UBTM1013 PRINCIPLES OF MARKETING MIDTERM EXAMINATION 02nd MARCH‚ 2013 9:30AM to 11:30AM (2 Hours) SEATING ARRANGEMENT VENUE: IDK 3 SR 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 31 32 33 34 NAME ADEL BOO SEOW WEI ADRIAN LIM THUAN ERN ANG HUA YIK ANG WAN ER ANG ZHI YI BEH TZE XIN BENJAMIN CHEAH BO HUANG BENT LIM SHEE HOU BOH SEOK YUN BOO JESEN CATHERINE JANE ROSS CHAI JIA LENG CHAN KAR NANG CHAN MEI GEE CHAN YAN CHEN CHEAH CHEE LEONG CHEAH KAH YIN CHEAH SHIAU
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1.0 Introduction The tourist destination that I would like to discuss in my report is Old Trafford Stadium from Manchester. The reason that I choose Old Trafford Stadium for this report is because Manchester United Football Club is one of the world largest and most successful football clubs and the fans supporters are all over the world .The purpose for this report is to discuss about the critical analysis of the communication activity of the selected destination or organisation from the perspective
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important questions the marketing manager must answer to design a winning marketing strategy. How does the manager go about answering these questions Chapter 1 Review Notes 1. Define marketing and discuss how it is more than just “telling and selling.” Marketing is managing profitable customer relationships. The twofold goal of marketing is to attract new customers by promising superior value and to keep and grow current customers by delivering satisfaction. Hence‚ marketing is defined as the process
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The Causes and the Possible Effects of Climate Change Climate change makes a big change for the earth. But not all of humans know and understand about climate change. The people who understand about climate change want to protect the earth‚ because climate change makes a big problem for the earth and the humans. They start to tell other people about effects of climate change. According to the source‚ “climate change is a long-term change in the statistical distribution of weather patterns over periods
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today we are going to be reviewing a half life 2 modification called resistance and liberation. This game is supposed to be some kind of world war two combat simulator. At the start you have the choice between two teams‚ the Germans and the Americans. The common German soldier is armed with a shity bolt action piece of garbage that your grandfather likely served with in the First World War. While the Americans have their fancy pantsy shiny new semi automatic superior rifle. So right off the bat
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Chang-rae lee‚ in A Gesture Life‚ pictures a Japanese immigrant named Franklin Hata. Hata have been seeking assimilation into the American society. To become part of the society‚ Hata tries to become the perfect citizen in the society‚ a "mascot" who everyone knows and respects. To further his assimilation‚ he tries to complete the picture of a whole and healthy family as many ideal Americans. Through adapting Sunny‚ Hata wants to assimilate through a parental figure. Through parental figure that
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In the article written by Julie Chang‚ she explains mainly how southern Dallas is a food desert because of the lacking of grocery stores and that their convenience stores provide only unhealthy food that affect the nutrition of its citizens. To begin with‚ she describes a store that only has disgusting and unhealthy food‚but since it’s one of only two stores in the area‚ people are often obligated to purchase their money in there.Their health is being affected because of the lack of grocery stores
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March 27‚ 2013 Old Spice Advertisements are a powerful thing. They persuade the reader to think what they want them to think‚ want what they want them to want and believe what they want them to believe. When a company produces a commercial‚ their main goal is to get their product they are showcasing to sell. According to BusinessDictionary.com‚ advertising is‚ “the activity or profession of producing information for promoting the sale of commercial products or services”. Old Spice is a prominent
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Between the 1860’s and 1890’s‚ the west of the United States got its name "the Old West" and a reputation of being violent. Now there are many movies‚ books‚ television shows‚ and many other things based on the Old West having: cowboys‚ gunfights‚ rough towns‚ and Indian attacks. Some people may believe that the Old West really was like this‚ but I think the west wasn’t any more violent than other areas of the United States at this time. Less people lived in the west at this time so one murder may
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shameful state of affairs that there has arisen a need for old age homes in modern times. Why do we need these homes? Why are we considering our older relatives as a burden on us? Not too long ago we used to have a strong joint family system. It was an unquestioned norm of the society to take care if of the elderly. It was considered an honour and a blessing. Sadly‚ joint families have become relics of the past. In this nuclear age‚ old people are considered a liability. Time is money. And time
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