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    EXECUTIVE SUMMARY I. Introduction Netflix is the most successful online movie-by-mail rental in the United States‚ founded by Wilmont Reed Hastings Jr in 1997. Two years after founding the company‚ they launched the companies subscription service. Within another four years its popularity grew to one million subscriber and by the end of 2008 Netflix had 12 million subscribers. Netflix has adopted the code of ethics‚ for its directors‚ officers‚ and other employees to deter wrongdoing and to

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    1. Introduction: Netflix is an American provider of on-demand Internet streaming media in the United States‚ Canada‚ Latin America‚ the Caribbean‚ United Kingdom and Ireland and a flat rate DVD-by-mail in the United States. Netflix currently has over 20 million members streaming globally‚ making in it the world ’s leading internet subscription service for streaming movies and TV programmes. For a monthly fee subscribers are able to watch an unlimited amount of films and TV episodes

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    If you need additional infomation related to Netflix to support you discussion‚ find out through internet. At Netflix the technology is the operations. But in an operation that relies on constant product turnover‚ can the IT keep up the speed up while supporting rapid growth in a business in which margins are shrinking? Driving force As we all know‚ technology is the primary driving force for just about everything Netflix does. Netflix became the worlds largest subscription service

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    NETFLIX Netflix‚ Inc. is an American provider of on-demand Internet streaming media in North and South America‚ the Caribbean‚ United Kingdom‚ Ireland‚ Sweden‚ Denmark‚ Norway‚ Finland and flat rate DVD-by-mail in the United States‚ where mailed DVDs are sent via Permit Reply Mail. The company was established in 1997 and is headquartered in Los Gatos‚ California. It started its subscription-based digital distribution service in 1999 and by 2009 it was offering a collection of 100‚000 titles on DVD

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    HRM practices? I think the best performance appraisal method for Netflix would be the critical-incident technique. The critical- incident technique keeps a record from the beginning of employment of the effective and ineffective job behaviors. The manager would sit with the employee and discuss what their performance is specifically. It would take any positive examples of their work and the negative examples. It seems that Netflix already has a good orientation program at hand. They make sure that

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    Keurig’s main generic business strategy is a focused differentiation strategy. Their product as a whole is focused on coffee drinkers in general you can’t really market their machine or products to someone that doesn’t drink coffee. The only other use would be for something such as hot chocolate‚ which would be an expensive purchase just to have a hot chocolate maker. They’re differentiated by offering a specific product that’s far better compared to their rivals. The products they offer are different

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    Netflix Analysis Industry Analysis Being the first company to enter the online DVD rental market‚ Netflix has been able to attract quite a following. Though their major competitor‚ Blockbuster‚ is somewhat a household name‚ its delayed entrance into the online market has really put them at a disadvantage in competing with Netflix. However‚ in order to specifically analyze the online DVD rental industry‚ we consider the Porter’s Competitive Forces Model (Appendix 1). One of the major forces

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    Netflix Political and Legal factors Government regulate the tax-policy for internet commerce. The policy was change and there is no assurance that increasing will not happened again. An increase in the amount of revenue will be possible if the government will provide stronger piracy laws. Also‚ all providers in the movie industry have followed the rules from the Motion Picture Association of America. For a company such as Netflix‚ it is easy to control‚ but the responsibility will be on users

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    in an industry following the same strategy along the same strategic dimensions” (Porter‚ 1980) * “a set of firms competing within an industry on the basis of similar scope and resource commitments” (Cool & Schendel‚ 1968) Competitive strategy = a choice of which strategic group to compete in = the choice of the easiest group to ‘get into’ Strategic groups are organisations within an industry with similar strategic characteristics‚ following similar strategies or competition on a similar bases

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    Environmental scan at the corporate level: Assessing the external forces impacting the firm. The mission of the firm: Choosing competitive domains and the way to compete. Business segmentation: Selecting planning and organizational focuses. Horizontal strategy: Pursuing synergistic linkages across business units. 2. 3. 4. The Central Issue for Top Management (cont’d.) d.) 5. 5. 6. 6. 7. 7. Vertical integration: Defining the boundaries of the firm. Corporate philosophy: Defining the relationship

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