Title: Case # 15 The Fall of IBM and Case #16 IBM in 2009 Objective To be the world’s leading mainframe and software Service Company that offers its customers professional innovative services that deliver value by providing them with state of the art solutions that leverage IBM’s industry and business process industries. Problems During the mainframe system era‚ IBM’s competitors began selling cheaper and high performing IBM compatible central processing units that posed a threat
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Front cover IBM IT Governance Approach Business Performance through IT Execution Optimizing business performance through IT strategy‚ goals‚ and objectives Enabling and empowering people to deliver strategic business value Automating IT governance with IBM Rational software Lynn Mueller Matthew Magee Petr Marounek Andrew Phillipson ibm.com/redbooks International Technical Support Organization IBM IT Governance Approach: Business Performance through IT Execution February
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IBM CASE STUDY - DECADE OF TRANSFORMATION The IBM’s rise to the top and its abrupt fall followed by its decade of transformation‚ boldly highlights the importance of a solid strategy IBM was the synonym for greatness and profitability during early 1990’s but the lack of company’s ability to foresee into the future & its internal issues cost the company bigtime.It registered its first loss during 1991 mainly due to its inability to adopt to the customer centric PC industry. Phase 1: Incremental Improvement
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the accelerating media industry‚ discovering relevant business insights within the chaos of available information can lead to substantial competitive advantage". 2. Explain why it might be useful to have detailed Web site metrics like those IBM provides. It is helpful to have detailed Web site metrics because it allows the company to see customer behaviors and in turn be able to make business decisions based on the data. Collecting data‚ connecting the data together and leveraging it. That
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Assuming there is resistance to a change effort in the case‚ identify and explain restraining forces that could block implementation of a change effort. Restraining forces are factors that impede a change in an organization. Restraining forces that could potentially impede the change effort were threat to security‚ self-interest‚ lack of trust‚ internal and external politics and poor communication. Threat to security Change resulting in a disadvantage to an individual employee or group tends to
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Your Turn A contract is a verbal or written agreement between the client and the OD practitioner. The contract specifies the expectations of the client and the OD practitioner. The client and the OD practitioner collaborate with each other and provide the resources necessary for the OD practitioner to access the organization and areas that need change. The contract may also include confidentially and how the OD practitioner will be involved in personal issues (Cummings & Worley‚ 2005). In the
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Organizational change is a structured approach in an organization for ensuring that changes are smoothly and successfully implemented to achieve lasting benefits. In the modern business environment‚ organizations face rapid change like never before. Globalization and the constant innovation of technology result in a constantly evolving business environment. Phenomena such as social media and mobile adaptability have revolutionized business and the effect of this is an ever increasing need for change
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Introduction: Sunflower Incorporated is a large company with more than 5000 employees and gross sales over $700 million in 1991. They are covering the United States and Canada with dividing them into 22 regions. They are decentralized; each region has its own salespeople‚ finance and warehouse. Sunflower started to have a reporting system to have better monitoring for the sales‚ costs and profits. They found a big variance in the revenues between the different regions and made it difficult that
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The Wisdom of My Crowd: Motivation and Audience in Enterprise Social Tagging Jennifer Thom-Santelli Cornell University‚ HCI Group 301 College Avenue Ithaca‚ NY USA 14850 +1 607 255 7826 Michael J. Muller IBM Research One Rogers Street Cambridge‚ MA USA 02142 +1 617 693 4235 jt17@cornell.edu michael_muller@us.ibm.com ABSTRACT Social tagging systems allow users to share resources categorized according to community-generated tags. These systems serve to organize personal information
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CHAPTER 1 - GLOBALIZATION โลกาภิวัตน์ (Globalization) คือ ผลจากการพัฒนาการติดต่อสื่อสาร การคมนาคมขนส่ง และเทคโนโลยีสารสนเทศ อันแสดงให้เห็นถึงการเจริญเติบโตของความสัมพันธ์ทางเศรษฐกิจ การเมือง เทคโนโลยี สังคมและวัฒนธรรมที่เชื่อมโยงระหว่างปัจเจกบุคคล ชุมชน หน่วยธุรกิจ และรัฐบาล ทั่วทั้งโลก ซึ่งทำให้เกิดกระบวนการที่ประชากรของโลกถูกหลอมรวมกลายเป็นสังค มเดี่ยว ประกอบด้วย 2 ชนิด คือ Globalization of Markets และGlobalization of Production Globalization of Markets คือ การที่ตลาดในโลกมีความคล้ายคลึงกันมากขึ้น
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