 Explain the term sustainable competitive advantage and why it is so important to a winning business strategy. (5 marks) Suggested Answer A company achieves sustainable competitive advantage when an attractive number or buyers prefer its products/services
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Blue collar workers utilize their knowledge and abilities while working just as much as white collar workers. Most people assume that blue collars only have physical attributes and possess no real knowledge. This isn’t true at all. These workers must be able to read at a decent level‚ use tools effectively and have social experience. It’s a lot harder than you think. Lots of reading occurs in the blue collar workplace. This includes catalogues‚ manuals‚ forms and instructions. Visual interpretation
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Introduction The Blue Whale Game‚ some may be confused of what the game exactly is. Well‚ this online game is supposedly the reason why over 130 teenagers committed suicide. The name Blue whale is believed to be a reference to the sea creatures‚ Blue Whales who are speculated to swim shallow towards the shores themselves on purpose‚ causing them to die. As the game ‘The Blue Whale’ seems to have a similar effect‚ not on whales though‚ rather on teenagers around the Globe. The idea of the Blue Whale game
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Idealization and Dissappointed The speaker in "The Blue Dress"‚ by Sharon Olds‚ idealizies her father but is soon disappointed when she realizes her father is much different from what she picture. The girl is led to believe that a blue dress given to on her birthday was from her father. Later on she realizes that she was mistaken and that her father in all actually did not give her the blue dress. Instead of letting go of the facade her father had created she embraced it as an actual reality:
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The methylene blue staining procedure is used to measure yeast viability based on the assumption that the methylene blue will enter the cells and be broken down by living yeast cells that produce the enzymes which breaks down methylene blue‚ leaving the cells colourless. The non- viable cells do not produce this enzyme (or enzymes) and as such the methylene blue that enters the cells are undegraded causing the cells to remain coloured (the oxidized form concentrates intracellularly). The coloured
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during the time of his writing. He told the stories of his people in ways that mirrored their genuine culture‚ including both their agony and their love of music‚ laughter‚ and language itself. The poems written by Hughes‚ “Dream Boogie” and “The weary Blues” best exemplify his love for music in his work while also combining the view of a black American’s struggle with everyday life. Both poems are based around music‚
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Outline the main components of Kim and Mauborgne’s (2004) concept of ‘Blue Ocean Strategy’. Critically assess the strengths and limitations of this approach to pursuing competitive advantage. Use relevant examples to support your argument. Introduction In the contemporary hostile business environment‚ innovation has become part of any company’s paramount strategy for continuous survival. Nokia‚ despite being the world’s largest mobile phone manufacturer having a large customer base‚ realized how
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traveling‚ it gets you there faster. However here’s the thing I found out that the best of America is on blue highways. Around every corner there is something new and different and very interesting. On an interstate the road is flat‚ straight and all of the interesting stuff and places are up on the exit ramp‚ what is fun about that? So here are my responses to how I agree with the author proving that blue highway route 66 represents America. As you know accidents happen a lot on the interstate‚ that
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Blue Nile Case Questions 1. How strong are the competitive forces confronting Blue Nile and other online retail jewelers? Which one of the five competitive forces is the strongest? Do a five-forces analysis to support your answer. The competitive forces that are confronting Bule Nile and other online retail jewelers are strong. The threat of new entrants is high because the brick-and-mortar stores have a low cost of entry into the online retail of their jewelry. The threat of substitutes is
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Blue Ocean Strategy Paper Into‚ The blue ocean strategy in marketing is a distinctive method when it comes to building a customer base very different when it comes to competing within a certain type of industry. Instead of trying to compete in a crowded market place with existing companies‚ a blue ocean strategy will drive to create a complete new market segment that has no completion or other firms to compete against. In this day in age of technology and the emergence of it and globalization the
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