Excerpt from Common Culture: Reading and Writing About American Popular Culture. Ed. Michael Petracca‚ Madeleine Sorapure. Upper Saddle River: Prentice Hall‚ 1998. Advertising’s Fifteen Basic Appeals Jib Fowles In the following essay‚ Jib Fowles looks at how advertisements work by examining the emotional‚ subrational appeals that they employ. We are confronted daily by hundreds of fads‚ only a few of which actually attract our attention. These few do so‚ according to Fowles‚ through "something
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What are stylistic devices? In literature and writing‚ a figure of speech (also called stylistic device or rhetorical device) is the use of any of a variety of techniques to give an auxiliary meaning‚ idea‚ or feeling. Sometimes a word diverges from its normal meaning‚ or a phrase has a specialized meaning not based on the literal meaning of the words in it. Examples are metaphor‚ simile‚ or personification. Stylistic devices often provide emphasis‚ freshness of expression‚ or clarity. Alliteration
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Themes‚ Motifs & Symbols Themes Themes are the fundamental and often universal ideas explored in a literary work. The Ambivalence of Mastery Crusoe’s success in mastering his situation‚ overcoming his obstacles‚ and controlling his environment shows the condition of mastery in a positive light‚ at least at the beginning of the novel. Crusoe lands in an inhospitable environment and makes it his home. His taming and domestication of wild goats and parrots with Crusoe as their master illustrates
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100 ‘Near You’ – Tacklebox‚ from On (Rockville Records‚ 1993) An early 1990s Power Pop (PP from hereon in!) band from Massachusetts. Definitely one for the ‘Power’ corner‚ this could be an out-take from The Who’s underrated A Quick One album. "You don’t have to tell me that you love me‚ you don’t have to show me that you care‚ you don’t have to do nothing‚ I’m happy to be with you!" In other words‚ the guy’s persuaded the gal to put out at last! Awww‚ nerd-love at its cutest… 99 ‘Tarnished Silver
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Thinking: The mind of a marketing genius Thinking: The mind of a marketing genius * Where are the best opportunities for your business today? How do you stand out in crowded markets? How do you deliver the best solutions for customers‚ and the best returns to shareholders? * Where should you focus amidst this complexity? What is your competitive advantage? Which markets‚ brands‚ products and customers should you prioritize in order to maximize value creation?
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Encyclopedia of American Popular Fiction GEoFF HAmilton and BriAn JonEs ENCYCLOPEDIA OF AmErICAN POPuLAr FICtION Copyright © 2009 by Geoff Hamilton and Brian Jones All rights reserved. No part of this book may be reproduced or utilized in any form or by any means‚ electronic or mechanical‚ including photocopying‚ recording‚ or by any information storage or retrieval systems‚ without permission in writing from the publisher. For information contact: Facts On File‚ Inc. An imprint of Infobase
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Mozart. South German-Austrian family of musicians. (1) (Johann Georg) Leopold Mozart (2) Maria Anna (Walburga Ignatia) Mozart [‘Nannerl’] (3) (Johann Chrysostom) Wolfgang Amadeus Mozart (4) (Maria) Constanze [Constantia] (Caecilia Josepha Johanna Aloisia) Mozart [née Weber; later Nissen] (5) Carl Thomas Mozart (6) Franz Xaver Wolfgang [‘Wolfgang Amadeus’] Mozart Family: Four Lives in a Social Context (Oxford‚ 1998) Mozart (3) (Johann
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$2.95 The Novels of William Golding The Novels of William Golding The Ohio State University Press Howard S. Babb The Novels of William Golding All quotations from LORD OF THE FLIES by William Golding are reprinted by permission of Faber and Faber‚ Ltd.‚ and Coward-McCann‚ Inc. Copyright © 1954 by William Gerald Golding. All quotations from William Golding’s THE INHERITORS‚ PINCHER MARTIN (original American title: THE TWO DEATHS OF CHRISTOPHER MARTIN) ‚ FREE
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TLFeBOOK Becoming a Strategic Leader Your Role in Your Organization’s Enduring Success TLFeBOOK TLFeBOOK Center for ® Creative Leadership TLFeBOOK TLFeBOOK Becoming a Strategic Leader TLFeBOOK Richard L. Hughes Katherine Colarelli Beatty TLFeBOOK Becoming a Strategic Leader Your Role in Your Organization’s Enduring Success TLFeBOOK Copyright © 2005 by John Wiley & Sons‚ Inc. All rights reserved. Published by Jossey-Bass A Wiley Imprint 989 Market
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About the Author SIR ALEX FERGUSON Sir Alex Ferguson was born in 1941 in Govan‚ Scotland. A goal-scoring centre-forward‚ he was later transferred to Rangers‚ the club he supported from boyhood‚ for a Scottish record fee of £65‚000. Entering management in 1974‚ he served East Stirlingshire and St Mirren before guiding Aberdeen to victory in the 1982–83 Cup Winners’ Cup. Arriving at Manchester United in 1986‚ he brought them 38 trophies‚ including the Club World Cup‚ two Champions Leagues‚ 13 Premier
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